Oracle is proud to have been ranked second in all Use Cases in the 2024 Gartner® Critical Capabilities for Sales Force Automation Platforms, for the third consecutive year. In addition, we have been named a Leader in the 2024 Gartner® Magic Quadrant™ for Sales Force Automation for the eighth year in a row. While we are thrilled with this recognition, we believe that our standing as a trusted choice for SFA in the market is undeniable.
Gartner evaluated 13 sales force automation vendors across B2B, B2C, and Indirect Sales Use Cases. “We are delighted to be recognized by Gartner as a Leader in the Magic Quadrant for Sales Force Automation once again. We feel our position in the Leaders Quadrant and the Critical Capabilities report underscores our commitment to innovation and delivering industry-leading SFA solutions,” says Kamyar Seradjfer, Senior Vice President of Sales, CPQ, Commerce and Subscription Cloud Development.
“We believe what sets us apart is our inclusion of Gen AI capabilities at no extra cost, empowering our customers with cutting-edge technology as part of the core offering. Our unified suite of applications empowers enterprises to streamline sales processes, drive growth, and enhance the customer experience. To us, this recognition fuels our ongoing dedication to helping businesses transform and excel.”
To learn more about Oracle’s position in this year’s Gartner® Critical Capabilities for Sales Force Automation Platforms, download the full report.
Sales force automation built with the seller in mind
Oracle Sales Force Automation takes the sales experience to the next level. Whether on a desktop or mobile device, our CRM solution streamlines and automates data entry, freeing up sellers to focus on what truly matters: delivering value to buyers and closing more deals. Our commitment extends beyond SFA to include Sales Performance Management (SPM), Commerce, Configure, Price, Quote (CPQ), and Subscription Management. This holistic approach enables us to unify channels and revenue data, empowering our enterprise customers to scale successfully.
Our unified suite of applications streamlines the everyday responsibilities of sellers while facilitating their most complex buying and selling processes. Our award-winning Redwood design system provides a user experience packed with innovations accomplishing five key priorities:
- First party account selling: Grow revenue from existing customers with precision by mastering the full scope of data needed to effectively up-sell, cross-sell and re-sell.
- Insights and intelligence: Go beyond business intelligence. Our AI-derived guidance, insights, and automation empower sellers to make winning decisions.
- Sales orchestration: Guide sellers on executing prescribed sales motions to keep deals progressing smoothly and efficiently.
- Revenue transformation: Pivot from one-time selling to anything-as-a-service models using end-to-end business flows that span the entire lead-to-cash lifecycle.
- Unified marketing and sales: Break down silos between marketing and sales teams to accelerate precision revenue growth and foster collaboration.
While we are proud of our ranking, we believe that Oracle Sales speaks for itself. We invite you to download the Gartner® Critical Capabilities for Sales Force Automation Platforms report to learn more about our recognition.
Download the Gartner® Critical Capabilities for Sales Force Automation Platforms report to get more information about Oracle’s position.
Learn more about how Oracle Sales Force Automation can help increase revenue, build a better sales pipeline, and increase seller efficiency with a quick product tour.
Note: Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. GARTNER is a registered trademark and service mark of Gartner and Magic Quadrant is a registered trademark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved.
Gartner, Critical Capabilities for Sales Force Automation Platforms, Guy Wood, Adnan Zijadic, Steve Rietberg, and Varun Agarwal, 26 August 2024
Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Oracle.
