Oracle named a Leader in the 2023 Gartner® Magic Quadrant™ for Sales Force Automation for 7th consecutive year

For the seventh year in a row, Oracle was named a Leader in the 2023 Gartner® Magic Quadrant™ for Sales Force Automation.

Gartner evaluated 13 sales force automation vendors across B2B, B2C, and indirect sales. “We're thrilled to be recognized as a Leader once again in the 2023 Gartner Magic Quadrant for Sales Force Automation,” says Kartik Raghavan, Senior Vice President of Sales, CPQ, Commerce and Subscription Cloud Development. “SFA is key to our strategy for helping our customers drive account-focused growth by providing unmatched visibility into the full customer lifecycle.”

Sales force automation built with the seller in mind

Oracle Sales Force Automation broadly masters the main components of the sales experience. Whether on a desktop or mobile device, our CRM solution automates and simplifies data entry, giving sellers more time provide value to buyers and close more deals. We also focus on adjacent areas such as sales performance management (SPM), Commerce, Configure, Price, Quote (CPQ), and Subscription Management, which enables us to unify channels and revenue data to help our enterprise customers successfully scale.

Our unified suite of applications streamlines the everyday responsibilities of sellers while facilitating their most complex buying and selling processes. Our award-winning Redwood design provides a user experience packed with innovations accomplishing five key priorities:

• Account-focused growth: Grow revenue from existing customers with precision by mastering the full scope of data needed to effectively up-sell, cross-sell and re-sell.
• Insights and intelligence: Rely on more than just business intelligence; provide sellers with AI-derived guidance, insights, and automation that help them win.
• Sales orchestration: Guide sellers on how to effectively execute prescribed sales motions and keep deals progressing efficiently.
• Revenue transformation: Pivot from one-time selling to anything-as-a-service models using end-to-end business flows that span the entire lead-to-cash lifecycle.
• Digital buying experiences: Provide connected buying experiences that make it easier for a buyer to do business with your brand.

Get more information about Oracle’s position in this year’s Gartner Magic Quadrant report for Sales Force Automation.

Learn more about how Oracle Sales Force Automation can help increase revenue, build a better sales pipeline, and increase seller efficiency with a quick product tour.

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Gartner, Magic Quadrant for Sales Force Automation, 5 September 2023, Adnan Zijadic, Ilona Hansen, Steve Rietberg, Varun Agarwal, Guy Wood.

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This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Oracle.