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The Supply Chain Management Blog covers the latest in SCM strategy, technology, and innovation.

5 Things the Top Innovators Are Doing Right

Julia Vagdati
Product Marketing Director

The past few years have witnessed massive, rapid change in almost every industry—the rise of digital, tech breakthroughs, shifts in operating models, new competitors—almost every service is being re-invented by startups. Executives agree that innovation is an organization’s most important source of revenue:

  • Customers expect more and their demands change constantly.
  • The VP of Products & Services needs to identify the right new products or services to invest in to win new customers and keep the existing ones.
  • The Chief Innovation Officer needs to be at forefront of technology as his role depends on successful innovation.
  • The COO is accountable for business growth and needs to adapt to constant change and business strategy.
  • Everybody is under a lot of pressure and the CIO is constantly bombarded by the business with new project ideas.

But how do executives choose where to invest their limited innovation dollars to maximize return?

Take a look at this Oracle guide and discover the five things that best-in-class companies are doing right and they grow by an average of 84% over a five-year period, compared to just 28% for laggards.

Click here to learn more about Innovation Management.

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