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SKECHERS Uses Oracle to Localize Assortments As They Grow Their Retail Presence

Rose Spicer
Global Senior Director

Oracle announced today that SKECHERS USA, Inc., a $3 billion global leader in performance and lifestyle footwear, has implemented Oracle Retail Assortment Planning to ensure inventory and assortments are localized to meet consumer demand. The impacted product range includes comfort-focused, trend-right product for men, women and kids, as well as footwear collections from the Skechers Performance Division. The Oracle implementation is part of SKECHERS retail stores’ overall business improvements, designed to support continued store growth while expanding market penetration.

“Oracle allows our merchants and planners to deliver tailored assortments - by grouping collections, styles, and colors appropriately to ultimately meet consumer demand in markets nationwide,” said George Zelinsky, President of Retail, SKECHERS. “Oracle Retail Assortment Planning fits well within the SKECHERS business model, meeting our need for increased shopping speed and efficiency.”

Oracle Retail Assortment Planning gives merchants and planners the tools needed to consider a wide range of complex variables—allowing users to make decisions more efficiently based on relevant market data, including the measure of inventory, quantity of SKUs, and product seasonality. By utilizing Oracle’s system, SKECHERS can better anticipate demand for specific items and have greater confidence in the profit potential of every inventory assortment decision.

“Oracle provides industry-leading retail science and best practices to empower retailers to efficiently and effectively increase sales and improve margins,” said Ray Carlin, Senior Vice President and General Manager, Oracle Retail. “SKECHERS reigns over a robust, diverse global market and we are pleased to provide the tools to drive performance as they grow their retail presence.”

Contact Info

Matthew Torres, Oracle, +1.415.595.1584, matt.torres@oracle.com

Jennifer Clay, Skechers, +1.310.937.1326, Jennc@skechers.com


SKECHERS USA, Inc. (NYSE:SKX) based in Manhattan Beach, California, designs, develops and markets a diverse range of lifestyle footwear for men, women and children, as well as performance footwear for men and women. SKECHERS footwear is available in the United States and over 160 countries and territories worldwide via department and specialty stores, more than 1,710 SKECHERS Company-owned and third-party retail stores, and the Company’s e-commerce websites. The Company manages its international business through a network of global distributors, joint venture partners in Asia and the Middle East, and wholly-owned subsidiaries in Canada, Japan, throughout Europe and Latin America. For more information, please visit skechers.com and follow us on Facebook (facebook.com/SKECHERS) and Twitter (twitter.com/SKECHERSUSA).


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Safe Harbor

This announcement contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements can be identified by the use of forward-looking language such as “believe,” “anticipate,” “expect,” “estimate,” “intend,” “plan,” “project,” “will be,” “will continue,” “will result,” “could,” “may,” “might,” or any variations of such words with similar meanings. Any such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements. Factors that might cause or contribute to such differences are referenced or incorporated by reference in the companies’ respective annual reports on Form 10-K for the year ended December 31, 2015 and their quarterly reports on Form 10-Q for the three months ended September 30, 2016. The risks included in those reports are not exhaustive. The companies operate in very competitive and rapidly changing environments. New risks emerge from time to time and the companies cannot predict all such risk factors, nor can the companies assess the impact of all such risk factors on their respective businesses or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. Moreover, reported results should not be considered an indication of future performance.


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