How financial services HR teams can leverage analytics for strategic partnerships

October 18, 2021 | 3 minute read
Michelle Shapiro
Product Marketing Director
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According to The Business Research Company, the financial services market—encompassing everything from insurance and payments to lending and money management—is expected to reach $28.5 trillion by 2025. This growth results from companies rearranging their operations and recovering from the impacts of the COVID-19 pandemic.

HR teams need to provide the right support and guidance to meet strategic priorities, including supporting projected growth, competing for talent, and focusing on crucial diversity and employee well-being efforts. It’s a heavy task, but one that can be lessened by connecting workforce intelligence to provide people analytics and make data-driven decisions. 

Data-driven decisions

The financial services industry is no stranger to the value of data and analytics, including crucial areas such as customer cultivation and risk management. But what about internal data? Do they know how employees are feeling? Are they engaged and productive?

With Oracle Fusion HCM Analytics, HR leaders can leverage a single platform to easily determine what’s happening within the workforce to take corrective action and retain top talent before it’s too late. With the added power of AI—and because no IT support is needed—HR can be agile and strategic to make a greater and faster impact on the organization.

HR Digital Assistants and intuitive interactive reports can also help managers in their decision-making. For example, managers can boost the productivity of teams and monitor employee engagement after a reorganization. Thanks to machine learning and easy-to-use mobile applications, they can understand the “why” behind effectiveness, engagement, or attrition figures.

Data-driven team management and new working models

Like countless other industries, COVID-19 has also accelerated the financial industry’s work from home (WFH) model. Financial organizations must continue to strategize on what sustainable hybrid working models will look like in the future and how technology can bridge any possible gaps.

Oracle Fusion HCM Analytics supports HR teams, managers, and employees during company reorganizations, hybrid work model adoption, and agile organization transformations. For instance, more customers are moving their banking online due to the pandemic, which impacts the role of the traditional branch and bank worker. Financial leaders understand these implications, with a recent Accenture report stating that 97% of bank leaders believe that branches will need to be re-designed in the next one to two years. Oracle Fusion HCM Analytics also aid in planning digital redeployments and reskilling current employees to develop new digital banking skills to offer remote financial advice or support back-end day-to-day operations.

Creating an analytical HR culture

Generali, a leading insurance company in Italy, uses analytics to guide its HR decisions. The complexities of tracking 70,000 employees working in more than 50 countries were previously very manual, with HR departments manually compiling data in templates and sending them to the head office team for reporting and analysis purposes. This approach was time-consuming and susceptible to errors, so leadership sought a solution to automate its reporting functions.

The application of Oracle Fusion HCM Analytics to Generali’s HR processes helped the insurance giant advance decision-making and improved the meritocracy and allocation of people by integrating data from different sources. These analytical insights help Generali hire the right people and predict attrition, so that HR managers can take preventive action. By improving their analytics functionality, Generali HR can partner with executives on key insights about employee management while integrating data from different sources. Furthermore, the built-in use of machine learning helps increase reporting speed even while Generali increases data volumes. Overall, Generali’s HR community has embraced a more analytical culture, which supports the decision-making process with meaningful and easy-to-use workforce analytics.

Discover how to uncover trends, track growth drivers, and connect insights to actions

Improving plans, predictions, and agility in response to external disruptions has made extracting insights from front- and back-office systems a top business priority for financial organizations. Oracle is helping companies in every industry better control the levers that guide their business—across finance, supply chain, operations, and human resources—with AI-driven analytics.

For a hands-on experience of Oracle Fusion HCM Analytics, explore this demo.

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Michelle Shapiro

Product Marketing Director

Michelle Shapiro is a product marketing director within human capital management at Oracle. Her mission is to evangelize the power of Cloud HCM as a critical tool for organizations to modernize their HR practices and transform their workforce. Prior to Oracle, Shapiro worked most notably at Fiserv and Hyland Software, where she drove the adoption of digital automation strategies within financial institutions.

David Villaseca

With +20 years building multidisciplinary teams and profitable business across USA, EMEA, LATAM & APAC, David is empowering the growth of banks and insurance firms, with a martech approach at Oracle, and before with a consulting approach at Accenture Digital. Previously, he led digital transformation global units of 100+ experts at BBVA bank for 10 years, and Marketing teams for iconic brands: Coca-Cola, LVMH, PSA Peugeot Citroën, Santander.

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