See how BOPIS has gained incredible traction, particularly around the holidays, and has quickly become a favored channel for many customers. Oracle Retail found that 30% of millennials and 25% of Gen Z consumers will go the BOPIS route and pick up the gifts they ordered online in the store. See how Oracle Retail Omnichannel and Offer Optimization are helping retailers win this holiday.
Retailer tips on the top six strategies for driving maximum traffic over the holidays: 1) Highlighting promotions 2) Getting websites ready for increased traffic 3) Offering BOPIS 4) Building up mobile capabilities 5) Preparing for returns 6) Creating an in-store experience
Virtual warehouse allocation is solved using Oracle Retail Science's Offer Optimization. See how one retailer realized a 3% average revenue improvement on 88% of its products and a 33% improvement on 2% of its products, with the help of machine learning in retail.
Fashion and Outdoor retailer and manufacturer, Cape Union Mart International Pty Ltd, Inc. has selected Oracle to modernize its retail operations. With Oracle, Cape Union Mart will have better inventory visibility and more sophisticated merchandise assortments that keep shoppers coming back for more.
Myer, Australia’s largest department store chain, embarked on a digital transformation to deliver more compelling products to customers. By embracing Oracle Retail, Myer transformed its end-to-end merchandise systems, inventory processes, and planning capabilities, resulting in reduced stock and improved sales, margin, and markdown reduction.
Retailers should leverage technology to make back-to-school shopping stress-free. A few solutions are Oracle Retail Demand Forecasting, Oracle Retail Assortment and Item Planning Cloud Service, Oracle Retail Innovation Workbench and Oracle Retail Science Cloud Services.
A substantial portion of holiday-season purchases will be returned and many of these, including those purchased through a digital or online channel, go directly back to brick-and-mortar stores where the customer is expecting a frictionless return process. What does this mean for retailers in terms of inventory management, revenue and profitability?