Personalization is finally edging out omnichannel as the most frequently cited term by retailers far and wide. It’s an aspiration, a key strategy, a business imperative…however you cast it, personalization is top of mind for business leaders and technology strategists alike. Oracle Retail VP of Strategy and Solution Management, Jeff Warren recently co-hosted a webcast with guest speaker, Brendan Witcher, VP and Principal Analyst of Forrester to dig into the state of...
Oracle was recently named a Leader in the IDC MarketScape: Worldwide Retail Price Optimization Applications 2019 Vendor Assessment. With these offerings, retailers gain an unprecedented line of sight into the future performance of their assortments and the impact every promotional offer will have on the bottom line.
To deliver the brand promise, Hamleys prioritized the customer and sales associates experience and undertook an upgrade of their POS system from to Oracle Retail Xstore. In this guidebook, learn how the project team drove an accelerated program to go live at more than 15 stores, within eight months.
See how cloud-based technology solutions can alleviate many of the problems that once made analyzing unstructured data so difficult, and advances in machine learning, artificial intelligence and voice recognition will continue to improve these retail processes.
On July 17th Oracle VP of Strategy, Jeff Warren, will host a live webcast, featuring Forrester VP and Principal Analyst Brendan Witcher, to discuss what it means to be customer obsessed and how to execute on a strategy that fulfills complex journeys with elegance and scale.
Retail environments are becoming more and more competitive when it comes to attracting and retaining talent. Oracle Retail’s Chris Sarne discusses the role of the CMO in this process and the role technology plays throughout the store, specifically as it relates to revenue and the overall employee experience.
Optimization of omnichannel is the new trend, especially at the start of the customer journey. Commerce platforms that design for a modern, optimized omnichannel experience must consider these three key front-end functions that are omnichannel specific.