Thursday Jan 24, 2013

Bringing it to You Live with Oracle’s Modern Marketing Video Series TweetChat


What better way to discuss your company’s online social strategy than over Twitter? Join OPN and Oracle Group Vice President Lydia Smyers for a TweetChat, as we explore Modern Marketing for Today’s Digital World, and answer your questions around how to utilize online and social tools effectively, while also incorporating more traditional marketing efforts.

What is a TweetChat you ask?  A pre-arranged chat taking place on Twitter at a defined time that includes predefined hashtags (#OPN) to link those tweets together in a virtual conversation.  Pretty cool!

To participate in the upcoming TweetChat:

Be sure to watch our 12 part video series in advance, check out our previous Modern Marketing blog and come ready with your questions for the TweetChat.  Audience for this TweetChat should be any person with a marketing, demand generation or business development role in a Partner's organization.

Tweet You Later!

The OPN Communications Team

Tuesday Jun 12, 2012

A New Year’s Celebration in June- Updated Solutions Catalog

Happy Oracle New Year Everyone! Last week marked the official start to FY13 and we could not be more pleased with all that lies ahead this quarter, and all that we accomplished in the last…especially our newly updated Oracle PartnerNetwork (OPN) Solutions Catalog. If you thought it was great before, just wait until you see it now.

We are ringing in our New Year right by fully equipping partners with the necessary tools they need to have another successful year. The Solutions Catalog will help draw attention to your partner services and offerings, highlighting your expertise. The Solutions Catalog is a centralized and easy way to navigate this customer friendly site. Some of the exciting advancements include:

  • A streamlined search interface
  • A robust lead capture tool that requests the contact information of potential customers
  • A professional display of customer recommendations to showcase your skill set
  • A partner dashboard with enhanced profile creation and an improved publication process

Most exciting of all, updating your profile is easier than ever with the updated partner dashboard. Keeping your partner profile up to date will help to ensure customers are looking at the correct information about your company, and can easily stay on-top of any new developments or Specializations you receive. So don’t cut yourself short, be sure to update your profile today if you haven’t already done so.

For more information on the exciting upgrades available to you, visit the ‘Resources for Partners’ page or watch Takane Aizeki, Principle Portal Manager at Oracle, walk through the upgraded Solutions Catalog and the different ways to showcase your value as an Oracle solution provider.

Cheers,
Lydia Smyers
Group Vice President
WWA&C and Communications

Friday Jun 08, 2012

FY13 Partner Kickoff Kick’s off Summer Right

This summer’s blockbuster movie lineup is far from disappointing – From the Avengers to Prometheus and The Dark Knight Rises, there is no shortage of ‘cling-to-your-seat’ entertainment in store, not to mention buttery popcorn fingers. Will all this big screen action taking place, Oracle wanted to take part in some big premiers of its own, which is why we are happy to announce that our FY13 Partner Kickoff event is taking place June 26th.

This year we are welcoming several partners from around the globe in person to Oracle’s Headquarters, as well as another 22,000 partners tuning in to help us kickoff FY13. Hosted by Judson Althoff, SVP of WWA&C, the Oracle PartnerNetwork FY13 Kickoff is being held live — five times throughout the day — and will include a special message for each region.  Have a look at the schedule of shows below:

  • EMEA Kickoff – Tuesday, June 26 @ 2:00 pm BST (London)
  • LAD Kickoff – Tuesday, June 26 @ 4:00 pm UTC (San Paulo)
  • North America Kickoff – Tuesday, June 26 @ 8:30 am PT (San Francisco)
  • Japan Kickoff – Wednesday, June 27 @ 10:00 am JST (Tokyo)
  • Asia Pacific Kickoff – Wednesday, June 27 @ 8:30 am IST (Bangalore) / 11:00 am SGT (Singapore) / 1:00 pm AEST (Sydney)


Partners near and far will be able to get a first row seat to some exciting Oracle announcements, keynotes, round-tables and a live after-show event hosted by Nick Kritikos, VP of Partner Enablement. Did we mention there is an exciting online component which will allow partners to send in questions or comments and get them answered in real time? Now that deserves two thumbs up!

So whether you’re partial to Milk Duds or Junior Mints, grab a box of your favorite candy and sign-up for this strategy driven, partner focused blockbuster event. To get a sneak-peek at what’s in store, watch this short PKO “trailer” below, starring our very own GVP of WWA&C, Lydia Smyers to find out more.  



To the Depths and Back,
The OPN Communications Team


Thursday May 31, 2012

Sand, Sun and Partner Fun- Oracle PartnerNetwork Exchange @ OpenWorld Program

Last Memorial Day weekend marked the unofficial start of summer and a time to remember those who fight for our freedom each day. It was a weekend complete with BBQ’s, beach time, and of course plenty of sunshine. Here at OPN, the start of summer marks an exciting time no doubt; a time where we finalize and fine tune some Oracle OpenWorld partner events, like this year’s Oracle PartnerNetwork Exchange @ OpenWorld program!

Oracle is launching the new Oracle PartnerNetwork Exchange program to offer a new look and feel for partners attending OpenWorld. Get your bathing suits ready because this week long event will feature new deep dive content that will have you swimming in networking opportunities, including an Oracle Partner keynote with Oracle executives like Judson Althoff, SVP of WWA&C.

For those who have already registered, be sure to bring your sunscreen as you take part in some exclusive, first degree exposure to Oracle’s top experts, providing a unique and unified partner experience.

For those partners wanting to make a real splash, don’t forget that you will be able to complete OPN Certification testing onsite at Oracle OpenWorld. To learn more about the many opportunities and ways to engage with Oracle and other partners, watch the below video hosted by Lydia Smyers, GVP of WWA&C.



Wishing you sun and fun,
The OPN Communications Team

Friday May 04, 2012

Cowboys and Customer Success Stories

Howdy there Partner! What have y’all been up to this week? A bunch –a rootin’ tootin’ hard workin’ we’d imagine! Well don’t let all that hard work ride off into the sunset – get back on your saddles and round up some of those hefty customer success stories you’ve been keepin’ in the stable all winter! Why you reckon? Because Oracle is launching a special issue of Profit magazine to debut at OpenWorld 2012 and partner, your story’s invited to join the hoedown! …You just need to be Specialized to get in! Have a look at the video below to find out from cowgirl Lydia herself, exactly what makes a good story.



To submit your customer story, all ya gotta do is fill out a few necessary bits of information using our landing pad tool below, and you’ll be well on your way to ride off into the sunset. Not much time is left to submit and the deadline is quickly approaching! Now don’t get your horse reins all in a twist – y’all still have until May 31st to get those gold nuggets of stories in. And just so we’re clear, this issue will be a collection of the most innovative and greatest Specialized partner success stories the Wild West has seen.

Now quit chasin’ those tumbleweeds and get those summaries in by clicking here – We look forward to hearin’ from ya and sharin’ your stories!

Yee Haw!

The OPN Communications Team

Monday Jun 20, 2011

FY12 Partner Kickoff – Are you Ready?

Want to know what Oracle has up its sleeve for FY12? Join us on June 28th (or 29th depending on your region) as we kick off the new year and fill you in on our latest plans. This live, interactive session will be hosted by Judson Althoff and he’s bringing some top Oracle executives into the studio with him. Take a peek below as Lydia Smyers, Oracle WW A&C vice president, talks about this upcoming event.

As if that weren’t enough, Oracle President Mark Hurd will update you on his focus for partners in FY12 and OPN will be making a special announcement for our ISV partners highlighting some exciting new offerings on how we will go to market together.  But wait, there’s more – you’ll also hear from Oracle product executives and regional sales leaders outlining their priorities for the upcoming year.  Phew – We’re tired just thinking about all of the great content that will be shared on June 28th/29th

There are a lot of exciting announcements in store for you later this month so tune in for the latest updates!

Register now to get your name on ‘the list’,

The OPN Communications Team

Tuesday Apr 05, 2011

Keep it Simple

I was recently in Orlando, FL, at Everything Channel's 2011 Xchange Solution Provider event. There, I discussed the significant business opportunity for the 250 current and potential Oracle Partners in attendance to build their businesses with Oracle. Start by selling 1-click products as a Remarketer, and grow your business along with Oracle's expanding opportunities to sell the full stack at the Gold and Platinum levels.

2011_March LS ECXchange.JPG

Xchange (#XSP) was a great forum to reach new partners who want to develop practices around Oracle managed services stack. Oracle has the full roster - an unrivaled bandwidth from applications to disk. Everyone can be on this team! A small services provider can get on board simply by signing up. Become a Remarketer - no membership fees or T&C required.

Oracle doesn't compete with its team by selling services, rather, Oracle looks to its partners to bring value-added services to our customers. The audience response, "Oracle got it." At the event, I caught up with Tiburon Technology's Martin C. Tarr. Watch what he had to say about delivering value-added services around Oracle solutions, while lauding Oracle's vision, technology and partner commitment:

Your invitation to join the Oracle PartnerNetwork team has arrived.

Keeping it simple,
Lydia Smyers
VP, WWA&C Programs & Communications
Twitter: @lydiasmyers