Preston So
Senior Director, Product Strategy
Preston So (he/him) is a product architect and strategist, digital experience futurist, innovation lead, designer/developer advocate, three-time SXSW speaker, and author of
Voice Content and Usability (A Book Apart, 2021),
Gatsby: The Definitive Guide (O'Reilly, 2021), and
Decoupled Drupal in Practice (Apress, 2018). He has been a programmer since 1999, a web developer and designer since 2001, a creative professional since 2004, a CMS architect since 2007, and a voice designer since 2016.
A product leader at Oracle, Preston has led product, design, engineering, and innovation teams since 2015 at Acquia, Time Inc., and Gatsby. Preston is an editor at
A List Apart, a columnist at
CMSWire, and a contributor to
Smashing Magazine and has
delivered keynotes around the world in three languages. He is based in New York City, where he can often be found immersing himself in languages that are endangered or underserved.