Gone are the days when an IT department alone was able to protect a company’s systems. Given the enormous risk, fending off cyber criminals must be of central concern to all employees, from the receptionist to the CEO. But that brings its own risks, which can be curtailed by emerging technologies.
Every marketer wants to build trust in their brand, because it fuels the business. But while marketers are increasingly using data to build and measure reputation, they often ignore that in the same way a defective product can undermine their efforts, a data breach can be catastrophic
What if you empowered your employees to dictate HR best practices based on how they work best? By using emerging technologies such as AI, HR departments can quickly learn the optimal ways in which their people work, eliminating unnecessary systems and processes. In doing so, organisations can gain a deeper understanding of their people and adopt an urban planning approach to setting up standardized processes that make work easier and more effective.
Uncertainty is the new normal. In the era of fake news and unpredictable market changes, there is however one thing you can trust and control: data. Data doesn’t lie, but it needs to be secure, for it to be harnessed by business leaders in decision making.
People related data needs to be treated with the utmost care and diligence. Rather than seeing recent legislation and rising awareness that as an impediment to great sourcing, HR should rethink their approach and not only do the right thing in the right way but also use the opportunities offered by new technologies to recruit.
Data security is seen as a drag: it’s complicated; it stifles a marketer’s creativity; and it’s IT’s baby anyway. Sound familiar? The truth is that data security drives every aspect of the technology revolution that is transforming marketing. Marketers need to not just take responsibility, but take control.
Finance’s job is getting bigger. With this comes greater complexity and a new level of accountability. New areas are emerging where the CFO is no longer just consulted but actually accountable, particularly when it comes to data security and compliance. And that shift means that finance leaders need to embrace a new mindset, where they actively embrace this new environment.
Data today is as valuable as money. While investors seek to protect their portfolio from currency fluctuations, IT leaders must aim for the highest possible data quality and security. Treating it like cash under a mattress is not an option. New technology will help to build up trust in cloud solutions.
Data may be invisible, but its effect on your business when something goes wrong is all too tangible. As the team that feels most accountable managing data, IT can teach us a great deal about the power of information and how to approach it more ethically.