19 Billion Catalogs
By Josh Simons on Dec 21, 2007
Approximately 19 billion catalogs are mailed to US consumers every year. If you are like my family, we don't need or want most of them. And you are probably appalled to hear that printing those 19 billion catalogs uses 53 million trees and requires about 38 billion BTUs to turn those trees into 3.6 million tons of paper. And let's not forget the 5.2 million tons of carbon dioxide produced by all of this. And then there are all those nasty colored inks...Finally, there is a way to opt-out. Catalog Choice is a free service that lets you decline paper catalogs you no longer wish to receive. This effort is a sponsored project of the Ecology Center and it is endorsed by the National Wildlife Federation and the Natural Resources Defense Council.
So far, members have declined almost four million catalogs. We've opted out of 25 catalogs so far and I'm looking forward to trimming the list even further.