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Harnessing Artificial Intelligence Algorithms on Oracle Cloud to Reimagine Shopping

Akshai Parthasarathy
Product Marketing

How can we use artificial intelligence (AI) to improve our shopping experiences? Perhaps you've seen a stunning dress in Vogue magazine and want to use technology to help you find something similar. 

Snap Tech is a London-based startup that offers world-class visual search tools for publishers, retailers, creative agencies, and technology companies. The company is led by CEO and founder Jenny Griffiths. By using Snap Tech’s technology, which runs on Oracle Cloud Infrastructure, users can shop for clothes by using just photos across more than 250 retailers. 

The company is the first in the world to apply visual search to the area of fashion and in-store experiences for consumers. By running their AI-based searches on Oracle Cloud Infrastructure bare metal GPU compute shapes and their DevOps on Oracle Cloud Native Services, the company takes advantage of high-performance infrastructure while keeping costs low. 

This short video tells an exciting story of how AI is changing the world of everyday experiences by using the power of cloud-based technology.

For anyone who has an innovative way to deploy new technologies to solve everyday problems, we encourage you to explore what Oracle Cloud has to offer. You can try our cloud for free and learn about the powerful tools that facilitate the realization of big ideas like this.

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