A Complimentary Data Health Scan for Oracle Sales and Marketing Customers Today, nearly 52% of data in the CRM is inaccurate and 40% of all B2B leads contain...
A Complimentary Data Health Scan for Oracle Sales and Marketing Customers Today, nearly 52% of data in the CRM is inaccurate and 40% of all B2B leads contain bad data. If someone asked you to quantify just how accurate the data residing in your sales and marketing systems is, would you be able to? Are you aware of how unreliable data in your systems is affecting your sales and marketing teams? Ask yourself: Do your sales reps spend a lot of time doing their own manual...
A Complimentary Data Health Scan for Oracle Sales and Marketing Customers Today, nearly 52% of data in the CRM is inaccurate and 40% of all B2B leads contain bad data. If someone asked you to...
When I introduce myself to new people, I make sure to include the phrase born and raised in Chicago as I’ve always felt pride in saying that. It acknowledges...
When I introduce myself to new people, I make sure to include the phrase born and raised in Chicago as I’ve always felt pride in saying that. It acknowledges that I’ve grown up knowing what makes a pizza superior, and I never complain about 94-degree weather in August because I know what a negative 30 windchill feels like in winter. And I also know, without a doubt, that the 90’s Chicago Bulls remain the greatest sports dynasty with the greatest basketball player of all time....
When I introduce myself to new people, I make sure to include the phrase born and raised in Chicago as I’ve always felt pride in saying that. It acknowledges that I’ve grown up knowing what makes a...
We at Oracle CX Marketing Consulting believe some consumer behaviors will stick because of the impact of health and safety concerns, stay-at-home orders, the...
We at Oracle CX Marketing Consulting believe some consumer behaviors will stick because of the impact of health and safety concerns, stay-at-home orders, the shutdown of non-essential businesses, remote working, travel restrictions, social distancing, supply chain disruptions, and other aspects of the COVID-19 crisis. Find out what these consumer preference shifts are.
We at Oracle CX Marketing Consulting believe some consumer behaviors will stick because of the impact of health and safety concerns, stay-at-home orders, the shutdown of non-essential businesses,...
The Times They Are a-Changin’ … sang Bob Dylan 57 years ago, in a time of uncertainty and change. In such trying times as we’ve seen in recent months,...
The Times They Are a-Changin’ … sang Bob Dylan 57 years ago, in a time of uncertainty and change. In such trying times as we’ve seen in recent months, uncertainty thrives and business leaders have questions about how to navigate their organizations through these dire straits. Just about every business sees their digital transformation initiatives being greatly accelerated. Now is the time to ensure business continuity, react with agility, and pivot to the new normal. In the...
The Times They Are a-Changin’ … sang Bob Dylan 57 years ago, in a time of uncertainty and change. In such trying times as we’ve seen in recent months, uncertainty thrives and business leaders...
Marketers need to lead their enterprise in using more customer attributes to deliver exceptional customer experiences. Those that do will become the future...
Marketers need to lead their enterprise in using more customer attributes to deliver exceptional customer experiences. Those that do will become the future winners of their industries while those that don’t will likely wither and fade. To read part 1 of this series, click here. To leap-frog the competition, marketers need to help move beyond today’s world of batch and blast or basic personalization (messaging based on a few attributes) and become like Amazon, Google, Uber,...
Marketers need to lead their enterprise in using more customer attributes to deliver exceptional customer experiences. Those that do will become the future winners of their industries while those that...
Rapidly evolving technology and the effect of the mobile internet on daily lives have had a pretty profound impact on customers, who have developed new habits...
Rapidly evolving technology and the effect of the mobile internet on daily lives have had a pretty profound impact on customers, who have developed new habits of exploring, discovering, connecting, and buying on the go. Customers now expect deliveries within 1 day, the same day or hours - answers within micro-seconds. In today’s world, it is not brands but consumers who are the real innovators, because they’ve embraced digital technologies to craft custom, personal...
Rapidly evolving technology and the effect of the mobile internet on daily lives have had a pretty profound impact on customers, who have developed new habits of exploring, discovering,...
Oracle Responsys was just named a Leader in Forrester’s latest Wave for Email Marketing Service Providers, Q2 2020. Of the 13 email marketing service providers...
Oracle Responsys was just named a Leader in Forrester’s latest Wave for Email Marketing Service Providers, Q2 2020. Of the 13 email marketing service providers recognized, Oracle Responsys was one of four vendors named Leader. Oracle received the highest possible scores in the artificial intelligence, analytics, vertical capabilities, and vision criteria.
Oracle Responsys was just named a Leader in Forrester’s latest Wave for Email Marketing Service Providers, Q2 2020. Of the 13 email marketing service providers recognized, Oracle Responsys was one...
My first 30 days at Oracle in a virtual work environment have changed, or reaffirmed, many values I’ve held as a leader for a long time—for the better. Here are...
My first 30 days at Oracle in a virtual work environment have changed, or reaffirmed, many values I’ve held as a leader for a long time—for the better. Here are three lessons I’ve learned that we thought others may find useful.
My first 30 days at Oracle in a virtual work environment have changed, or reaffirmed, many values I’ve held as a leader for a long time—for the better. Here are three lessons I’ve learned that we...
Learn about using Zoom with Oracle Eloqua to create webinars to reach out and stay connected to your customers even when face-to-face meetings are not possible.
