Oracle Social CRM Applications
By robert.smyth on Jun 11, 2008
Everbody knows what business applications. Forms based, mainly blue and white, if they need to be high volume then keystroke based as well as mouse pointing. Expense systems spring to mind.
Well, my children are in exam mode at the moment and in a few years they will be looking for jobs. What do they use in IT? iTunes, Messaging, Google, facebook, bebo, picasa, Nintendo wii's and iPods. They will expect much more from their computing experience.
Oracle know this and are moving towards solving the problem. The first area to be affected is of course the "front office". First to step forward is CRM and its user interface. Do you know what this is:
It's the embedded Sales Library view in Siebel!
More information is available in this data sheet here:
Social Crm Applications