Authored by Richard Cheeseman, Director HCM Applications Marketing EMEA
Drop him a line at email@example.com
Sustainable business growth relies on ongoing investment. We’re not talking about the financial backing of shareholders or private equity firms, but the emotional investment of employees in their employer and its goals. Businesses perform tangibly better when the people on the payroll care about their role within the company, and feel that the company cares about them.
Some organisations confuse employee engagement with satisfaction, but the two are not synonymous. Someone can be happy enough with their job, workplace or compensation while never working to their full potential or taking the initiative, and they may still be susceptible to a recruiter’s approach.
Engaged employees, on the other hand, don’t just work for their paycheck or the hope of promotion – their strong attachment to and identification with their company motivates them to apply discretionary effort. That might mean going above and beyond their job description without having to be asked, being highly productive while working from home, or going the extra mile for a customer, just because.
Employee engagement is a blend of art and science, involving many interdependent variables, so it’s little wonder that employers find it such a knotty problem. Of course, hiring the right people in the first instance is one of the most effective ways to foster employee engagement. But what can be done to build a comprehensive culture of engagement with the workforce you have today? Here’s a practical checklist:
While every individual and business has unique characteristics, employee engagement is about providing the right conditions for all members of an organisation to give their best each day, share their company’s values and contribute to its success, with an enhanced sense of their own wellbeing.
Read our expert guide to discover ways to ensure employee success. From developing an effective support system to managing employees, our guide will fast become your go-to. Read eBook.