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Helping You Deliver Tomorrow’s CX, Today

Marketing

Customer Experience Strategy

5 Ways to Make Customer Experience Your Brand

Leverage the following tips to immediately improve your CX and ensure customers are always at the center of your business strategy. When you think how consumers...

Customer Experience Strategy

Drive Incremental Revenue with Account Based Marketing

Mark Tarro, Solutions Engineer, Oracle A few years ago, I tried to win the first round in my fantasy baseball league’s playoffs. I sought any advice I could get...

Customer Experience Technology

Get to Know: Bluecore and Using Data Science to Drive Commerce Personalization

The pressure of the holidays on commerce merchants to reach the widest audience possible can result in failed targeting and segmentation plans, an increase in...

Customer Experience Strategy

Get to Know: Leveraging Product Data for Maximum Performance with Data Feed Experts GoDataFeed

If you sell products online, you most likely use product data feeds to drive customer acquisition—for everything from pay-per-click campaigns and comparison...

Customer Experience Strategy

Are you ready for #PopUpDoomsday?

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Customer Experience Strategy

The Last-Minute E-Commerce Holiday Checklist

Over the last few years, I’ve written several posts about preparing for the holidays, including Five Tips for Maximizing Success This Holiday Season and 3 Extra...

Customer Experience Strategy

Leveraging Intent Data to Drive Conversions

Leveraging intent data--data that indicates customer likelihood to purchase or be more engaged with your brand--is an important method for driving conversions,...

Customer Experience Strategy

How to Create a Differentiated Brand Strategy to Drive Ecommerce Sales

Like many consumer products, the mattress industry is going through a digital revolution. An ecommerce equivalent to the tech startup scene, smaller mattress...

Marketing

News You Can Use: Google Mobile Stats, SEO Tips and Tools, Snapchat, and Facebook Algorithm Changes

In this edition of News You Can Use, we bring you Google mobile data, SEO tips and tools, why Snapchat matters, and what Facebook’s latest Page and algorithm...