Blogging: Harder than it looks
By Bob Hueston on Dec 30, 2006
In my outline, there are serveral complex topics that I envisioned would take a chapter -- pages and pages -- to explain.
In my blog, I feel that I need to provide a meaningful (and hopefully sometimes entertaining) point in a short article, rarely more than 4 or 5 paragraphs -- a page or so to summarize what others could write tomes about. I've become my own best (and worst) editor. I've drafted blog entries that were more than a dozen paragraphs, and after carefully removing everything that was not essential, boiled it down to what was valueable: a small nugget of insight in a page of text. I understand that in blogging, time is of the essence, and people are not willing to sit by the fire with a good blog entry.
So who would want a book that was so short and to the point? I investigated a few self-publishing houses, and it seems pretty clear that they set the list price for a book based on the number of pages. Clearly there is no incentive to be concise when writing a book; in fact, it's the opposite, to be verbose, if for no other reason than to push up the page count in order to drive up the price, and indirectly, the author's royalty.
Then again, maybe a book that made a point on every page would be valueable, maybe even preferred. I think about all the books I've read, and I rarely take aware more than two or three key points from each one. Perhaps what my book lacks in volume of pages, it will make up in volume of sales.