A recently published IDC spotlight paper outlines the benefits for organizations who can transform their existing CRM implementations without costly, high-risk, or complex migrations to other solutions.
The paper describes how the latest, most in-demand innovations : modern UX, cloud platform architecture, omni-channel CX features, automation, extreme scale integration and enterprise AI – can be adopted at a fraction of the cost of a complete SaaS migration.
This practical strategy is often deployed for many organizations using Siebel CRM today, enabling customers to keep their secret sauce of business critical processes, security, and scalability whilst reaping the benefits of innovation and cloud infrastructure.
Highlighted, is the expected impact of GenAI and AI for growth, that will lead to competitive advantages within the next 18 months. Coupled with the need to drive frictionless experiences, a key driver for why organizations need to rapidly embrace innovation at the same time as achieving ROI.
The core theme of this paper is that it presents a path for modernizing your mission-critical CRM, preserving your existing IT investments, while accelerating your business objectives now, and in the future.
Click here to read the full report.