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IT Innovation | July 26, 2019

Welcome to a New Era of Analytics

By: Michael Singer | Director, Product Marketing, Oracle Analytics

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Oracle is embarking on its next evolution of analytics; one that takes a more customer-centric vision and enables automated insights under one brand: Oracle Analytics.

The offerings are currently available in the cloud via Oracle Analytics Cloud, on premises via Oracle Analytics Server, and within applications via Oracle Analytics for Applications. Among the features included are AI-powered self-service analytic capabilities for data preparation, visualization, enterprise reporting, augmented analysis, natural language processing (NLP), and natural-language generation (NLG).

The announcement's three key tenets support the idea that data analytics should be augmented, integrated, and collaborative with a goal of 100 percent data literacy for IT and all lines of business.

As T.K. Anand, senior vice president of AI, Data Analytics, and Cloud at Oracle explained at the Analytics Summit event, "No individual works with data in isolation. We can no longer accept a world where IT and business have diverse sets of analytics tools that are disconnected from each other. This is a new vision, product experience, and commitment to customer success that will enable us to collaborate with our entire ecosystem and deliver a new era of enterprise analytics."

The offerings mean Oracle Analytics now gives users an integrated experience across self-service data discovery, reporting, and dashboards, delivering effortless access to insights that can be consumed in the cloud, on the desktop, and across mobile devices.

"Our clients are seeking next-generation analytical solutions that are built with the enterprise in mind but what they really need are industrial strength platforms that can turn all that data into information to drive insights across their organization at different levels," said Richard Solari, managing director, Deloitte Consulting.

The video below includes announcements, demonstrations, and feedback from Oracle customers and industry analysts who have reviewed the new features.

Oracle Analytics Cloud

Built first for the cloud, Oracle Analytics Cloud is the centerpiece of Oracle Analytics. Oracle Analytics Cloud empowers business users with governed self-service analytics capabilities for data preparation, visualization, augmented analysis, and natural-language processing. Oracle Analytics Cloud's governed self-service experience enables Oracle Analytics users at enterprises around the world to drive faster insights and optimize business results.

Oracle Analytics Server

Oracle Analytics Server will comprise all of Oracle's on-premises business intelligence offerings, delivering competitive value to thousands of existing customers, as well as giving customers in highly regulated industries or with multicloud architectures the latest analytics capabilities on their own terms while ensuring an easy path to the cloud.

Oracle Analytics for Applications

Oracle Analytics for Applications will be built on Oracle Analytics Cloud and powered by Oracle Autonomous Data Warehouse, bringing personalized application analytics, benchmarks, and machine learning-powered predictive insights to business users, functions, and processes.

Analysts and partners at the event were pleased with the Oracle Analytics announcements. This change simplifies Oracles business analytics offerings from more than 18 products down to a single brand, as well as providing affordable per user pricing for departmental business users plus per-CPU pricing for broad enterprise scale.

"With advancements in technical capabilities such as artificial intelligence, machine learning, big data platforms, and visualizations, our clients are demanding more out of their analytics investments," said Hema Kadali, partner, Data and Analytics Leader, PwC. "Leveraging Oracle Analytics, we are helping our clients execute on industry-specific use cases that allow them to innovate, automate, and transform their business operations with actionable insights that drive real business outcomes."

To learn how you can benefit from the new Oracle Analytics, visit Oracle.com/Analytics, and subscribe to the Oracle Analytics Advantage blog and get the latest posts sent to your inbox.

Director, Product Marketing, Oracle Analytics

Michael Singer is a Director of Marketing for Oracle Analytics Product Group. Singer joined Oracle in 2016. Previously, he spent 15 years as a technology journalist for publications such as The Economist Group, CNet, and InformationWeek.

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