Oracle named a Leader in the IDC Marketscape for Worldwide Supply Chain Demand Planning

September 1, 2022 | 2 minute read
Daniel Bachar
Senior Director, Product Strategy, Oracle
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The recent pandemic raised attention to supply chains globally. Given the unforeseen circumstances demand planning and forecasting has become even more challenging since most historic trends no longer apply and demand continues to shift in multiple ways.

IDC recently released its IDC MarketScape: Worldwide Supply Chain Demand Planning Vendor Assessment (doc #US47619722, August 2022), one of the first major analyst reports to examine the demand planning market as part of a series of supply chain planning reports.

The IDC MarketScape is an evaluation based on an extensive framework and a set of criteria that assesses providers against each other and against criteria for success within a given market.

Oracle is proud to have been named a Leader for its current capabilities and innovative future vision in demand planning.

"Supply chain planning has become both central and critical to the success of the digitally enabled thinking supply chain, and demand planning specifically is a key component of supply chain planning overall. Growing complexity in the supply chain has made forecasting more difficult and forecast errors more prevalent, and the need for a competent demand planning system is central to the success of the broader supply chain," says Simon Ellis, global VP for IDC Manufacturing Insights' Supply Chain Strategies Practice.

The ability to capture internal data and external market signals, model scenarios, understand the effectiveness of scenarios, and plan accordingly requires a demand planning solution that is fully integrated with a supply chain planning platform.

Oracle Fusion Cloud Demand Management captures and assimilates multiple demand signals on a continuous basis, prioritizing those with the greatest causal impact to detect seasonality, emerging trends, and sudden changes in demand patterns. These can include customer-specific demand, sales forecasts, orders, shipments, social sentiment, and other variables. It combines forecasting algorithms with flexible analytics to anticipate customer demand, giving organizations immediate feedback on new products, business segments, and customer behaviors, along with time-phased replenishment requirements.

In addition to Demand Management, Oracle provides a comprehensive supply chain planning application suite including Supply Planning, Sales & Operations Planning, and Supply Chain Collaboration.

Learn more about Oracle Fusion Cloud Demand Management.

Daniel Bachar

Senior Director, Product Strategy, Oracle

Daniel Bachar leads Supply Chain Product Strategy Enablement at Oracle. Daniel brings more than 10 years of experience in sales, marketing, supply chain management, and advanced analytics. He provides a unique blend of business and industry knowledge, leading successful efforts to integrate new technologies into effective supply chain solutions. His experience includes development, design and go-to-market strategy of supply chain and advanced analytics products, helping clients with complex business problems to achieve complete visibility into their supply chain operations.


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