This post was contributed by Oracle's Director of Cloud PR & Communications, EMEA & JAPAC, Rebecca English
Why are start-ups relying on technologies from established companies to increase their time to market and drive innovation? And what is the impact to their product or services?
Start-ups are known for pushing boundaries and often seen as the driving force behind the economy for what's next and what's possible. At their core, start-ups and small businesses have a tremendous amount to deal with - from building and bringing to market their product vision, raising capital, and most importantly staying ahead of the competition.
In the last decade, the way start-ups build products and the tools they use to get their products off the ground has changed. Many entrepreneurs are not re-inventing the wheel - instead leveraging pre-existing technologies to build their products faster and advance their position in the market.
We've seen that happen at Oracle - where Oracle Autonomous was used by a start-up to make their vision possible as the next social network for mobile applications. Powered by Oracle Autonomous, Virtual Artifacts (VA) launched its Mobile Application Network (Hibe). It's a platform for developers to connect their mobile apps. Virtual Artifacts is similar to a social network, enabling developers to network and grow their own connections with other apps as well as communicate with their peers on different apps. To prepare for rapid growth, Virtual Artifacts invested in Oracle Cloud, including Oracle Autonomous Database, Oracle Cloud Platform, Oracle Mobile Cloud, and Oracle Cloud Infrastructure.
Faster Time to Market
At Virtual Artifacts, Chief Operating Officer Stephane Lamoureux says autonomous technology is enabling their team to shift its focus from the backend of the platform to building out functionality at scale.
"What this does is give me the ability to properly grow on a global basis," says Lamoureux. "Autonomous technology is enabling our team to shift its focus from the backend of the platform to building out functionality. We can put more people in the frontend focusing on product, knowing that 80 percent of our operations will be well managed and automated in the background by Oracle. What this does is give us the ability to properly grow on a global basis and also move our products much faster without having to worry about a backend infrastructure."
Virtual Artifacts is also using Oracle technology to support its AI-driven privacy engine, which is at the core of the Hibe platform, giving users control of what happens to their data, including things like what advertising they can be shown.
Oracle Autonomous technology is being used to ease the management and backup data. This enables Virtual Artifacts to handle massive leaps in workloads as each new app is connected, and bring hundreds of thousands or even millions of new users on to their platform.
Autonomous technology will bring greater security and reliability to their platform, including automated security analytics to provide real-time insight into what is happening on their platform globally.
"All of this stuff will be automated," says Lamoureux.
But most importantly, autonomous technology is enabling Lamoureux and his team to realize their dream of a fully-connected app world more quickly.
"The ease of management in the backend will give us the ability to spin out new products much faster, and we can be a lot more agile with what users are coming back with."
Oracle Cloud and autonomous capabilities can support businesses of all sizes - delivering technology capabilities to drive operational efficiencies and deliver faster innovation. Oracle Autonomous offers start-ups and small businesses an opportunity to lower costs, reduce risks, and get predictive insights to create the next big disruptive product in the market.
To learn more, click here to get started with Oracle Autonomous.