Reimagining Startup and Enterprise Innovation

Small companies save costs and minimize errors with robots

Sarah Griffiths
Freelance Journalist

Think of automation and you might imagine self-driving cars or a factory filled with high tech bots, but Brazilian cloud startup Aurea Robotics creates tailored automation solutions that work for small companies, letting humans do creative work while robots carry out necessary tasks. The result is higher accuracy at a lower cost. 

Hacking productivity with robots

The human resource is a funny thing. Wildly creative but easily distracted, the human is not always the most effective at handling repetitive tasks at scale. Aurea Robotics was founded in 2016 in response to this simple problem of resource allocation – let the robots do the simple operational tasks so humans can be free to create.

Tapping robots to do simple jobs freed up humans for more high-value tasks and reduced mistakes. Plus, humans can’t keep up the speed and efficiency of a virtual team when accounting for operational costs like maintaining payroll, turnover, and software licenses. “What we do is train our robot so that it literally mimics what a person does,” says CEO Renata Fernandes, who was recently profiled in Startup Grind's Startup Spotlight series. “It’s fully customizable for the client and carries out tasks in the same way as a human, lowering costs across all areas of the company, and achieving great performance.”

It’s been two years since food company Delirio Tropical installed the Aurea Robotics technology to handle everything from data entry to managing suppliers and inventory as well as sending alerts. Within six months, it processed 43,707 invoices and reduced lead times from 10 minutes to 40 seconds, which saved the company nine administrative salaries.

The AI framework was developed with the purpose of making a very expensive technology accessible to everyone. Fernandes continues, “We are able to serve companies of any industry and any size because we have a business model (SaaS) that truly meets our client's budget.”

A mutual understanding 

Aurea Robotics has connected with new business, thanks to its relationship with Oracle's startup program. “We have synergy and we understand that together we are stronger, and with greater market penetration power offering the best solution to problems, with the best team,” Fernandes says. 

After taking advantage of free cloud, the startup business has met with customers including Bradesco, Seguradora and Zurich Santander, and gained exposure while participating in November’s FutureCom event in San Francisco.

“The Oracle for Startups program was fundamental for us to guarantee a structure of excellence for our portfolio projects, while their differentiated pricing for startups allows us to offer quality and security of large companies, bringing stability and better positioning to our customers,” Fernandes says.

The robots are working

Aurea’s robots are integrated into ERP software and web apps – with or without API – including virtual environments such as Citric and VMWare. They can perform tasks such as data entry or extraction, report writing, analysis of data in a database, predictive analysis, generating and processing invoices, as well as customer and payroll management.

Aurea Robotics also created a robot for ICATU Insurance that can handle pension contracts generated online and integrate with legacy systems and external suppliers. It’s expected to cut the time it takes to complete the end-to-end process by 22 days and bring 55% ROI in the first 12 months.

The future

“In the future, we strive for organic growth with a team that is increasingly committed to the company's purpose,” Fernandes says. “We make robots to deliver a reality where people think and robots do.”

Want to experience growth like Aurea Robotics? Start today with free cloud and discover scale with Oracle for Startups.  

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