Oracle Cloud in Practice

Customer panel shares vision and experience with Oracle Cloud Platform.

By John Soat

July/August 2015

Several customers and partners shared their experiences with Oracle’s new cloud services before the main stage launch event and during a panel session that concluded the event.

Fari Ebrahimi, senior vice president and global CIO at Avaya, discussed the communications company’s ambitious strategy to use Oracle Java Cloud Service and Oracle Integration Cloud Service to help “connect all the pieces of the business,” from quotes and sales to orders, provisioning, and engagement. Avaya will get there, Ebrahimi said, by integrating its customer relationship, marketing, sales, and social relationship applications, “some on premises, some on cloud.”

Michael Kuban, director of enterprise solutions delivery at Pharmavite, talked about the supplement company’s use of Oracle Process Cloud Service, part of its strategy to reduce operations costs, speed innovation, and more closely align IT and business processes. “Five years ago IT was the order taker,” Kuban said. “We really want to move that to the business enabler. Oracle Process Cloud [Service] is really going to help us do that.”

Rajeev Sethi, senior director of IT applications at JDS Uniphase, discussed the role of Oracle Enterprise Manager for Oracle Cloud Platform in the company’s imminent split into two separate organizations—in terms of copying and standing up important applications quickly, as well as automating mundane IT tasks. “It definitely helps us to reduce or redeploy those labors or the skills into other areas, which is critical for our business to grow,” Sethi said.

Mark Willford, senior managing director at Accenture, discussed the company’s partnership with Oracle, called the Accenture Oracle Business Group, to aid customers’ rapid migration to the cloud. Oracle Cloud Platform “provides the agility and the flexibility to get companies onto the cloud quickly but also then build and connect the applications in their enterprises,” Willford said.

The panel discussion was moderated by Steve Daheb, senior vice president of Oracle’s PaaS, business intelligence, and enterprise performance management business groups.

Next Steps

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Photography by Rohan Makhecha,Unsplash