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Oracle Positioned as Leader in Retail Merchandising Assortment Planning

Oracle is a leader in two analyst retail planning reports.

Gartner Magic Quadrant for Retail Assortment Management Applications

Oracle is a leader in Gartner’s Magic Quadrant for Retail Assortment Management Applications, a position that we proudly earned for 4-consecutive years. Oracle’s ongoing leadership in merchandising assortment solutions is attributed to its extensive patents for new technology, a steady expansion of functional capabilities, a growing user community, new cloud services and integration with other Oracle and non-Oracle merchandising and supply chain applications. Oracle was again positioned as a leader within the Product or Service category, for providing choice in platform, architecture and public cloud services.

The analysis also positions Oracle as a leader because of market understanding. Oracle has extensive retail user groups and solution patents, as well as participates regularly in retail industry events. Overall, Oracle is recognized in the industry for its functional capabilities and retail best practices. There is also proven flexibility that allows Oracle Retail Assortment Planning solutions to integrate with other vendor's systems, as well as other Oracle solutions, like Oracle Retail Allocation.

The Forrester Wave™: Retail Planning, Q1 2020 Oracle leader in The Forrester Wave™: Retail Planning, Q1 2020 Chart

In Forrester's evaluation, "Oracle demonstrated above-par capabilities in customer segmentation, store cluster-sensitive assortment planning, merchandise financial planning, planning for operational efficiency, and initial order, replenishment, and allocation. Oracle is the best fit for retailers, distributors, and brands looking for integrated retail planning with international functionality and global support."

Download to view Forrester's evaluation and think about how Oracle Retail Planning and Optimization may help deal with the new inventory challenges.

Oracle Retail Assortment Planning Enables Retailers To:

  • Create and define assortment strategies based on trend and customer and attribute preferences
  • Increase profits with proactive in-season item management and exception-driven processes.
  • Simplify decision-making through embedded science and automation, and predictive assortment recommendations.
  • View planned assortments, just as customers would experience in-store.
  • Increase accuracy and reduce markdowns through reconciliation of bottom-up item plans to top-down financial plans, preventing overstocks.
  • Increase return on investment with weekly receipt flow visibility and what-if promotions planning capabilities.

Download to view the 2020 Forrester's evaluation


Gartner, Magic Quadrant for Retail Assortment Management Applications, Robert Hetu, 28 September 2017. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. 

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