Friday Dec 20, 2013

Happy Holidays from the WebCenter Team

HAPPY HOLIDAYS

FROM OUR OFFICES TO YOURS

MAY YOUR HOLIDAY SEASON BE BRIGHT


AND CHEERFUL


AND FULL OF JOY

JOIN US IN 2014 FOR MORE WEBCENTER CHEER


- RIGHT HERE -

PEGGY,  LANCE, MICHAEL AND KELLSEY


Thursday Dec 05, 2013

Are You Ready to Manage 50x the Amount of Business Content?

Evernote Export

50 X

The amount of information companies have to manage is expected to grow by 50x in the next decade. Yet already some 90 percent of documents, images, and other unstructured content is un-managed. So it is no surprise that 87 percent of organizations blame performance issues on information growth. 

"Many companies try to homebrew content management. This will work for a while, but at some point you reach critical mass. You can't find content. There is no versioning. You don't know who made changes," says Tom Turchioe, CTO, Critigen. "These are the things that drive you toward an enterprise-class solution such as 
Oracle WebCenter Content."

And as the sheer volume and variety of content proliferates, so do risks. It is estimated that 20 percent of chief information officers in regulated industries will lose their jobs by 2016 for failing to implement the discipline of information governance. Meanwhile, employees are spending an estimated nine hours per week searching for and not finding content—at cost of US$14,000 per worker per year. 

Assess Your Content Management Strategy
Now, a new, easy-to-use self-assessment tool helps companies measure the effectiveness of their current content management system. More than just cost savings, it identifies opportunities to maximize the value of structured and unstructured content. Specifically, the tool measures performance in terms of

  • Information access
  • Content infrastructure
  • Content-enabled business processes
  • Information governance

About Oracle Enterprise Content Management
Besides a unified repository to house unstructured content, Oracle WebCenter Content provides the tools to deliver content to business users in the proper format and within context of familiar applications to fit the way they work. In addition, it

  • Integrates content within critical business applications such as Oracle E-Business Suite, Oracle’s PeopleSoft, and Oracle’s JD Edwards
  • Introduces consistent rules governing content access, location, retention, and disposal
  • Provides secure, controlled mobile access
  • Integrates with a variety of systems via Oracle Fusion Middleware
  • Manages all documents from creation to end-of-life

Get more information about Oracle WebCenter Content.

There's more of this great content in this November's WebCenter Newsletter

Subscribe for more content every other month.

Deliver Superior Business Efficiency with Enterprise Content Management


Wednesday Dec 04, 2013

Oracle WebCenter Best Practices

Evernote Export


Get best practices and deployment advice from Oracle expert John Brunswick in today's post. Passionate about both business and technology, John focuses on maximizing IT's ability to streamline and optimize business

Five Best Practices for Global Content Management

Managing an enterprise content repository is no small task, but if properly set up with a foundation that leverages best practices, the repository can provide significant value that increases over time. It is difficult to justify the investment of time to retrofit these techniques, so incorporating them at the start of your enterprise content management initiative is essential.

  • Inheritance. Mature content management solutions enable content items to inherit characteristics of the parent area they are placed into. This capability is your biggest ally in the battle to maintain quality information in your repository. Using an inheritance scheme lets you benefit from the automatic application of security, workflow, required metadata, categorization, and ownership rules to content.
  • Foundational structure. Create a foundation of areas within the repository on the basis of geography, line of business, or a nested combination of both. There are many good taxonomy guides available online to help in this effort.
  • Contribution privilege control. Require that users requesting to create new areas within the global repository state the business purpose, staffing resources, and effort required. This adds accountability, which helps ensure the longevity of the repository.
  • Creation and management of content. Use the information provided when contribution access was requested to ensure that any necessary security and/or workflow is applied. Use an alias attached to areas in the repository to map ownership. Update the alias when users change business units or leave.
  • Retirement. With an analytic foundation to monitor all content activity, it is possible act on performance thresholds that should be established during the request of contribution privileges. For example, if a content item has not been opened in five years, its inclusion in the repository should be reevaluated. Unused content clutters browsing and search results, drastically reducing usability.

Read more in-depth information about best practices for global content management.

Read more from John Brunswick.

There's more of this great content in this November's WebCenter Newsletter

Subscribe for more content every other month.

Deliver Superior Business Efficiency with Enterprise Content Management


Tuesday Dec 03, 2013

How Well Does Your Organization Do Self-Service?

Assessment Tool Measures
Your Self-Service Portal Strategy

The adoption of self-service portals is accelerating, but too often portals are implemented without a comprehensive strategy that ensures key functionality, such as cohesive user experiences and integration with back-end applications. Now a new assessment tool lets organizations quickly measure the effectiveness of their current self-service portal approach. 

Recent studies indicate that self-service portals are now more of a business imperative than ever. One study shows that 55 percent of consumers prefer automated self-service—twice as many as five years ago. The potential benefits are enormous: self-service reduces costs by US$9.00 per employee per month by eliminating manual, paper-intensive processes. 
View a new infographic to learn about other interesting facets of self-service. 

Are You a Self-Service Leader?
Despite the potential to use portals to reduce costs and increase satisfaction, many organizations install packaged applications that focus only on one aspect of a relationship with a customer, employee, or partner. For example, a customer relationship management system may present sales projection information but fail to integrate with the enterprise resource planning system to provide current account status. 

"Too often, such an approach doesn't address every aspect of taking action," explains Ashish Agrawal, senior director of product management for Oracle WebCenter Portal. 

The Oracle Self-Service Portal User Experience Assessment quickly helps you benchmark your organization's approach, including

  • Portal strategy
  • Portal agility
  • Integration and personalization
  • Social interactivity
  • Cross-channel integration

Why Oracle WebCenter? 
Oracle is the only enterprise software vendor with the complete, open, and integrated approach to support a truly comprehensive self-service portal strategy. With Oracle WebCenter Portal, you can

  • Integrate content, information, and business processes
  • Easily create and manage mobile portal experiences for desktop browsers, smartphones, tablets, and kiosks
  • Build and deploy custom-built components using rich development tools

View the new self-service portal destination page and take the Oracle Self-Service Portal User Experience Assessment

Access in-depth information about Oracle WebCenter Portal

Download a white paper about self-service portals, “Oracle WebCenter Portal: High Value Web Experiences Through Self-Service Portals.”

There's more of this great content in this November's WebCenter Newsletter

Subscribe for more content every other month.


Monday Nov 25, 2013

Internet of Things (IoT) Thanksgiving Special: Turkey Tweeter (Part 1)

In the spirit of Thanksgiving this week being celebrated on Thursday in the USA

This post is shared from our Oracle Java Community. 
Hinkmond Wong's Weblog

By hinkmond on Nov 06, 2013

It's time for the Internet of Things (ioT) Thanksgiving Special. This time we are going to work on a special Do-It-Yourself project to create an Internet of Things temperature probe to connect your Turkey Day turkey to the Internet by writing a Thanksgiving Day Java Embedded app for your Raspberry Pi which will send out tweets as it cooks in your oven.

If you're vegetarian, don't worry, you can follow along and just run the simulation of the Turkey Tweeter, or better yet, try a tofu version of the Turkey Tweeter.

Here is the parts list:

 1 Vernier Go!Temp USB Temperature Probe
 1 Uncooked Turkey
 1 Raspberry Pi (not Pumpkin Pie)
 1 Roll thermal reflective tape
You can buy the Vernier Go!Temp USB Temperature Probe for $39 from here:http://www.vernier.com/products/sensors/temperature-sensors/go-temp/. And, you can get the thermal reflective tape from any auto parts store. (Don't tell them what you need it for. Say it's for rebuilding your V-8 engine in your Dodge Hemi. Avoids the need for a long explanation and sounds cooler...) <img src=" title=";-)" style="border: none;" />

The uncooked turkey can be found in your neighborhood grocery store. But, if you're making a vegetarian Tofurkey, you're on your own... The Java Embedded app will be the same, though (Java is vegan). <img src=" title=":-)" style="border: none;" />

So, grab all your parts and come back here for the next part of this project...


Friday Nov 15, 2013

WebCenter Portal 11.1.1.8 – Customize your Profile page

Guest post today by: Mitchell Palski, WebCenter Sales Consultant

The Oracle WebCenter Portal People Connections service provides social networking tools for creating, interacting with, and tracking the activities of a user’s connections. WebCenter enables users to manage their personal profiles, access the profiles of other users, provide ad hoc feedback, post messages, track activities, and connect with others.

A Profile provides users with a variety of views into their own profile, as well as other users' profile information. Such information can include a user's email address, phone number, office location, department, manager, direct reports, and more. Profile takes the bulk of its information from the back-end identity store that provides a WebCenter Portal application with its list of users. Additionally, a Profile may offer opportunities for altering some of this information and for providing additional data that is not included in the identity store.
Here is an example of my profile page in one of our Oracle demonstration environments:
Profile Page

By default, not all sections of the user profile are editable by a user and viewable by other users. It is the administrator's job to specify the information to show in each section of the profile and determine whether users are allowed to edit their profile data and their application password within the WebCenter Portal.

To configure the Profile:

1. Open WebCenter Portal Administration.
2. Click Tools and Services, and then select People Connections. Tabs with the names of People Connections features appear to the right.
3. Click the Profile tab to bring it forward.
People Connection Settings
In the Profile Access section of this page, an administrator can control view settings around the sections of the profile. There are two sections under “View settings” that need to be considered when an administrator wants to hide a section of the profile:
• Who can view this section
• Allow Owner Override
For example, a number of my customers have asked about hiding the “Personal Information” section for their users because their users are employees and they don’t want them to share information such as their personal address. In this case, if the administrator logs in as an administrator change “Who can view this section” to “None” a user can still change that setting in their personal Preferences.
**Note: the columns in the Profile Access table can be reordered.
Profile Access
By default, not all of the attributes in a user’s profile are editable. Use the Profile Attributes – Edit Settings section of this page to enable and disable which attributes can be edited by a user through their web browser. For example, you may want to allow a user to edit their Business Contact Attributesinformation from their profile page.


Conclusion

It is important to consider how a user’s information is being used in your Portal environment before making changes to this page. Some questions to ask are:
• Is this information being managed elsewhere?
• Is user information being used to network?
• Are there any security concerns around allowing users to enter user information?
For more information on configuring your People Connections Service and User Profile, please refer to these Oracle WebCenter Portal documentation links:

Thanks for your time! Please comment on this post and let us know if this article is helpful for you and your organization!


 Learn how Oracle WebCenter Portal delivers secure, role-based, and personalized portal solutions that optimize the connections between people, information, and applications.

Empower End Users with Integrated Self-Service Portals
->LEARN MORE TODAY!<-

Wednesday Nov 13, 2013

Top Reasons You Need A User Engagement Platform

Guest post by: Amit Sircar, Senior Sales Consultant, Oracle

Deliver complex enterprise functionality through a simple intuitive and unified User Interface (UI)

The modern enterprise contains a wide range of applications that are used to manage the business and drive competitive advantages. Organizations respond by creating a complex structure that results in a functional and management grouping of users. Each of these groups of users requires access to multiple applications and information sources in order to perform their job functions. This leads to the lack of a unified view of enterprise information, inconsistent user interfaces and disjointed security.

To be effective, portals must be designed from the end-user perspective, enabling the user to accomplish as many tasks as possible while visiting the fewest number of portals. This requires rethinking the way that portals are built, moving from a functional business unit perspective to a user-focused, process-oriented point of view.
Oracle WebCenter provides the Common User Experience Architecture that allows organizations to seamlessly present a unified view of enterprise information tailored to a particular user’s role and preferences. This architecture provides the best practices, design patterns and delivery mechanism for myriad services, applications, and data sources.  In order to serve as a primary system of access, Oracle WebCenter also provides access to unstructured content and to other users via integrated search, service-oriented artifacts, content management, and collaboration tools.

Provide a modern and engaging experience without modifying the core business application

Web 2.0 technologies such as blogs, wikis, forums or social media sites are having a profound impact in the public internet.  These technologies can be leveraged by enterprises to add significant value to the business. Organizations need to integrate these technologies directly into their business applications while continuing to meet their security and governance needs. To deliver richer connections and become a more agile and intelligent business, WebCenter provides an enterprise portal platform that contains pre-integrated, standards-based Enterprise 2.0 services. These Enterprise 2.0 services can be easily accessed, integrated and utilized by users. By giving users the ability to use and integrate Enterprise 2.0 services such as tags, links, wikis, activities, blogs or social networking directly with their portals and applications, they are empowered to make richer connections, optimize their productivity, and ultimately increase the value of their applications.

Foster a collaborative experience

The organizational workplace has undergone a major change in the last decade. With increasing globalization and a distributed workforce, project teams may be physically separated by large distances. Online collaboration technologies are becoming a critical resource to enable virtual teams to share information and work together effectively. Oracle WebCenter delivers dynamic business communities with rich Services to empower teams to quickly and efficiently manage their information, applications, projects, and people without requiring IT assistance. It brings together the latest technology around Enterprise 2.0 and social computing, communities, personal productivity, and ad-hoc team interactions without any development effort. It enables the sharing and collaboration on team content, focusing an organization’s valuable resources on solving business problems, tapping into new ideas, and reducing time-to-market.


Mobile Support

The traditional workplace dynamics that required employees to access their work applications from their desktops have undergone a fundamental shift. Employees were used to primarily working from company offices and utilized an IT-issued computer for performing their job functions. With the introduction of flexible work hours and the growth of remote workers, more and more employees need the ability to remain productive even when they do not have access to a computer via the use of tablets and smartphones. 
In addition, customers and citizens have come to expect 24x7 access to resources and websites from wherever they are located. Tablets and smartphones have empowered everyone to quickly access services they need anytime and from any place. 

WebCenter provides out of the box capabilities to deliver the mobile experience in a seamless manner. Seeded device profiles and toolkits within WebCenter can be used to render the same web pages into multiple target devices such iPads, iPhones and android devices. Web designers can preview the portal using the built in simulator, make necessary updates and then deploy their UI design for the targeted device.


Conclusion

The competitive economy and resource constraints facing organizations today require them to find ways to make their applications, portals and Web sites more agile and intelligent and their knowledge workers more productive no matter where they are located. Organizations need to provide faster access to relevant information and resources, enhance existing applications and business processes with rich Enterprise 2.0 services, and seamlessly deliver content to mobile platforms. Oracle WebCenter successfully meets these challenges by providing the modern user experience platform for the enterprise and the Web.


Thursday Nov 07, 2013

WebCenter at Oracle Day Toronto

The Oracle Day event took place in Toronto yesterday at the Hyatt Regency Hotel downtown.  Attendance was excellent and it was standing room only at the keynote sessions.   Anytime the venue has to bring in chairs to handle the overflow crowd, you know there is a lot of interest!

This year, WebCenter was featured prominently as part of the Fusion Middleware session track.  What was interesting to see was just how many customers are interested in consolidating and simplifying their existing infrastructure.  So many companies are still struggling with information silos such as file shares, SharePoint Sites and a myriad of departmental or process-centric repositories.  Naturally, these get more and more expensive to manage over time so there is a high level of interest in reducing the size, scope and cost of this infrastructure.  When companies see how they can use Fusion Middleware and related technologies to integrate with WebCenter Content, Imaging and other solutions to centralize content delivery across business applications, they quickly realize that there are significant cost savings to be had.

Oracle Day Events are happening all over the world and there is likely going to be one near you.  To check out the full list and to register, visit the Event page here.  It is a great way to not only hear about WebCenter and how it can be used to your advantage, but also a great way to learn about the broader set of related products in the Fusion Middleware portfolio that are available to extend and enhance the power of your particular business solutions.

If you cannot make it, or missed the event in your area, be sure to visit our new WebCenter Content page with a variety of informative assets all in one simple location.  It's a new page designed to provide you with easy access to customer stories, videos, whitepapers, webcasts and more.  We hope you find it valuable!

Friday Nov 01, 2013

Pella Increases Online Appointment Scheduling and Rapidly Personalizes and Updates Marketing Initiatives

Pella

Originally posted on Oracle Customers page.
Oracle Customer: Pella Corporation
Location:  Pella, Iowa
Industry: Industrial Manufacturing
Employees:  7,100

Pella Corporation is an innovative leader in creating a better view for homes and businesses by designing, testing, manufacturing, and installing quality windows and doors for new construction, remodeling, and replacement applications. A family-owned company, Pella has an 88-year history of innovation and, today, is the second-largest manufacturer in the country of windows and doors, including patio, entry, and storm doors. The company has 10 manufacturing facilities in United States and window and door showrooms across the United States and Canada.

In-home consultations are an important part of Pella’s sales process. Several years ago, the company launched an online appointment scheduling tool to improve customer convenience. While the functionality worked well, the company wanted to increase online conversion rates and decrease the number of incomplete, online appointment schedules. It also wanted to give its business analysts and other line-of-business personnel the ability to update the scheduling tool and interface quickly, without needing IT team intervention and recoding, to better capitalize on opportunities and personalize the interface for specific markets. Pella also looked to reduce IT complexity by selecting a system that integrated easily with its Oracle E-Business Suite Release 12.1 enterprise applications.

Pella, which has a large Oracle footprint, selected Oracle WebCenter Sites as the foundation for its new, real-time appointment scheduling application. It used the solution to re-engineer the scheduling process and the information required to set up an appointment. Just a few months after launch, it is seeing improvement in the number of appointments booked online and experiencing fewer abandoned appointments during the scheduling process. As important, Pella can now quickly and easily make changes to images, video, and content displayed on the scheduling tool interface, delivering greater business agility. Previously, such changes required a developer and weeks of coding and testing. Today, a member of Pella’s business analyst team can complete the changes in hours. This capability enables Pella to personalize the Web experience for customers. For example, it can display different products or images for clients in different regions.

The solution is also highly scalable. Pella is using Oracle WebCenter Sites for appointment scheduling now and plans to migrate Pella.com, its configurator tool, and dealer microsites onto the platform. Further, Pella plans to leverage the solution to optimize mobile devices.

“Moving ahead, we expect to extensively leverage Oracle WebCenter Sites to gain greater flexibility in updating the Web experience, thanks to the ability to make updates quickly without developer resources. Segmentation and targeting capabilities will allow us to create a more personalized experience across both traditional and mobile platforms,” said Teri Lancaster, IT manager, customer experience applications, Pella Corporation.

A word from Pella Corporation

"Oracle WebCenter Sites―from the start―delivered important benefits. We’ve redesigned the online scheduling process and are seeing more potential customers completing consultation bookings online. More important, the solution opens a world of other possibilities as we plan to migrate Pella.com and our dealer microsites to the platform, and leverage it to optimize the Web experience for our mobile devices.”
– Teri Lancaster, IT Manager, Customer Experience Applications, Pella Corporation


Oracle Product and Services

Why Oracle

Pella has a long-standing relationship with Oracle. “We look to Oracle first for a solution. Our Oracle account team came to us with several solutions, and Oracle WebCenter Sites delivered the scalability, ease-of-use, flexibility, and scalability that we required for the appointment scheduling initiative and other Web projects on the horizon, including migrating Pella.com and optimizing our site for mobile platforms,”
said Teri Lancaster, IT manager, customer experience applications, Pella Corporation.


Implementation Process

The Pella implementation team, working with Oracle partner Element Solutions, LLC, integrated the appointment setting application with Pella.com as well as the company’s Oracle E-Business Suite customer relationship management applications. Using Oracle WebCenter Site’s development tools and subversion capabilities to develop the application, the Element Solutions and Pella teams could work remotely and collaboratively, accelerating deployment. Pella went live with the new scheduling tool in just six months.

Partner

Element Solutions was instrumental at every major stage of the project, including design creation and approval, development, training, and rollout.

“Element Solutions was a vital partner for our Oracle WebCenter Sites initiative. The team provided guidance, and more important, critical knowledge transfer at every stage―which equipped us to get the most out of this powerful and versatile solution. We were definitely collaboration partners,” Lancaster said.



Pella: Oracle AppAdvantage IT Leader Series: Pella Revolutionizes Digital Experience for Customers, Partners and Employees

Wednesday, February 12, 2014 at 10 am Pacific/1 pm Eastern.

Register Today.

Thursday Oct 31, 2013

Web Experience Management: Segmentation & Targeting - Chalk Talk with John

Today's post comes from our WebCenter friend, John Brunswick. 

Having trouble getting your arms around the differences between Web Content Management (WCM) and Web Experience Management (WEM)?  Told through story, the video below outlines the differences in an easy to understand manner.

By following the journey of Mr. and Mrs. Smith on their adventure to find the best amusement park in two neighboring towns, we can clearly see what an impact context and relevancy play in our decision making within online channels.  Just as when we search to connect with the best products and services for our needs, the Smiths have their grandchildren coming to visit next week and finding the best park is essential to guarantee a great family vacation.  One town effectively Segments and Targets visitors to enhance their experience, reducing the effort needed to learn about their park.

Have a look below to join the Smiths in their search.

 

 Learn MORE about how you might measure up:

Deliver Engaging Digital Experiences

Drive Digital Marketing Success
Access Free Assessment Tool


Wednesday Oct 30, 2013

Multichannel Digital Engagement: Find Out How Your Organization Measures Up

This article was originally published in the September 2013 Edition of the
Oracle Information InDepth Newsletter ORACLE WEBCENTER EDITION

Thanks to mobile and social technologies, interactive online experiences are now commonplace. Not only that, they give consumers more choices, influence, and control than ever before. So how can you make your organization stand out?

The key building blocks for delivering exceptional cross-channel digital experiences are outlined below. Also, a new assessment tool is available to help you measure your organization's ability to deliver such experiences.

  • A clearly defined digital strategy. The customer journey is growing increasingly complex, encompassing multiple touchpoints and channels. It used to be easy to map marketing efforts to specific offline channels; for example, a direct mail piece with an offer to visit a store for a discounted purchase. Now it is more difficult to cultivate and track such clear cause-and-effect relationships.

    To deliver an integrated digital experience in this more complex world, organizations need a clearly defined and comprehensive digital marketing strategy that is backed up by an integrated set of software, middleware, and hardware solutions.

  • Strong support for business agility and speed-to-market. As both IT and marketing executives know, speed-to-market and business agility are key to competitive advantage. That means marketers need solutions to support the rapid implementation of online marketing initiatives—plus the flexibility to adapt quickly to a changing marketplace. And IT needs tools with the performance, scalability, and ease of integration to support marketing efforts. Both teams benefit when business users are empowered to implement marketing initiatives on their own, with minimal IT intervention.

  • The ability to deliver relevant, personalized content. Delivering a one-size-fits-all online customer experience is no longer acceptable. Customers expect you to know who they are, including their preferences and past relationship with your brand. That means delivering the most relevant content from the moment a visitor enters your site.

    To make that happen, you need a powerful rules engine so that marketers and business users can easily define site visitor segments and deliver content accordingly. That includes both implicit targeting that is based on the user’s behavior, and explicit targeting that takes a user’s profile information into account. Ideally, the rules engine can also intelligently weight recommendations when multiple segments apply to a specific customer.

  • Support for social interactivity. With the advent of Facebook and LinkedIn, visitors expect to participate in and contribute to your web presence—and share their experience on their own social networks. That requires easy incorporation of user-generated content such as comments, ratings, reviews, polls, and blogs; seamless integration with third-party social networking sites; and support for social login, which helps to remove barriers to social participation.

  • The ability to deliver connected, multichannel experiences that include powerful, flexible mobile capabilities. By 2015, mobile usage is projected to surpass that of PCs and other wired devices. In other words, mobile is an essential element in delivering exceptional online customer experiences. This requires the creation and management of mobile experiences that are optimized for delivery to the thousands of different devices that are in use today. Just as important, organizations must be able to easily extend their traditional web presence to the mobile channel and deliver highly personalized and relevant multichannel marketing initiatives while also managing to minimize the time and effort required to manage mobile sites.

Are you curious to know how your organization measures up when it comes to delivering an engaging, multichannel digital experience? If so, take this brief, 15-question online assessment and see how your organization scores in the areas of digital strategy, digital agility, relevance and personalization, social interactivity, and multichannel experience.


Friday Oct 25, 2013

The Connected Company: WebCenter Portal - Feedback - Analytics and Polls

Evernote Export Guest Post by: Mitchell Palski, Staff Sales Consultant

The importance of connecting peers has been widely recognized and socialized as a critical component of employee intranets. Organizations are striving to provide mediums for sharing knowledge and improving awareness across their enterprise. Indirectly, the socialization of your enterprise should lead to cost savings and improved product/service quality. However, many times the direct effects of connecting an organization’s leadership with its employees are overlooked. Oracle WebCenter Portal can help you bridge that gap by gathering implicit and explicit feedback.

Implicit Feedback Through Usage Analytics

Analytics allows administrators to track and analyze WebCenter Portal traffic and usage. Analytics provides the following basic functionality:

  • Usage Tracking Metrics: Analytics collects and reports metrics of common WebCenter Portal functions, including community and portlet traffic.
  • Behavior Tracking: Analytics can be used to analyze WebCenter Portal metrics to determine usage patterns, such as page visit duration and usage over time.
  • User Profile Correlation: Analytics can be used to correlate metric information with user profile information. Usage tracking reports can be viewed and filtered by user profile data such as country, company or title.

Usage analytics help measure how users interact with website content – allowing your IT staff and business analysts to make informed decisions when planning development for your next intranet enhancement. For example:

  • If users are not accessing your Announcements page and missing critical information that they need to be aware of, you may elect to use graphical links on the home page to direct more users to that page. As a result, the number of employee help-requests to HR decreases.
  • If users are not accessing your News page to read recent articles, you may elect to stop spending as much time updating the page with new stories and cut costs in your communications department.
  • You notice that there is a high volume of users accessing the Employee Dashboard page so your organization decides to continue making personalization enhancements to the page and investing in the Portal tool that most users are accessing.

Usage analytics aren’t necessarily a new concept in the IT industry. What sets WebCenter Portal Analytics apart is:

  • Reports are tailored for WebCenter specific tools
  • Report can be easily added to a page as simple as a drag-and-drop


WebCenter Portal Analytics

Explicit Feedback Through Polls

WebCenter Portal users can create, edit, take, and analyze online polls. With polls, you can survey your audience (such as their opinions and their experience level), check whether they can recall important information, and gather feedback and metrics.

How many times have you been involved in a requirements discussion and someone has asked a question similar to “Well how do you know that no one likes our home page?” and the response is “Everyone says they hate it! That’s all anyone complains about.” No one has any measurable, quantifiable metric to gauge user satisfaction. Analytics measure usage, but your organization also needs to measure the quality of your portal as defined by the actual people that use it. With that information, your leadership can make informed decisions that will not only match usage patterns but also relate to employees on a personal level. The end result is a connection between employees and leadership that gives everyone in the organization a sense of ownership of their Portal rather than the feeling of development decisions being segregated to leadership only.

Polls can be created and edited through the Poll Manager:

Oracle WebCenter Poll Manager

Polls and View Poll Results can easily be added to a page through drag-and-drop.

WebCenter Portal Poll Results

What did we learn?

Being a “connected” company doesn’t just mean helping employees connect with each other horizontally across your enterprise. It also means connecting those employees to the decisions that affect their everyday activities. Through WebCenter Portal Usage Analytics and Polls, any decision that is made to remove a Portal page, update a Portal page, or develop new Portal functionality, can be justified by quantifiable metrics. Instead of fielding complaints and hearing that your employees don’t have a voice, give those employees a voice and listen!


Thursday Oct 24, 2013

The Connected Company: WebCenter Portal Activity Streams

Guest post by Mitchell Palski, Oracle Staff Sales Consultant

Social media is sure to have made its way into your company or government organization. Whether its discussion threads, blog posts, Facebook-style profile-pages, or just a simple Instant Messenger application; in one way or another, your employees are connected. What are the objectives of leveraging social media in your organization?

  • Facilitating knowledge transfer
  • More effectively organizing team events
  • Generating inter-community discussions to solve problems
  • Improving resource management
  • Increasing organizational awareness
  • Creating an environment of accountability
Do any of the business objectives above stand out to you as needs? If so, consider leveraging the WebCenter Portal Activity Stream as part of your solution.

In WebCenter Portal, the Activity Stream feature provides a streaming view of the activities of your connections, actions taken in portals, and business activities that looks a lot like a combined Facebook and Twitter newsfeed. Activity Stream can note when a user:

  • Posts feedback (comments)
  • Uploads a document
  • Creates a new blog, page, event, or announcement
  • Starts a new discussion
  • Streams messages and attachments entered through WebCenter Publisher (similar to Twitter)

Through Activity Stream Preferences, you can select which of these activities to show or hide from your personal Activity Stream.

Here’s what you get:

  • Real-time stream of activities with in a Portal or sub-Portal increases awareness across your organization or within a working group
  • Complete list of user actions reduces the time-to-find for users that need to interact with the latest activities in your portal
  • Users can publish to their groups when tasks are finished for complete group traceability and accountability, as well as improved resource management.
  • Project discussions and shared documents that require the expertise of someone outside of a working group now get increased visibility across your organization.

There’s a reason that commercial Social Media tools like Facebook and Twitter have been so successful – they spread information in an aesthetically appealing and easy to read format.  Strategically placing an Activity Feed within your Portal is analogous to sending your employees a daily newsletter, events calendar, recent documents report, and list of announcements – BUT ALL IN ONE! 


Wednesday Oct 23, 2013

Today's Well Connected Companies

Statoil Fuel & Retail and their partner, L&T Infotech, our recent winner of the Oracle Excellence Award for Fusion Middleware Innovation in the WebCenter category is featured this month in Profit Magazine's November Issues of both print and online versions. The online version has significantly more detail about their "Connect" project

Statoil Fuel & Retail is a leading Scandinavian road transport fuel retailer that operates in 8 different countries and delivers aviation fuel at 85 airports. The company produces and sells 750 different lubricant products for B2B and B2C customers. Statoil won the 2013 Oracle Excellence Award for Oracle Fusion Middleware Innovation: Oracle WebCenter based on a stellar Oracle implementation, created with implementation partner L&T Infotech, which used Oracle’s JD Edwards and Oracle Fusion Middleware to replace and consolidate 10 SAP portals into a single, integrated, personalized enterprise portal for partners, station managers, and support staff. Utilizing Oracle WebCenter Portal, Oracle WebCenter Content, Oracle Identity Management, Oracle SOA Suite, JD Edwards applications, and Oracle CRM On Demand, Statoil is now able to offer a completely redesigned portal for an easy and user-friendly web experience, delivering a fast, secure, robust, and scalable solution that will help the company remain competitive in its industry. The solution has increased Statoil Fuel & Retail’s web footprint and expanded its online business.

Read the complete article for the full story of Statoil Fuel & Retail's implementation of Oracle Fusion Middleware technology.

Thursday Oct 10, 2013

Create, Manage and Deliver a Multichannel Experience with Ease

Webcast: Create, Manage, and Deliver a Multichannel Experience with Ease
Oracle Corporation
Webcast: Create, Manage, and Deliver a Multichannel Experience with Ease

Engage Customers Across Digital Touch Points

Effective digital marketing requires delivery of a seamless customer experience across touch points—from web to mobile to social, and more—with the right content presented to the right customer at the right time. Ultimately, the goal is to influence behavior to drive sales conversions, but how do you get there?

View this webcast and learn:
  • Why multichannel marketing is essential for driving sales and customer loyalty today
  • How to create, manage, and moderate contextually relevant, targeted, and interactive digital experiences
  • How to optimize customer engagement across web, mobile, social, and other digital channels
Register now to view the webcast.


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Oracle WebCenter is the center of engagement for business—powering exceptional experiences for customers, partners, and employees. It connects people, process, and information with the most complete portfolio of portal, Web experience management, content, imaging and collaboration technologies.

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