Salesforce’s quiet pivot away from its legacy CPQ product (SteelBrick) has sparked a wave of uncertainty in the market. While no public ”End of Sale” announcement has been made, Salesforce partners and ecosystem sources suggest new sales of Salesforce CPQ are winding down and customers are being encouraged to migrate to Salesforce Revenue Cloud.
This shift has major implications for companies that rely on fast, flexible quoting processes. It’s not just a product pivot but more of a signal that Salesforce is fundamentally changing its approach to revenue operations. And customers are left with a difficult question: Is this where we want to go?
Salesforce Revenue Cloud is still maturing. As of March 2024, it’s reached general availability, but it remains an all‑in‑one suite that bundles CPQ with billing, subscription management, and more. That may sound compelling until you consider the implementation complexity, increased cost, and the fact that many companies don’t need the full stack.
When a product reaches “End of Sale,” it signals that no new customers will be onboarded, and that future innovation and support will slow. For Salesforce CPQ customers, this means:
- Reimplementing custom logic, workflows, and integrations from scratch
- Paying for features they may never use
- Adopting a solution that’s still early in its lifecycle, with limited production references
The CPQ landscape has changed — and the buying experience must evolve with it. This shift presents a critical inflection point for Salesforce CPQ customers. Before committing to a costly and potentially disruptive migration to a bundled Revenue Cloud platform, it’s worth re‑evaluating your options.
Oracle CPQ: Built for flexibility, powered for growth
At Oracle, we see CPQ as a mission‑critical lever for modern revenue orchestration — not just a quoting tool. Oracle Configure, Price, Quote (CPQ) is designed for enterprises that need both precision and scale, built on the idea that businesses need the tools to shape a more robust sales process, not be boxed in by one.
While other solutions are just beginning to explore what a connected revenue lifecycle could look like, Oracle CPQ has long delivered seamless alignment between front‑office selling and the back‑office. With native connections to product, pricing, finance, and fulfillment systems, we enable fast, accurate quoting for everything from one‑time purchases to complex recurring revenue models — all while supporting the full spectrum of product configuration needs.
For Oracle Fusion customers, CPQ extends and amplifies the value of their applications by aligning product, pricing, and contract decisions with the systems they use to run their business. Oracle CPQ doesn’t just streamline quoting; it unlocks the full potential of connected selling. From lead to renewal, every moment becomes a new opportunity to drive revenue.
Our CPQ solution delivers:
- Enterprise‑grade scalability: Configurable for everything from high‑volume quoting to complex multi‑channel workflows
- Deep interoperability: Seamlessly integrates with Oracle Enterprise Resource Planning (ERP), Salesforce CRM, SAP, and more
- Subscription‑ready quoting: Built to manage recurring revenue models without forcing them into every deal
- AI‑powered transparency: Price Waterfall, intelligent approvals, and predictive guidance out of the box
- Optional expansion: Need billing or commerce? Add them when the time is right, not before.
We are building for a future where customers demand flexibility, speed, and transparency in every buying interaction. Our CPQ platform is a core part of that vision.
Oracle CPQ gives you enterprise‑grade power without forcing you into an all‑or‑nothing stack. Whether you’re quoting simple SKUs or managing complex configurations across multiple channels, Oracle CPQ lets you choose how deep you go.
We believe it’s time to rethink your strategy
The market is shifting. Customers expect more. Technology is evolving. And quoting processes must evolve too. We see this moment as an opportunity for organizations to reclaim control of their revenue lifecycle.
Forward‑thinking leaders are already moving. They are using this window to:
- Reassess their CPQ roadmap
- Move away from dependency on bundled, inflexible tools
- Embrace modular, proven solutions that enable scale
Get a free CPQ migration assessment
To support this shift, Oracle is offering a complimentary CPQ migration assessment:
- Review your current Salesforce CPQ implementation
- Assess the implications of moving to Revenue Cloud
- Explore a migration roadmap to Oracle CPQ that fits your unique business needs