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Achieving Digital Transformation with Oracle's Siebel CRM

Lets Go! Siebel CRM @ Oracle OpenWorld 2016

John Bedford
Director, Product Strategy

Celebrating 20+ years Customer Success in CRM

This year at #OOW16, the Siebel CRM track will be more innovative than ever, with sessions and demogrounds available across primary industries, key technology areas and with leading, visionary customers presenting their key insights and success stories. Join the Siebel CRM team at Moscone West as they bring to you a whole host of innovative topics scheduled over 4 days.

Day 1: Monday September 19th

This year we open up on the first day with INNOVATION!, and a major product announcement. The next generation Siebel CRM Innovations (Core Technology & Applications - CON7177) details our latest innovations that were delivered in 16.0 as well as demos of our latest features of 17.0. It’s followed by a dedicated session on Open UI (Siebel CRM Open UI - Latest Innovations and Customer Successes - CON7181) which always generates excitement amongst our customers. The last session of the first day, Siebel CRM on Cloud (Siebel CRM in the Cloud (IaaS/PaaS) - CON7178) – find out how you too can deploy your Siebel CRM application on Oracle Public Cloud and other cloud platforms.

Day 2: Tuesday September 20th

Don’t miss the Siebel CRM Executive Strategy & Roadmap session with George Jacob (GEN7176), where we outline the future 15+ year roadmap for Siebel CRM and how it is transforming to adapt with the changing technology landscape and requirements for our pioneering customers. By the end of this session, you can rest assured that the rich product roadmap and vision ensures investment longevity in Siebel CRM. At the Customer Leadership Panel
(CON7179), hear from leading, global, Fortune 500 customers, endorse our vision and explain how they use their Siebel CRM application today to provide
competitive advantages. Finally, for Public Sector customers, we encourage you to attend the session on Managing Public Sector Relationships through Diverse Channels (CON7186) and understand through our case studies how to deliver the best possible citizen experience.

Day 3: Wednesday September 21st

Share your insights, ask questions, engage in discussions and discover Siebel CRM best practices at our immensely popular Meet the Experts session (MTE7189. If you’re a Financial Services company, be sure to learn how Siebel CRM continues to be the backbone of Financial Services Digital Transformation (CON7187). This is followed by a session on how leading Telecommunications service providers leverage Siebel CRM - Delivering Transformational Results in Communications Industry (CON7188).

Day 4: Thursday September 22nd

Our final day at OpenWorld, and one where we will cover the most forward-thinking, innovative examples of how customers are using the Siebel CRM platform to embrace modern disruptive technologies such as the Internet of Things (IoT). Hear about the latest Innovations in the Automotive Industry (CON7185) and case studies of how our customers are building solutions with Siebel CRM to enhance their ROI. After the Auto session – do not miss Siebel CRM and IoT (CON7180), where you will find out how customers are today leveraging existing Siebel CRM deployments to generate value and new revenue opportunities, via the automation of sales and service delivery processes with real-time insights from intelligent devices.

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