Monday Jul 05, 2010

African Localization and Mobile Opportunities

Another book I have just finished reading (disclosure: I am also a member of the Multilingual magazine editorial board and I was writing a review for that publication) African Languages in a Digital Age: Challenges and opportunities for indigenous language computing by Don Osborn, (HSRC Press). You can download a free copy from http://www.hsrcpress.ac.za/product.php?productid=2269.

One of the technological opportunities with very positive developmental (in the broadest sense ) potential is that offered by mobile phones and applications. Bear in mind the following quotes from Activtate 2010:

  • "70% of young Kenyans use social media, 80% have mobile phones - only 50% have an indoor toilet"
  • "Eric Schmidt (Google) - Internet more disruptive than electricity because it replaces economics of scarcity with economics of abundance."

When it comes to mobile, we should remember the importance of the African market, and its languages and cultures in our UX work.

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Oracle Apps Cloud UX assistance. UX and development outreach of all sorts to the apps dev community, helping them to design and deliver usable apps using PaaS4SaaS.

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Ultan Ó Broin. Director, Global Applications User Experience, Oracle Corporation. On Twitter: @ultan

See my other Oracle blog about product globalization too: Not Lost in Translation

Interests: User experience (UX), PaaS,SaaS, design patterns, tailoring, Cloud, dev productivity, language quality, mobile apps, Oracle FMW and ADF, and a lot more.

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