Subscribe

Author Profile

Minda Zetlin

Minda Zetlin is coauthor, with Bill Pfleging, of The Geek Gap: Why Business and Technology Professionals Don’t Understand Each Other and Why They Need Each Other to Survive (Prometheus Books, 2006). 

Rising Tides

by Minda Zetlin Increasing pressure on manufacturers means riding out new go-to-market challenges. , August 2013 Running a manufacturing company has never been...

Moving On Up

by Minda Zetlin Why your next upgrade may present the best opportunity to move to the cloud Your enterprise app is nearing end of life. Or, you need functionality...

Finance in the Clouds

by Minda Zetlin Five things the CFO needs to know about cloud computing For business managers, the technology department’s talk of “the cloud” can be a bit foggy....

Data Without Borders

by Minda Zetlin With employees and customers in multiple countries, IT managers must answer to a web of privacy laws to keep international data legal. A company...

Breakthrough Talent

Enterprise systems help employers cope with the global skills shortage. by Minda Zetlin Unemployment is a problem everywhere, averaging 8 percent worldwide in...

CFO 2.0

How new market pressures are changing the relationship between IT and finance by Minda Zetlin Dallas Clement, CFO of Atlanta, Georgia–based Auto Trader,...

CFOs Choose Their Top Technology Investments

By Minda Zetlin CFOs are more involved than ever in their companies’ technology decisions. Which new technologies do they see as most valuable? According to the...

Future Proof

by Minda Zetlin Future Proof: To keep pace with mobile, social, and location-based services, smart technologists are using middleware to innovate. There are times...

The Developer as Customer

by Minda Zetlin “From my perspective, the output of middleware is the face of a company,” declares Benjamin Stein, founder and CTO of Mobile Commons. “That’s the...