KPMG’s 2014 Cloud Survey Report, Elevating Business in the Cloud, tells us something that most of us already know: Cloud is now positioned as the key IT delivery model supporting innovation.
I’m not trying to be Captain Obvious by sharing this. But the reality I see in my daily life is that so many businesses that have not embraced cloud are falling behind their competitors. Whether you’re interacting with customer service, or purchasing a product, or managing an account, it’s frustrating to plod through outdated mechanisms when you know there’s a faster-better-easier way. It makes you behave like you do when you have slow internet.
It’s not about cloud for the sake of cloud. But cloud is most often the catalyst employed by organizations to exploit the enabling technologies of social, mobile, and analytics.
From the survey, “It’s clear now that while organizations may have come to the cloud to reduce costs, it’s not why they stay. The true potential of cloud lies in an organization’s ability to leverage this agile delivery model to transform the business.”—Rick Wright, Principal and Global Cloud Enablement Leader at KPMG