Whether you’re putting together a marketing push or a demand response program that relies on residential participation, you need good info on just how your consumers will react. Here are our top three lessons on behavior from “The Princess Bride” (TPB) that you can apply to your program planning and marketing strategy today.
Despite billions of dollars invested in advanced metering infrastructure (AMI), new ACEEE research finds that most utilities have vastly underused this technology to help customers save energy. The report, which surveys 52 of the largest US electric utilities, shows how utilities can tap such data to deliver energy savings. Guest blog from Dan York, Utilities, State, and Local Policy Program Fellow, ACEEE.
Product managers like Oracle Utilities Opower’s very own Matt Gerhardt are responsible for leading the creation of our demand-side management (DSM) products. Matt works in parallel with several teams to develop the go-to-market strategy for his products. #CustomerEdge2020 #OpowerOWN
We asked Opower’s Vanessa Richter, west regional vice president of sales, about her family’s decision to install solar photovoltaic panels on their Tucson home, and her answers were a little surprising.