It's About the User Experience!
By Peggy Chen on Nov 02, 2011
We talk a lot about delivering a superior user experience because the effectiveness of your employees is directly impacted by usability of the user interfaces they engage with. And your company's ability to attract, retain and convert prospects into paying customers is directly impacted at their experience with your brand - in store, on the web, on mobile devices, and through feedback and chatter across the social media channels. But, we're not the only ones that see the importance of providing customers, partners and employees an engaging experience.
If you were at Oracle OpenWorld last month, you saw mentions of various technologies that influence users all over the show. But in case you missed it, here are some highlights worth checking out.
- During the Middleware General Session, Accenture presented their Technology Vision 2011 which highlighted that "User experience is what matters" and Hasan Rizvi interviewed the Land O'Lakes CIO about their implementation of Oracle WebCenter. Watch the presentation here:
- Larry Ellison announced the Oracle Public Cloud and demonstrated the Oracle Social Network, which is part of Oracle WebCenter. What how this secure private network with a broad range of social tools helps streamline conversations by capturing information from people, enterprise applications and business processes to facilitate collaboration between individual users and teams of people.
Curious what else you missed at Oracle OpenWorld this year? Watch the best of Oracle OpenWorld 2011 on the Oracle Media Network.