Oracle Social Spotlight

Content Marketing

Content Marketing

Practical Tips To Conquer Content Marketing Challenges

As part of our ongoing conversation about content marketing, we reached out to Jeffrey L. Cohen (@jeffreylcohen) a marketer, strategist, author, speaker and...

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Content Marketing

Content Marketing, Part 2: How To Make It Happen

“Content marketing” was the hot word during OpenWorld in October. We wanted to dive into this topic, so we reached out to our own content marketing expert in...

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Content Marketing

What Is Content Marketing, And How Does Social Media Fit In?

“Content marketing” was the hot word during OpenWorld last month. We wanted to dive into this topic during the month of November, so we reached out to our own...

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Content Marketing

Hug Your Haters: A Conversation About Social Customer Service With Jay Baer

As part of September’s Social + Service month, Oracle’s Maggie Schneider Huston spoke with Jay Baer, New York Times and Amazon best-selling author and CEO of Convin...

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Content Marketing

2 Lessons Learned from the Social Shakeup

Oracle Social Cloud’s Senior Content Manager Maggie Schneider Huston reflects on what she learned at Social Media Today’s “Social Shakeup” in Atlanta. What was...

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