Monday Jun 03, 2013

Intelligent Efficiency White Paper: Innovations Reshaping the Energy Efficiency Market

I recently read a white paper by Stephen Lacey from Greentech Media that I think you may find interesting. He talks about “intelligent efficiency” from an energy perspective. What is “intelligent efficiency” you ask? Stephen discusses the many significant advances in web-based monitoring, real-time data analytics, and utilities using peak pricing and how energy efficiency is now becoming an asset that companies can measure, manage, buy and sell. He talks about an emerging, information-driven approach to energy efficiency. Companies can get more granular information and are empowered to turn energy from a cost into an asset. This new paradigm is labeled “intelligent efficiency.”

While Stephen admits that information is not the only solution to breaking down all energy efficiency barriers, he notes that less expensive sensors are enabling the granular monitoring of every piece of equipment in a facility; web-based monitoring platforms are making energy consumption actionable; and analytic capabilities are allowing companies to find and predict trends. This intelligence is turning energy efficiency from a static, reactive process into a dynamic, proactive strategy.

Historically, energy efficiency was a one-dimensional process that involved replacing discrete pieces of equipment. But with instant communications and comprehensive analytical capabilities, efficiency is becoming an ongoing process – one that is connecting energy management, storage, distributed renewables, and traditional efficiency sectors to create a dynamic market. It is also enhancing project performance as real-time monitoring allows for ongoing adjustment and verification across facilities. You can read the white paper in its entirety here.  

Wednesday Mar 13, 2013

Electronics Disposal Efficiency (EDE): An IT Recycling Metric For Enterprises And Data Centers

Guest author Steve Stawarz, Principal Solutions Consultant and Sustainability Lead at Oracle discusses a new white paper offered by the Green Grid

I had the privilege to be a contributing author to the newly released Electronics Disposal Efficiency (EDE) Metric White Paper, an offering from The Green Grid. The Electronics Disposal Efficiency (EDE) metric is the first universal metric launched by The Green Grid to help end users of Information and Communications Technologies (ICT) measure their success in the responsible management of outdated equipment. EDE is a simple metric that helps organizations calculate and measure their progress in improving equipment disposal processes over time. This metric is a first-of-its-kind and will help ensure companies responsibly handle electronics and electrical equipment at the end of its useful life. 

The Green Grid Association (TGG) is a non-profit, open industry consortium of end users, policy makers, technology providers, facility architects, and utility companies that works to improve the resource efficiency of information technology and data centers throughout the world. Over the past few years, TGG has developed a series of metrics for use in evaluating and enhancing data center operations. This series includes power usage effectiveness (PUE™), data center energy productivity (DCeP™), energy reuse effectiveness (ERE™), data center compute efficiency (DCcE™), and others. The Green Grid now proposes a new metric—electronics disposal efficiency (EDE)—to increase industry awareness regarding the responsible disposal of IT assets. By providing a simple metric that is easy to use, The Green Grid believes that organizations will be able to measure themselves and set goals to improve how they dispose of IT assets. The EDE metric complements the data center maturity model (DCMM), which contains clear goals and direction for improving energy efficiency and sustainability throughout a data center.

Click here for a copy of the whitepaper.

Tuesday Feb 19, 2013

Now Available: 2012 Corporate Citizenship Report – Sustainability Highlights

In the recently released 2012 Corporate Citizenship Report we are proud to highlight our efforts to minimize Oracle's environmental impact and the work we do to help our customers do the same. The sustainability portion of this report addresses how Oracle technology helps companies better execute and measure their own sustainability initiatives. Oracle provides sustainability solutions that can be easily integrated with our customers' core business activities. These solutions cover an unmatched breadth and depth of capability, and we are continuing to invest and innovate.

Highlights:

·         Oracle develops practices and products that help protect the environment. Our database, middleware, applications, server, and storage technologies help our customers meet their sustainability goals, while providing bottom-line benefits.

·         Oracle's energy efficient data centers have been recognized by the U.S. Environmental Protection Agency and the American Society of Heating, Refrigerating, and Air Conditioning Engineers. Many Oracle products are used within our data centers.

·         Oracle’s technology is built on open and public industry standards, and Oracle engineers drive innovation by participating in 119 standards-setting organizations. Open interfaces, documented specifications, and standards-based development tools lower IT costs, while providing increased choice, interoperability, and flexibility.

The technology industry is critical to global progress and prosperity. We are committed to using our resources to protect the environment, meet regulatory compliance requirements, and employ socially responsible business practices in our operations.

If you would like to share feedback with us, please contact us at citizenship_ww@oracle.com.

Friday Jan 04, 2013

Earth Rangers Increases Data Center Energy Efficiency by 90% Without Sacrificing Performance or Scalability by Upgrading Storage System

Earth Rangers, a recent winner of our 2012 Oracle Excellence: Eco-Enterprise Innovation Award, has been building out its Web-based tools to support online learning and education. With its Website content growing by more than 20 terabytes a year, they required a scalable, high capacity, high performance storage solution. Given their organization’s core mission, energy efficiency was also a critical factor in the selection process. Earth Rangers successfully met both goals with Oracle’s Pillar Axiom 600 storage system. It cost-effectively increased storage capacity utilization, improved its power usage effectiveness to 1.5, and increased energy efficiency in the data center by 90%, without sacrificing performance or scalability.

When initializing the organization’s data center, it had two options—standard implementation of enterprise solutions or virtualization coupled with data storage optimization and cooling load reduction. Earth Rangers chose virtualization, which is more cost effective to initiate and operate than traditional servers, and this resulted in an instant return on investment.

The installation has allowed Earth Rangers to avoid consumption of the equivalent of 100,000 kilowatt hours of energy, and 26 tons of greenhouse gas emissions. These savings contributed significantly to the 17.8% energy savings Earth Rangers realized in 2011—all while the organization was growing, both in reach and employees. See
here for more information about Earth Rangers success.

If your organization is also using Oracle products to reduce its environmental footprint while reducing costs and improving operational business efficiencies, submit a 2013 Oracle Excellence: Eco-Enterprise Innovation Award nomination here.

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