IT Innovation | June 17, 2015

Soaring with Social

By: Guest Author


Oracle Social Cloud is all about helping you, our customers, put the
power of social media to work in your enterprises – holistically,
flexibly and effectively. It’s an important part of our commitment to
helping you deliver the best customer experience wherever your customer
touches your brand. And, there’s no denying that social channels
represent an increasingly vital interaction point.

Earlier this month, we were honored to learn that Oracle was
named #1 Best Bet social media tool for large organizations in VentureBeat Insight's survey
of more than 1,100 social media managers.
The study ranked 28 social media management (SMM)

This accolade is especially significant to us as it represents
the voices of our customers along with other industry leaders. As VentureBeat
Insight says in its report, there is "no getting away from the high
score given to Oracle SRM by respondents."

particular, respondents using Oracle Social Cloud were very pleased with how we
help them succeed (#2), and how well we help them protect their brand
reputations (#2). Overall,
Oracle Social Cloud received the #3 Best Overall Score among the 28 SMM tools
included in the study.

For an up-close view of how
two of the world’s most recognizable brands ‒ General Motors and Southwest
Airlines ‒ are harnessing the power of social media to elevate the customer
experience, check out the following links: