In previous posts I have shared with you how Oracle offers the
best data integration for Oracle Exadata
. Oracle’s key differentiation in
providing solutions that are engineered to work together, applies to the critical add-on technologies
such as data integration and replication as well. Our customers’ successes with using Oracle GoldenGate and
Oracle Data Integrator is a continuous flow of confirmation that Oracle’s differentiated
offering brings real results, simplifies IT, and enables innovation.

Today, I have two brand new customer examples to share with you. 11ST uses Oracle
GoldenGate for real-time data integration into the data warehouse, and Abu
Dhabi National Oil Company Distribution
uses Oracle GoldenGate for achieving high
availability for its private cloud environment running on Exadata.

  • 11ST
    is Korea’s largest online marketplace where customers and sellers can freely
    trade retail goods, ranging from clothing and food, to electronic equipment. With
    over 10x turnover growth over the last 4 years, the company faced challenges in
    delivering high speed transaction processing and good customer experience. So
    the company decided to implement Oracle Exadata for core database platform to accelerate
    data-processing speed for online transactions, and for the data warehouse to
    improve analytical capabilities with a solution that can handle intensive
    analytical workloads in a scalable fashion.With Exadata, the company
    increased storage capacity by up to 5x and decreased storage costs, while
    improving customer satisfaction by accelerating data-processing speed for online
    transactions.
11ST
chose Oracle GoldenGate as the real-time data integration solution for the data
warehouse running on Exadata. Their goal is to enable staff access to more timely data throughout the day such as
online sales tracking and earnings by period. Oracle GoldenGate supports fast decision-making
by completing daily batch loads 4.5x faster—in two hours instead of nine hours.

The
key business transformation is seen in their customers’ experience. With the
availability of real-time data synchronization between the enterprise data warehouse
and marketing systems, the company can act fast to changing customer tastes,
such as for women’s clothing and jewelry, to improve its offering and customer
service. Using timely data and advanced analytics, the company runs
personalized marketing programs, such as cosmetics or shoe promotions, through
mobile, private-brand services, which was not possible with the legacy system. You
can read more about 11ST story here.

Especially for data warehousing solutions many customers leverage the comprehensive and integrated Oracle Data Integration platform for Exadata. Below is a diagram that shows how customers can achieve an end-to-end solution.

Avea,and Paychex are ywo other good examples of using Oracle Data Integration for Exadata environments for improved analytical capabilities.

  • Abu Dhabi National Oil Company Distribution
    (ADNOC Distribution
    ) is a United Arab Emirates (UAE) government-owned
    company that specializes in marketing and distributing petroleum products
    within the country. The organization decided to implement Oracle Exadata
    Database Machine to consolidate five Oracle Databases—supporting enterprise
    resource planning (ERP), online transaction processing (OLTP) applications, and
    business intelligence (BI) applications—onto a single database platform within
    a private database cloud.

As
this private cloud environment supports the backbone of a business with 250
million financial transactions annually, ADNOC Distribution cannot afford even
a minute’s downtime. To ensure 24/7 uptime and meet service-level agreements,
the company uses Oracle Exadata with Oracle Real
Application Clusters and Oracle Automatic Storage Management. Using Oracle
GoldenGate ADNOC maximized system availability and improved its ability to
integrate Oracle Exadata with nonOracle
platforms, such as Microsoft SQL or IBM DB2. You can read more about 11ST story
here.

 In a recent webcast we discussed Oracle GoldenGate’s offering for consolidation into private cloud. I also recommend watching the webcast: Zero Downtime
Consolidation to Oracle Database 12c with Oracle GoldenGate 12c
on demand to learn how to use Oracle GoldenGate for maximizing availability in private cloud environments.