Italian Co-operative Retailer Selects Oracle Retail
By Marie-Christin Hansen-Oracle on Apr 11, 2013
Unicoop Firenze, an Italian retailer operating over 100 hypermarkets, supermarkets and stores across seven provinces in Italy, has selected Oracle Retail Stores and Inventory solutions. The company is Italy’s largest co-operative retailer, and has selected Oracle Retail solutions to enhance the customer experience through the streamlining of store and inventory operations.
With Italy’s grocery market adjusting to a reduced spending power of its consumers, retailers are increasingly looking to both enhance the customer experience and streamline their processes. Italian retailers have focused on promotional sales, which accounted for 70% of total sales volumes last year. Effective promotional activities rely on effective inventory control and data to be readily available to decision makers.
Unicoop Firenze is already a user of Oracle solutions, having previously implemented the Oracle Exadata Database Machine to improve data processing, leading to improved decision making and more efficient operations. The Store and Inventory solutions will now be implemented to complement existing Oracle assets, and will unify all processes within a single solution to give greater control over assets in store.
With greater control over store assets and operations, retailers benefit from a range of efficiencies in process and time which reduces costs and allows key staff to focus on areas of true value add, such as pricing and promotions. The Oracle Retail Store Inventory management solution will enable Unicoop Firenze to prevent stock-outs and overstocking, as the solution provides in-store location level tracking on inventory. Unicoop Firenze will also benefit from having simple access to cross-store and omni-channel inventory information.
Having all data in a single platform ensures data is linked and works coherently to give a single true vision of the business – something critical in providing a genuine view of performance and inventory.
Implementation and store roll-out is expected to be completed in September 2013, with Oracle Retail Consulting providing support throughout the implementation journey.