Dürr Group, based in Germany, is one of the world leading producers of machines and systems for automation, digitalization, and Industry 4.0 sectors. Its products and services enable highly efficient, resource-conserving manufacturing processes in several industries, including automotive, wood processing, mechanical engineering, chemical, pharmaceutical, and medical technology. Founded in 1896 as a metal shop for roof flashing by Paul Albert Dürr, the Dürr Group now runs 120 sites in 33 countries, achieving sales of €3.32 billion in 2020.
In recent years, the Dürr Group has completed a series of strategic acquisitions and currently employs approximately 17,000 people across five global business divisions. Given this size, complexity and the use of different systems and processes it was incredibly challenging to obtain accurate, consistent, and up-to-date HR reports. Strategic analyzes and decision-making in all areas of human resources management were thus significantly hampered.
Boosting decision making by standardizing HR data across the group
The company started to pursue a ‘OneDürrGroup’ strategy – a unified HR platform with standardized processes which is critical for increasing efficiencies.
Dürr Group aimed to homogenize disparate systems, to implement group-wide HR processes and improve reporting and analytics. These challenges were addressed by implementing Oracle Fusion Cloud Human Capital Management (HCM) which enables a global view of HR across all countries and business entities.
With deeper insights and analysis, Dürr Group can enable faster, better, and more data-driven HR decisions in operations and across geographic locations.
“We introduced a new group-wide HR platform, a key milestone for the Dürr Group’s entire HR organization that opens up huge potential for more efficient and more intuitive HR work,” explains Klaus Achtelik, CHRO, Dürr Group.
Here are some of the ways Dürr Group benefits with Oracle Cloud HCM.
Optimized processes support HR staff and employees
With the comprehensive functionality of Oracle Cloud HCM, the Dürr Group can optimize processes across all HR functions, including recruitment, performance management, and compensation and benefits. Whereas each business entity today conducts recruitment in a siloed fashion, future recruitment will be managed on a single platform. Recruiters will have access to the entire group’s candidate pool, can reduce sourcing costs and accelerate the hiring process. Applicants will be offered the same candidate experience regardless of where they are located or which business division they apply to.
With standardized performance management, executives and HR staff can identify top performers easily and prepare appropriate career paths for the future leaders of the organization. And with compensation and benefits managed on a unified platform, HR and group business leaders can easily analyze, model, and implement standardized rewards programs across the group.
The introduction of employee self-service functions are seen as key to optimize the efficiency of HR. Employees will conduct common HR transactions themselves: accessing and updating their personal information, reviewing their company benefits, performance goals or remaining vacation days.
HR staff saves valuable time while employee experience improves, which contributes to the organization’s ‘People Development’ strategy, one of Dürr Group’s priority business enablers.
Digitalization brings cost savings and more
Dürr Group has started to digitize HR processes. Automation will save time for employees, managers, and HR staff, and is expected to achieve significant reductions of operational costs.
“By choosing Oracle Cloud HCM, HR is making an important contribution to our core company strategy and leading the transformation in our own area. With Oracle Cloud HCM we have found a state-of-the-art, highly performant product, from which we also expect additional innovative strength in the future,” said Klaus Achtelik, CHRO, Dürr Group.
Technical flexibility and functional expertise support HR transformation
Dürr Group selected Oracle Cloud HCM over solutions from SAP and Workday due to Oracle’s wide integration capabilities and continuous development. Thanks to the system’s flexible architecture and usability, Dürr Group will be able to respond faster to changes in its dynamic environment as it continues to grow organically and through future acquisitions.
Oracle scored points with the Dürr Group’s decision-makers through its high level of consulting expertise and decades of experience in large-scale projects. Thanks to these qualities, the Group also has chosen Oracle as its implementation partner to smoothly transform HR processes to the cloud environment.
“We were won over by the fact that the user front-end and technical back-end were all from a single source. This offers huge advantages for our workforce as users of the platform but also, most notably, for our HR departments. From Dürr IT’s point of view, it was also important that the new solution could be integrated securely and stably into our existing back-end systems, which we operate both on-premises and in the cloud,” says Konrad Westphal, Senior Manager Strategic IT with Dürr.
With Oracle Cloud HCM, the Dürr Group has a solid basis to meet future requirements for efficient personnel management. Currently, the Group continues to digitize and optimize HR processes and expects further company-wide efficiency gains through streamlined processes in its new cloud-based system.
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