To ideate with our partners to create user experience (UX) enablement that delivers, we first empathize with how partner development teams go about their business. By understanding their world, we can rock it.
The Oracle Applications User Experience (OAUX) Communications and Outreach team has just executed on a very successful internal event called the UX Design Lab for PaaS. The event's attendees adopted the role of partners delivering typical simplified UI (SUI) SaaS solutions using PaaS.
This new kind of event used a new visual style agenda designed by the team.
We’ve got that partner message cloud and clear: SUI and PaaS are differentiators. And, we know how the cloud has changed everything, including user experience (UX). Partners need to build UX solutions in the cloud, quickly and easily, to meet those ever-demanding customer expectations.
User experience is baked into the simplicity of our enablement for busy partner developers.
So, a group of our own software architects, UX designers, Oracle ADF developers, platform experts, and other partner enablers, took typical PaaS and SaaS use cases and designed and built solutions using our Simplified UI Rapid Development Kit (based on Oracle ADF). They then deployed their applications using the Oracle Java Cloud platform services.
From paper to cloud. The event tested the PaaS4SaaS process from “All I want to do is... ” use cases to more complex solutions for Oracle Sales, HCM, ERP Cloud, and more.
This was a strategic event with Jeremy Ashley (@jrwashley), Vice President of OAUX as executive sponsor. Furthermore, 20% of attendees had “Vice President” (or higher) in their titles reflecting the importance that Oracle puts on this kind of partner enablement. What’s more, they got down to business with the design and the development tools too.
Jeremy Ashley (center) explores gesture-based interactions with Karen Scipi (@karenscipi) (left) and Anthony Lai (@anthonyslai) (right) during the event.
Our next step is to evaluate our experience and validate the outcome of the event with partners themselves. We're fine-tuning our partner communications and outreach with more awesome PaaS4SaaS resources, already proven for developers and ready to win business.
The occasion was an opportunity to try out ways of organizing partner events, so we added fitness and wellness breaks, fun activities, and tailored the event to reflect the diversity of the tech community.
Minute-To-Win-It. Attendee wellness and engagement was one focus of the event. David Haimes (@dhaimes) and Misha Vaughan (@mishavaughan) display their dexterity with all matters cloud, facilitated by the Oracle HQ Reach Fitness team.
We also looked at ways of communicating UX in a simple, effective way, one that resonates with busy developers, such as using a Jobs To Be Done framework applied to agile simplified UI user requirements gathering and wireframing.
Julian Orr (left) and Ultan Ó Broin (@ultan) fronting the #JTBD approach.
As this was an internal event, I can’t disclose use case details, of course. But, I will reveal that we are soon hosting one partner onsite for high-touch simplified UI design and development best practices to add to their existing Oracle ADF and Oracle Fusion Middleware knowledge. We'll fast-track that partner to rapidly build a solution that will grow their cloud business and add real value to the Oracle Applications Cloud partner ecosystem.
You could be the next partner. So, if you are an eager partner in North America or EMEA and have compelling simplified UI Oracle Applications Cloud use cases that fit the PaaS model, reach out to us through the usual channels.
More pictures of the event are available on the Usable Apps Instagram account and Twitter account timeline.