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Looking Forward to Oracle OpenWorld 2016

Written by Angela Wells, this post originally appeared on the Oracle Applications Blog. Wells is Senior Director of Outbound Product Management for Oracle Social Cloud. 

Once again, Oracle will shine a spotlight on social customer successes and the latest Oracle Social Cloud innovations. This year’s content will focus on how social touches every area of the business from customer service to marketing to business intelligence. And some of the world’s biggest brands—like General Motors, Dr Pepper Snapple Group, and Mack Trucks—will join us on stage to bring these social innovations to life. Also, back by popular demand, is our Social Intelligence Center, showcasing our interactive data visualization technology across several HD screens. Think of it as the interactive social media hub for OpenWorld.

Oracle OpenWorld 2016 kicks off on Sunday, September 18, with great User Group content and an opening keynote by Larry Ellison. The event presents an excellent opportunity for digital and social professionals to get engaged, stay informed, and to learn how to adapt to massive change and innovation happening across every single industry worldwide.

Follow Us Via Social

Whether attending or not, be sure to follow Oracle Social Cloud on our social channels as we’ll be covering #OOW16 from start to finish: FacebookTwitterLinkedInGoogle +Instagram, and Oracle Social Spotlight.

Here are some of the highlights:

Social Cloud and Customer Presentations

There’s no better advertising than showcasing your customer’s successes. And that’s what all our sessions will do, while giving attendees real, take-home execution tactics and strategies. See below some highlights: 

  • “Social Data Driving Business Intelligence” with General Motors, Polaris, Dr Pepper Snapple Group and Oracle Social Cloud [CON7342]

  • “Is Social the New Customer Call Center?” with General Motors, Cummins, D&M Holdings and Oracle Social Cloud [CON7340]

  • “Tackling The Content Conundrum” with T.H. March, FamilyShare Network and Oracle Social Cloud [CON7341]

  • “Influencers - Business's Not So Silent Partner” with Mack Trucks, M&C Saatchi, Hornblower and Oracle Social Cloud [CON7344]

  • “How Social Service Guides the Customer Experience” A Ted-style session with Oracle’s Angela Wells and General Motors’ Dr. Rebecca Harris Burns [CON7339]

  • “A Sky-High Overview of the Oracle Social Cloud” with Oracle Social executives Faz Assadi and Christie Sultemeier [CON7343]

Social Intelligence Center

Part of CX Central, Oracle Social Cloud’s Social Intelligence Center is a command-center style data visualization experience. Our SRM intakes incredible volumes of social data across the globe and displays it in engaging visuals so users can quickly understand and spot trends and insights. We’ll have the SRM searching for everything related to #OOW16 so users can see what’s trending at OpenWorld from top influencers to geo-location data. The area will have plenty of seating and charging stations. Additionally, Oracle Social Cloud executives will be on-hand to give demos of the SRM, allowing attendees to experiment with our social tool and understand the power social can have for your business.

The Social Intelligence Center is part of CX Central, which is located in Moscone Center, West Level 2 lobby area. Hours of operation will be Monday (10:15am – 5:30pm), Tuesday (10:15am – 5:15pm, and networking reception 6:00pm – 7:30pm), and Wednesday (10:15am – 4:15 pm).

Inspiring and Innovative Keynotes  

Always exciting and inspirational, keynotes by top Oracle executives—Larry Ellison, Mark Hurd, Thomas Kurian, and Chris Leone—provide insight into the state of business, technology, innovation, and the future.

Celebration and Networking

The networking fun starts on Monday night and events go on throughout the week across all of San Francisco, with a spectacular community appreciation event on Wednesday night along the city waterfront at AT&T Park, featuring a live performance by Billy Joel, and complimentary food and beverages. Bring your phone and let’s get social!

We hope you can join us to celebrate the Oracle Community by networking with digital and business leaders, cloud customers, and subject matter experts. It’s a can’t-miss event—and in one of the most beautiful, exciting cities in the world—San Francisco.

CX Central @ OpenWorld

Session Catalog 2016

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