Matrix Management Explained
By stern on Jul 10, 2007
Crawford Beveridge, our new VP of EMEA Sales, has a rich history in corporate organization and the richness of the cross-products of people, places and processes. He offered an explanation of matrix management in one sentence that captures both the tension and the practicality of it: I grew up with two parents, and never asked if I was dotted line to Mom and straight line to Dad or the other way around. Perfect. His follow-up: when either parent asked him to do something, he did it.
Clarity in leadership is a good thing.