I previously pointed out risks of conflating gamification and gaming per se. That’s not to dismiss using gaming technology to perform business tasks, of course. Why shouldn’t I do my Oracle expenses on my seven year-old’s Nintendo 3DS if it’s handy when we’re traveling together, for example? That the expenses process itself would also be gamified resonates with the platform too.
Nintendo 3DS and business applications: From Browser to Bowser? Image referenced from Nintendo.com site. All rights acknowleged.
I met the brilliant Dr. Edward de Bono a few years ago. He’s the genius behind Lateral Thinking and the technique of ‘PO’ (or Provocative Operation). De Bono challenged Shell Oil to drill for oil horizontally instead of vertically, and now everyone drills that way. He’s been directly and indirectly responsible for lots of other high business values ideas becoming real, all based on challenging us to think more creatively when solving problems.
Enterprise applications user experience needs more genius provocateurs too. One such guy is John Sim (@JRSim_UIX), UK-based consultant for Oracle Gold Partner Fishbowl Solutions. After meeting John at the Oracle offices in London recently, I came away thinking hard about what gaming offers us. I was totally blown away by John’s technical wizardry, demonstrated with WebCenter and other Oracle technology, but his stuff with the Microsoft Xbox 360 and Kinect (also featured at Collaborate 12) really opened up my mind to a whole range of possible business use cases.
Oracle Fusion Applications HCM Person Portrait Gallery
Or why not use the Xbox 360 and Kinect to interact with a portal? How about using game controllers and gestures to manage your supply chain, orchestrate orders, getting field sales teams onto guerilla market leads, do some easy visual manipulation of analytics or model financial scenarios in advance? Maybe combine insight at work and keep fit at the same time, all in front of your TV. A large game screen could be the ideal way to record and manage resources and feedback, time management, progress or other activities in an open office environment such as a call center. Gesture controls, people, are just another way to allow interaction with apps.
Don’t get blind-sided by a narrow definition of devices. Under pressure from the BYOD, open source devices, cheap, powerful processors and design platforms, and the gaming generation, within 3-5 years what we consider to be a device for running our apps will even require UX thought about how the wearable devices color coordinates with the rest of the user’s ensemble and mood. ADF skinning never had it so good! Another reason why events like Maker Faire are important to Oracle. Anyone for printing their own parts as a solution to service requests in the field using 3D Printers?
Not convinced of the power of community support, eh? Then I urge you to check out this presentation from Greg Oxton of the Consortium for Service Innovation (CSI). Incredible. A very important statement about why enterprises need to be aware of--and harness--the power of their user communities.
(Image copyright CSI 2010)
Oracle is a member of the CSI.