Thursday Apr 30, 2015

Partners, Don’t PaaS On an Opportunity to Grow Your Oracle Applications Cloud Business

I attended the Oracle HCM Cloud Partner Enablement Summit near Milan, Italy to explain the Oracle Applications User Experience (OAUX) enablement strategy of using Oracle Platform as a Service (PaaS) to extend the Oracle Applications Cloud. We enable partners to offer their customers even more: a great user experience across the Software as a Service (SaaS) applications portfolio. We call this PaaS4SaaS.

The central part of my charter is to drive an OAUX PaaS4SaaS strategy that resonates with the business needs of the Oracle PartnerNetwork (OPN) and our own sales enablement worldwide, but with the EMEA region as focus.

We have a great team that delivers Oracle PaaS and SaaS enablement and direct deal support, scaling our outreach message and running events so that the proven resources to win more business get into the hands of our partners and our sales teams.

Rapid Development Kit available for PaaS4SaaS

The OAUX team PaaS4SaaS enablement is based on a rapid development kit (RDK) strategy of simple development, design, and business materials. After a few hours, partners walk away from one of our events with Cloud solutions they can sell to customers.

Let me explain more broadly why our PaaS4SaaS approach is a partner differentiator and a competitive must-have, and about how you can be in on the action!

RDK simplified UI deployed to Oracle Java Cloud Service - SaaS Extension live!

During the event in Italy, I deployed live a tablet-first Oracle Applications Cloud simplified UI from the RDK to the Oracle Java Cloud Service - SaaS Extension (JCS-SX), demonstrating that our apps are not only simple to use, but easy to build, and therefore easy for partners to sell.

Make no mistake; PaaS4SaaS is the partner differentiator when it comes to competing in the cloud. Our enablement means partners can:  

  • Build Oracle Applications Cloud simplified UIs productively using Oracle PaaS and SaaS.
  • Offer customization and integration confidence to customers in the cloud: they’ll get the same great user experience that Oracle delivers out of the box.
  • Identify new reusable business opportunities in the cloud and win more deals.
  • Accelerate innovation and SaaS adoption and increase the range of value-add PaaS solutions offered to customers.
  • Sharpen sales and consulting strategies using the user experience message, and take your position in the partner world to a new level.

But don’t just take it from me, check out the wisdom of the cloud, and what our partners, the press, and Oracle’s leadership team have to say about PaaS and SaaS:  

Here are the partner requirements to start that conversation with you about OAUX enablement: 

  • Do you have use cases for PaaS and the Oracle Applications Cloud? 
  • Do you want user experience (UX) as the partner differentiator? 
  • Are you an Oracle Applications Cloud (ERP, HCM, Sales) partner who wants to lead and influence
  • Do you have Oracle ADF, Oracle Fusion Middleware, SOA, Cloud or other development skills in-house or by way of an alliance? 
  • Are you willing to participate jointly in Oracle outreach and communications about your enablement and the outcome? 

So, if you want what other partners in EMEA and the U.S. have already experienced, and you tick all the requirements boxes, get in touch with me.

For more information on our PaaS4SaaS enablement, check out these links:  

Tuesday Aug 13, 2013

Building Great Looking Usable Apps Productively in Brazil

If you’re following the Usable Apps blog you’ll know that the Applications User Experience team has a great outreach program to enable Oracle customers and partners to build great looking usable apps by applying shared UX expertise from Oracle Fusion Applications with the Oracle Application Development Framework toolkit. This enablement happens worldwide, and recently the Applications UX team, together with the Oracle ADF team and Oracle PartnerNetwork held a Building Great-Looking Usable Apps workshop in São Paulo, Brazil.

Great Looking Usable Apps, São Paulo, Brazil Workshop

Some 20 partner attendees first learned about the UX principles for enterprise applications, why UX is important in business, and about visual design for enterprise UIs. Partner developers then got to try out this knowledge though fun, participatory wireframing exercises for desktop and mobile UIs, followed by bringing wireframes to life in code with collaborative hands-on building sessions using Oracle ADF with Oracle JDeveloper and UX design patterns, component guidelines, and other resources. A showcase of up-to-the-minute user experience innovations by the Applications UX team ended two days of a great return on investment for the partners' developers, consultants, analysts and leads who attended the event.

Brazil partners invitation

The event was facilitated by the local Oracle Brasil team who recruited participants, set up location by coordinating closely with the Applications UX team in Oracle HQ, and even contributed local UX insights over the two days to bring the UX message home to participants and visitors alike! Everyone learned something new, valuable, practical and most important of all, how to solve real business problems using enterprise methodology to deliver results that mean productive and satisfied users of enterprise apps and more ROI for licensers of Oracle applications.

Wireframing a service request task flow. With Oracle JDeveloper on standby, Brazil's Oracle partners get the idea!

Wireframing a service request task flow. With Oracle JDeveloper on standby, Brazil's Oracle partners get the idea!

All the makings of a great developer relations outreach program were there: delivery of technical insight, common sense approach to a new domain (UX), fun, challenge, revelations into new techniques and different ways of doing things, respect for each other's abilities, open and candid exchange of ideas, the triumph of giving over taking, and most of all a display of enthusiasm across all levels of ability and experience.

So, watch out for more UX enablement workshops coming to your region soon. And don’t forget there's other forms of UX outreach to suit your needs too: blogs, webinars, websites, online seminars, advocacy programs, and more; the Applications User Experience is all about sharing research, design, and implementation insights enabling Oracle ADF and Java enterprise developers, customers and partners to build great looking usable apps productively, worldwide.

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