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Topics and trends related to the Oracle PartnerNetwork (OPN) Program & Oracle Cloud product strategy.

Recent Posts

Events

Oracle OpenWorld Dubai: Know Before You Go

Happy Monday, EMEA partners! In less than a week we'll be congregating at the Dubai World Trade Center for #OOWDXB. For those who haven't registered, there's still time to snag a complimentary conference pass. For those attending, here's a quick punch list of what to do, hear, and see. AGENDA & FEATURED SPEAKERS Location: Dubai World Trade Center OPN LOUNGE Location: Dubai World Trade Center Meet with your customers and Oracle contacts. Get answers from OPN staff. Or simply take a break to recharge. Monday, February 11 — 8:30am – 6:00pm Tuesday, February 12 — 8:30am – 6:00pm OPN INFORMATION STATIONS Location: OPN Lounge Visit OPN Information Stations to get information on dedicated programs, get access to resources and learn new ways to market with Oracle. Go Beyond Program: Go Beyond is an initiative that provides Value Added Distributors (VADs) with the materials to target and support Partners who are ready to shift their offering from on-premise to cloud. It is designed to help show Partners how to grow their cloud customer base by equipping them with relevant materials to reach out to their customers. Oracle Channel Marketing Automation Services: Digital tactics are "must have" in our joint marketing plans. With OCMAS you execute Demand Generation campaigns integrating all channels - email, website, social media - with ready to use content. EMEA Partner Enablement & Programs: Partner Enablement events, resources, assets, programs and initiatives available to EMEA Partners today. Partner Sales Central: Mobile and easy to access portal for OPN members to access highly curated and consistent content that Oracle offers to its sellers, including Sales Plays, Product Content and Industry Solutions. OPN INFOCUS SESSIONS Location: OPN Lounge Head to the OPN Homepage for the full schedule.  

Happy Monday, EMEA partners! In less than a week we'll be congregating at the Dubai World Trade Center for #OOWDXB. For those who haven't registered, there's still time to snag a complimentary...

Applications

IT Education Must Focus on Business Value, Latest IDC Report Finds

Global IT education is growing at 3.9% of the compound annual growth rate (CAGR) - in line with the overall IT services market - but training vendors must focus more on articulating and developing technology business value, according to an updated report from International Data Corporation (IDC). Over the past year, global economic growth has outperformed expectations, and software spending continues to rebound, particularly in the cloud. However, IT training is still growing more slowly than the IT market overall. This is partly because organizations are spending more on technologies requiring little or no training, for example additional server stacks or more storage capacity. Also, there is a trend away from high-cost training modalities such as classroom-based learning, as companies increasingly recognize the benefits of individualized eLearning for IT skills development. However, IDC reports that training vendors are still struggling with messaging - particularly the linkage between education and the achievement of organizational objectives. Training and technology companies must therefore seek to promote the IT education value proposition in terms of adoption and business value, instead of merely project enablement and a successful go-live. Updated IT education forecasts by region The need to define and communicate IT education as a driver for business success is particularly compelling in the US, where growth in IT training spend historically tracks a couple of percentage points behind growth in IT services overall. This contrasts with EMEA and Asia/Pacific regions, where growth in IT education outpaces IT services overall by a percentage point or two. In its latest report, IDC has positively revised its outlook for IT education growth in EMEA - projecting a 2% improvement in the CAGR for the forecast period through 2021. This change is largely driven by a 10% increase in spending expectations in Central and Eastern Europe. For Asia/Pacific, IDC has slightly lowered its growth forecast to 3.5% CAGR, predominantly due to reduced expectations in Japan. While the overall growth rate for IT education in each region remains fairly stable, it is growing the fastest in the Americas, at 5.1% CAGR. This is due to strong US spending on new technology, combined with the rapidly emerging market of Latin America - where growth in IT training now tracks several percentage points higher than IT services overall. IDC forecasts that by 2021, the Americas will account for more than half (50.3%) of all IT education spending worldwide. US IT education opportunities The largest training opportunity overall in the United States is in the application software category, which includes commercial, industrial, and technical programs designed to automate processes and increase individual or departmental productivity. However, the fastest-growing training opportunity in the US is in the application development software markets. This is driven by increasing customer demands to digitally transform their business operations and transition to the cloud. New development languages, environments, and tools (DLET) are emerging here, necessitating continuous skills evolution. And for the larger, more complex tool and platform offerings, strong certification programs are essential for building stronger platform adoption. Meanwhile, opportunities also abound in the system infrastructure software market, which is the most diverse, and which leverages the widest set of vendor-sponsored technical certifications. Strategies for education vendors Globally, there will be plenty of opportunities for IT training vendors in the coming years. Business demand for IT talent remains high; there is a continued scarcity of IT skills on all labor markets; and the IT education market itself is projected to total more than USD20 billion by 2021. To fully leverage these opportunities, IT education vendors need to focus on establishing training as a value driver to the business impact of software adoption or system implementation. Specifically, they should seek to: Identify and communicate how training impacts the business value of the technology Articulate clearly the differences between skilled and unskilled IT professionals or business users Guide customers toward training programs which suit specific organizational objectives and which develop higher-skilled employee profiles Leverage adoption monitoring tools; and develop triggers for learning interventions In terms of content and delivery, training vendors should: Focus on high-growth content areas - including collaborative applications, structured data management software, and integration and process automation middleware. Continue to offer and expand learning flexibility and convenience Include a practice element within training courses - using live and simulated labs, and other activities that support the repetitive use of skills learned Champion digital learning - which is consistently seen as the appropriate method for delivering IT skills content Based on the above findings and recommendations of the latest IDC study, Oracle University is extremely well positioned to meet the world’s and our Oracle partners emerging IT education needs and to maximize the business value of enterprise technology of our partners and their customers. Please reach out to us so that we can determine the solution to your training needs.

Global IT education is growing at 3.9% of the compound annual growth rate (CAGR) - in line with the overall IT services market - but training vendors must focus more on articulating and developing...

Cloud Solutions

OPN Knowledge Zone Updates – New Exams

New Implementation Exams available within SaaS pillar: Oracle Global Human Resources Cloud 2018 Certified Implementation Specialist Oracle Global Human Resources Cloud 2018 Certified Implementation Specialist Oracle Absence Management Cloud 2018 Certified Implementation Specialist Oracle Time and Labor Cloud 2018 Certified Implementation Specialist Oracle Talent Management Cloud 2018 Certified Implementation Specialist Oracle Payroll Cloud 2018 Certified Implementation Specialist Oracle Workforce Compensation Cloud 2018 Certified Implementation Specialist Oracle Benefits Cloud 2018 Certified Implementation Specialist Oracle Global Human Resources Cloud 2018 Certified Implementation Specialist Oracle Engagement Cloud 2018 Certified Implementation Specialist Oracle Sales Cloud 2018 Certified Implementation Specialist  Oracle Incentive Compensation Cloud 2018 Certified Implementation Specialist Oracle Partner Relationship Management Cloud Service 2018 Certified Implementation Specialist Oracle Customer Data Management Cloud Service 2018 Certified Implementation Specialist Oracle Sales Performance Management Cloud Service 2018 Certified Implementation Specialist   Oracle Field Service Cloud 2018 Certified Implementation Specialist    Oracle Unified Method with Cloud Application Services 2017 Certified Implementation Specialist Oracle Financials Cloud: General Ledger 2018 Certified Implementation Specialist     Oracle Financials Cloud: Payables 2018 Certified Implementation Specialist     Oracle Financials Cloud: Receivables 2018 Certified Implementation Specialist Oracle Revenue Management Cloud 2018 Certified Implementation Specialist     Oracle Accounting Hub Cloud Service 2018 Certified Implementation Specialist     Oracle Project Portfolio Management Cloud 2018 Certified Implementation Specialist      Oracle Risk Management Cloud 2018 Certified Implementation Specialist    Oracle Order Management Cloud 2018 Certified Implementation Specialist    Oracle Configurator Cloud Service 2018 Certified Implementation Specialist    Oracle Pricing Cloud 2018 Certified Implementation Specialist Oracle Procurement Cloud 2018 Certified Implementation Specialist Oracle Innovation Management Cloud 2018 Certified Implementation Specialist Oracle Product Hub Cloud 2018 Certified Implementation Specialist Oracle Manufacturing Cloud 2018 Certified Implementation Specialist Oracle Inventory Management and Enterprise Structures Cloud 2018 Certified Implementation Specialist Oracle Cost Management Cloud 2018 Certified Implementation Specialist Oracle Planning Central Cloud Service 2018 Certified Implementation Specialist Oracle Warehouse Management Cloud 2018 Certified Implementation Specialist Oracle Global Trade Management 2018 Certified Implementation Specialist

New Implementation Exams available within SaaS pillar: Oracle Global Human Resources Cloud 2018 Certified Implementation Specialist Oracle Global Human Resources Cloud 2018 Certified...

Database

Workshop: How will you design the future for Data & Analytics ? Feb 7, 2019

The big question is: How will you support your customers in the battle of the Power of Data? Data is Power, this is what is in the market for many years. Many customers have started with strategic projects around data. Unfortunately a lot of them ran into constraints to combine all data from various sources. As a result, we see many projects delivering less results as expected or even completely stopped. Oracle has developed a new platform to help your customers starting the battle. The Oracle Autonomous Data Warehouse Cloud is a self-driving database tuned and optimized for data warehouse workloads with machine learning. It uses the same Oracle Database software and technology that runs your existing on-premises marts, data warehouses, and applications, making it compatible with all your existing data warehouse, data integration and Analytics tools. The Oracle Data Integration Platform Cloud helps you with migrating and extracting value from data. It’s a complete Data Integration, Data Quality and Data Governance platform. Together with the Oracle Autonomous Datawarehouse your customers get more value out of their data. We are pleased to invite you to this full-day, hands-on workshop to see and try for yourself Oracle Autonomous Data Warehouse & Data Integration Platform. Date & Time: Feb 07, 2018, 9:30 AM - 4:30 PM Location: Oracle Office Utrecht, Hertogswetering 163-167, Utrecht, Netherlands Register Now

The big question is: How will you support your customers in the battle of the Power of Data? Data is Power, this is what is in the market for many years. Many customers have started with...

Enablement

'YOUR TOMORROW TODAY' DIGITAL MARKETING CAMPAIGN IS LIVE

Before you know it, today will be tomorrow. So helping your customers exploit technologies such as The Internet of Things (IoT), artificial intelligence (AI) and blockchain today, can help them build their business better for tomorrow. WHAT IS THE 'YOUR TOMORROW TODAY'  DIGITAL MARKETING CAMPAIGN? Introducing a new fully integrated digital marketing campaign, Your Tomorrow Today, now available on the Oracle Channel Marketing Automation Service - at no cost to you. This campaign will position you as an industry leader helping your customer's CIOs and IT decision makers understand how they can implement these transformational technologies to build leaner business processes, develop innovative products, automate tasks, and minimize costs. Promote to your customers the business benefits of Oracle Autonomous Cloud services by sharing featured personalized emails directing recipients to dedicated customized microsites featuring webinars, eBooks, whitepapers and more including numerous complimentary social media posts for you to leverage across your own social channels. FULLY INTEGRATED DIGITAL CAMPAIGN COMPONENTS Integrated campaigns are designed to touch the customer throughout their digital journey with a logical flow and compelling story, geared towards prompting them to take action. This fully integrated digital campaign encapsulates three marketing modules that address the following: Introduction "Awareness" Module: This module begins a story, bringing awareness of a problem to your audience by providing information and studies highlighting the issues. In this campaign module, it will highlight how AI, IoT and blockchain can revolutionize your customer's organizations by sharing various compelling assets such as videos and eBooks available for download. Product / Solution Module: This module usually follows up on the story introduced in the first step by introducing a solution and the benefits / features of the solution. In this campaign module, customers gain insight into the interconnection between these transformational technologies and how they provide opportunity for them to take complete control of their data, to streamline and enhance processes by again sharing various assets that drill down into the solutions. Validation Module: This module then tackles the prospects that are aware of the problem and the solution but maybe aren't yet convinced. It usually provides prospects with the idea that this solution works.This module discusses how Oracle incorporates and integrates AI, IoT and blockchain as well as how Oracle Autonomous Database Cloud combines machine learning and artificial intelligence to take performance tuning to the next level. Implementing this campaign is quick and easy with an automated workflow that spans six to nine weeks. Simply customize it once, and let it run.  If you haven’t visited the Oracle Channel Marketing Automation Service in a while, we encourage you to do so. This platform is our modern marketing platform, exclusively for the OPN community, providing a suite of integrated digital marketing applications comprised of ready-to-execute Oracle marketing campaigns and content. These have been developed to enhance your go-to-market strategy while boosting awareness, generating leads and driving revenue. RESOURCES: Oracle Channel Marketing Automation Registration Oracle Channel Marketing Automation Overview  Oracle's Your Tomorrow Today Blog   

Before you know it, today will be tomorrow. So helping your customers exploit technologies such as The Internet of Things (IoT), artificial intelligence (AI) and blockchain today, can help them build...

The Next Data Breach is Just Around the Corner

By Guest Author: Kate Farrow, Senior Marketing Manager, Oracle University EMEA   Are you and your customers ready? Are their data secure? How can you be sure? In the first half of 2018, more than 4.5 billion data records were compromised worldwide - an increase of 133% over the same period in 2017. Many of the targets were in the banking, healthcare, and social network industries - at companies where customers could expect that their data were secured with the highest levels of protection. According to digital security company Gemalto, North America is still the worst hit for data breaches - with the USA accounting for 72% of all records stolen. Indeed, the personal information of hundreds of millions of Americans was compromised during the June 2018 breach at marketing company Exactis. Meanwhile, Europe saw a 28% increase in the number of records breached - and the severity of attacks is increasing worldwide and across all sectors.   Can your business and your customers’ business afford a data breach? Calculating the cost of data breaches is not easy - it stretches far beyond costs incurred through ransomware. Facebook’s breach in March 2018 knocked more than 100 billion US dollars off the share price within days, while fines imposed by the US Federal Trade Commission could still cost the company trillions of dollars. Perhaps one of the biggest impacts of a data breach to a company’s bottom line comes from the loss of customer trust. In the retail industry - where 80% to 90% of people logging on to e-commerce websites are using stolen data - customers are switching brands to safeguard their information. Business Insider cites a recent study by KPMG showing that 19% of consumers would completely stop shopping at a retailer after a data breach, while as many as 33% would take an extended break. How would Oracle partners and their customers fare if they suddenly lost one third of their customers overnight? While there are many factors affecting the overall cost to each business, a 2018 study shows that data breaches are becoming increasingly expensive year-on-year - currently averaging 3.86 million US dollars globally (up 6.4%), and 7.91 million US dollars in the USA. Some reports have estimated that the total annual cost of data breaches in 2020 will exceed 2 trillion US dollars.   Trends in security spend With so much at stake, and the risks and costs only increasing, companies are investing more resources to counter data security threats. A 2017 Gartner report estimated the total global security budget for 2018 would be 96 billion US dollars - an 8% increase over 2017; while a previous IDC report forecasted spending on security related hardware, software, and services to reach more than 91 billion US dollars - a year-on-year increase of more than 10%. A significant rise in security spend for 2018 was certainly expected - not least due to stricter data privacy laws such as the General Data Protection Regulation (GDPR) - however, the total figure may have exceeded all expectations. The more recent 2018 U.S. State of Cybercrime study cites an increase of 27% in the average IT security budget.   Learning to Boost Security With data breaches continuing to topple both big and small names like dominoes, companies across all sectors are desperate to tighten the security around their data - and those that aren’t are almost certain to pay the price. There has never been a better time than now to enhance your business value as an Oracle partner by boosting your IT security knowledge. As the developer of the world’s number one database, Oracle has a vested interest in both the Oracle partners’ own cybersecurity as well as that implemented by Oracle partners for their customers and it therefore offers the cream of training when it comes to protecting data. Oracle Database Security training shows you how to address data privacy, protect against insider threats and achieve regulatory compliance for both Oracle and non-Oracle databases. Oracle Security Cloud Services training explains the business and technical essentials of Oracle Cloud Security solutions, teaches you about emerging cloud security standards and helps you become a Cloud Security Administrator. In view of the increasingly sophisticated attacks, it is essential for you as an Oracle partner to keep your security skills constantly up-to-date. Oracle University helps you achieve this by offering year-round training with Oracle Learning Subscriptions, which are continually updated so your knowledge stays fresh. The Oracle Security Learning Subscription provides IT professionals with 24/7 access to high quality digital learning content designed specifically to increase security expertise. The subscription format enables you to learn whenever and wherever you choose - and is particularly useful when security issues are critical and you need to rapidly dip into specific content. The Oracle Cloud Security Learning Subscription is an ideal choice for cloud security administrators who are helping their organizations transition to the cloud. With a comprehensive set of learning paths, this subscription extends your existing skillset to the cloud by leveraging use cases based on real world examples and practical applications. Enhance your security skill set with Oracle University. Both you and our customers, will be eternally grateful. Remember: Your Oracle PartnerNetwork discount is applied to standard list prices shown on Oracle University web pages.  

By Guest Author: Kate Farrow, Senior Marketing Manager, Oracle University EMEA   Are you and your customers ready? Are their data secure? How can you be sure? In the first half of 2018, more than 4.5...

Database

Workshop: How will you design the future for Data & Analytics? - December 14, Utrecht

The big question is: How will you support your customers in the battle of the Power of Data? Data is Power, this is what is in the market for many years. Many customers have started with strategic projects around data. Unfortunately a lot of them ran into constraints to combine all data from various sources. As a result, we see many projects delivering less results as expected or even completely stopped. Oracle has developed a new platform to help your customers starting the battle. The Oracle Autonomous Data Warehouse Cloud is a self-driving database tuned and optimized for data warehouse workloads with machine learning. It uses the same Oracle Database software and technology that runs your existing on-premises marts, data warehouses, and applications, making it compatible with all your existing data warehouse, data integration and Analytics tools. The Oracle Data Integration Platform Cloud helps you with migrating and extracting value from data. It’s a complete Data Integration, Data Quality and Data Governance platform. Together with the Oracle Autonomous Datawarehouse your customers get more value out of their data. We are pleased to invite you to this full-day, hands-on workshop to see and try for yourself Oracle Autonomous Data Warehouse & Data Integration Platform. Date & Time: Dec 14, 2018, 9:30 AM - 3:30 PM Location: Oracle Office Utrecht, Hertogswetering 163-167, Utrecht, Netherlands Register Now

The big question is: How will you support your customers in the battle of the Power of Data? Data is Power, this is what is in the market for many years. Many customers have started with...

That's a Wrap on the Partner Experience at OpenWorld!

And just like that, Oracle OpenWorld 2018 has come and gone. For those of you that joined us in San Francisco last month, we hope you had a great onsite experience at the conference and traveled home safely. For those that weren’t able to make it this year, we felt you there with us in spirit! You can continue to make the most of OpenWorld by checking out all of the partner-specific content we offered at the conference, including messaging from the Global Partner Executive Summit and the InFocus partner session presentations.  In the meantime, here’s a quick recap of some of the fun memories from the Partner Experience for you to enjoy. Congratulations to our Oracle Excellence Award winners! We’d like to start by recognizing our amazing 2018 Global Oracle Excellence Award winning partners. We so enjoyed spending time with you taking photos, filming video references in the OPN Lounge and hearing from you firsthand during the Global Partner Executive Summit. We are so proud to partner with you. Congratulations on this significant achievement! OPN Lounge The famed OPN Lounge found a new home in the Marriott Marquis’ SoMa Room this year, and rumor has it that this was our best venue yet. The lounge served as a hub for partner meetings at the OPN Connection Tables and for two information stations for questions about the OPN program and opportunities for ISVs. The décor and ambiance also made for an inviting oasis where partners could chat informally or simply relax and recharge before hitting the conference again.    InFocus Partner Sessions The 2018 InFocus program saw ~400 attendees across Monday, Tuesday and Wednesday. This year was particularly memorable with the hotel strikers right outside the InFocus room window (thank you to those that stayed focused and positive despite the excitement and background noise!). Some of our most popular 2018 topics included enablement and certification, partner marketing tools and resources, opportunities to develop on Oracle Cloud, and Oracle ERP Cloud and Oracle EPM Cloud. We’ve made the InFocus presentations accessible to view, download or share so that every Oracle partner – whether you went to San Francisco or not – can hear the latest. Well, that barely scratches the surface of the always-exciting week of OpenWorld. If you haven’t already caught up on the keynotes from Larry Ellison, Mark Hurd and other Oracle executives, we definitely recommend watching the replays or reading up on the announcement highlights. The best part is, we won’t have to wait a whole year to see you again, because Oracle OpenWorld is going global in 2019! Save the date for one (or two or three!) of the upcoming 2-day OpenWorld showcases in London (January 16-17), Dubai (February 11-12), and Singapore (March 26-27). It was wonderful to see so many friendly faces from the OPN community last week, and hope to see many more soon. Goodbye for now, from the OPN Communications & Events Team!     

And just like that, Oracle OpenWorld 2018 has come and gone. For those of you that joined us in San Francisco last month, we hope you had a great onsite experience at the conference and traveled home...

3 Easy Ways FastConnect Partners Can Promote Their Expertise

Oracle FastConnect Partners can now optimize their marketing efforts by leveraging the Oracle Channel Marketing Automation Service - powered by Zift Solutions. This simple and secure cloud-based suite of integrated digital marketing applications now includes compelling content and campaigns designed exclusively for FastConnect Partners to engage buyers and boost sales opportunities.  Start Promoting Your Expertise: Embed the Oracle FastConnect Syndicated Website directly into your website to showcase your expertise and raise awareness. Dynamic syndicated website content and plugins are curated by Oracle but customizable by you. Leverage the Oracle Cloud Infrastructure - Cloud Essential Social Campaign to highlight how FastConnect can help your customers transition to the cloud quickly. Customizable tweets accompanied with a landing page and a compelling offer are ready for your use. Simply add your social account and initiate the workflow to begin. Mix and match various strategic and compelling Oracle marketing assets from the Collateral Library located within the Oracle Channel Marketing Automation Service. Take advantage of white papers, guides, videos and much more to inform, teach and create interest across your customer base.   Harness the power of marketing automation to start implementing these digital resources to expand your reach and drive demand for the Oracle Cloud Infrastructure FastConnect solution today. All these resources are available to you at no additional charge.  All you need to do is REGISTER.  A Zift Channel Engagement Manager will contact you within 48 hours after registering and will assist you with any questions you might have and help you get started.  Learn More:   Contact Zift  to get started today Program Overview Video Demo          

Oracle FastConnect Partners can now optimize their marketing efforts by leveraging the Oracle Channel Marketing Automation Service - powered by Zift Solutions. This simple and secure cloud-based suite...

Database

Live Webinar: So, you think Oracle Recovery Manager only Backups, Restores & Recovers? - Nov 22

Interested in the details of Oracle RMAN (Recovery Manager)? Join the upcoming live webinar on November 28 to learn about some of its lesser known, or unutilized functionalities that should be part of your operational toolkit. This live session is aimed at helping Database Administrators with inside tips, some of which will make their everyday work more effective. The speaker is Oracle University Trainer Gwen Lazenby, who has over 20 years of experience with Oracle Databases and who will be sharing her expertise in this one-hour live session. Not sure about joining this event? Here are a few reasons you shouldn’t miss out on it: Free registration → Click here Inside tips from an Oracle instructor that you can apply in your job A webinar recording to help you reinforce the content presented Opportunities to expand your career progression through Oracle Database and RMAN training An hour of your time is all it takes - you can even join during your lunch break Here is a brief of the live webinar details: Topic: So, you think RMAN only Backups, Restores & Recovers? Date: November 28, 2018 Time: 13:00 Central European Time (CET) / 12:00 PM London Time Registration: Use this link We look forward to you joining this event!

Interested in the details of Oracle RMAN (Recovery Manager)? Join the upcoming live webinar on November 28to learn about some of its lesser known, or unutilized functionalities that should be part of...

Did You Hear? The Latest and Greatest News from Oracle OpenWorld 2018

If there’s one thing you can count on at Oracle OpenWorld every year, it’s a flurry of exciting new announcements and bold industry predictions (with Oracle at the leading edge, of course!). The 2018 conference has proved no less. Here’s a quick recap of the latest breaking Oracle news out of San Francisco this week. Cloud Generation 2 – Autonomous, Autonomous, Autonomous! As usual, Larry Ellison’s opening keynote on Monday morning did not disappoint. The Oracle Executive Chairman and CTO shared his vision for a next-generation enterprise cloud with unmatched security, performance and cost savings. Most importantly, Ellison highlighted that Oracle Cloud is built to run Oracle Autonomous Database, the industry’s first and only self-driving database. If you haven’t seen it yet, check out the super cool video where he (literally) unfolds how Oracle Autonomous Database leverages machine learning to eliminate human error and keep your data safe. Ellison also ran an impactful demo where he directly compared running workloads on Oracle Cloud vs key Amazon offerings. It was pretty amazing to witness the undeniable performance gap between Amazon’s 99.95% reliability and Oracle’s 99.995%.   “Cloud is irrefutable; it’s foundational.” Oracle CEO Mark Hurd joined the fun on Tuesday with a keynote focused on accelerating growth in the cloud. He welcomed customers AT&T, Cisco, Cummins, and Eurasia Group to the stage to share their real-world successes with Oracle Cloud’s performance advantages and cost savings. Adding to his already-colorful history of industry predictions, Hurd also created a lot of buzz around the coming era of artificial intelligence. By the year 2025, Hurd predicts:   100% of cloud applications will include artificial intelligence (AI) 85% of customer interactions will be automated 60% of IT jobs that will exist in the future have not been invented yet (Mind boggling!) An interesting takeaway from Hurd’s message was that automation will not replace jobs, but create them. Hurd sees a future filled with new careers that include robot supervisors, smart city tech designers, AI-assisted technicians, data professionals, and more – all fueled by the use of AI and other emerging technologies. So start thinking about all the possibilities of what the near future may hold for you!   Cyberspace: The New Battlefield  Throughout the week, we’ve been hearing that partners and customers alike are impressed with Oracle’s head-on approach to the topic of security and IT. That trend continued with the Wednesday morning keynote as Oracle’s Mark Hurd and Ed Screven, Chief Corporate Architect, hosted three former heads of US and UK intelligence and security agencies. The panel tackled the complex and immediate threat of cyberspace becoming the new battlefield, where the ability to respond quickly to cyber security attacks is paramount. Hurd and Screven revealed the answer to this modern threat: Oracle Cloud. Oracle’s Generation 2 cloud provides impenetrability, the ability to patch with no downtime, and perpetually encrypted data – giving customers no choice BUT to be secure. If you weren’t able to catch this keynote live, we’d definitely prioritize watching the replay. Edward Screven (Chief Corporate Architect, Oracle), General Michael Hayden (Former Director of the CIA and NSA), Jeh Johnson (Former Secretary of Homeland Security), Sir John Scarlett (KCMG OBE Former Chief of the British Secret Intelligence Service), and Mark Hurd (Chief Executive Officer, Oracle)   We hope you’ve been enjoying OpenWorld 2018 either in-person or virtually. Can’t wait to see what the final days of the conference bring! -The OPN Team

If there’s one thing you can count on at Oracle OpenWorld every year, it’s a flurry of exciting new announcements and bold industry predictions (with Oracle at the leading edge, of course!). The...

A Very Red "Hello" from San Francisco!

As promised, San Francisco has gone RED! We are thrilled to welcome so many Oracle partners from around the world to OpenWorld 2018. For those of you tuning in from home, we feel you here in spirit and hope you’re enjoying a taste of the experience as you follow along! While OpenWorld officially kicked off today, we did start the week with a few executive partner events on Sunday, October 21. First, we hosted the 2nd annual MSP Council for 100+ partners. Oracle’s Camillo Speroni, VP Worldwide Strategic Alliances, encouraged partners to take advantage of ever-changing (and accelerated) customer demands due to the cloud. Remember, the time is now to invest in becoming tomorrow’s managed service providers, today! We then hosted 700+ executive partners to the invite-only Global Partner Executive Summit at the fabulous Yerba Buena Center for the Arts. Dave Donatelli, Executive Vice President, Cloud Business Group, welcomed everyone by reiterating the value of Oracle’s complete cloud offering, identifying opportunities to help customers upgrade to the cloud, and sharing how key emerging technologies – such as AI/ML, IoT, human interface, and blockchain – are shaping business today. Inderjeet Singh and Camillo Speroni discussed real world Oracle Cloud success stories with ISV and GSI partner panels (a HUGE thank you to Global Excellence Award winning partners Manhattan Associates, Cisco, Inspirage, Accenture and Evosys for speaking!). Brian Hamel spoke to the partner resell opportunity, and then A&C sales leaders Bill Swales, Javier Torres, and Casey Poon chatted about regional strategies for North America, EMEA, and APAC. The night closed with an upscale brewpub-themed reception where our guests enjoyed local brews, delicious grub, and engaging conversations against the backdrop of an illuminated garden, café lights and modern chandelier lighting. Our 2018 Oracle Excellence Award winning partners commemorated their achievement by taking photos with Oracle Executive Vice Chairman Jeff Henley at the Summit reception as well. We’d like to extend a massive congratulations to our 13 winning partners for this impressive accomplishment!   For those of you onsite in San Francisco, we hope you join us at the Marriott Marquis (2nd Floor/Atrium Level) to make the most of your Partner Experience at OpenWorld. Hold meetings or relax and recharge at the OPN Lounge, attend our partner-specific InFocus sessions, and take Oracle certification exams for free at Test Fest! Please make sure to pick up your OpenWorld or Code One conference badge at Moscone West before heading over to the Marriott. We’ll check back in soon. Looking forward to Day #2! -The Oracle PartnerNetwork Team    

As promised, San Francisco has gone RED! We are thrilled to welcome so many Oracle partners from around the world to OpenWorld 2018. For those of you tuning in from home, we feel you here in spirit...

Enablement

OPN InFocus Marketing Session You Must Attend!

Interested in learning more about the amazing marketing tools and resources available to you as an Oracle partner? Then join us for our marketing related OPN InFocus sessions this year at Oracle OpenWorld where we will peel back the onion, shed some light, and pare it all down for you. Digital Marketing Made Easy with ZIft Solutions TUES 10/23 @ 1:15 pm | WED 10/24 @ 11:00 am Session Catalog   Marketing Tools and Resources Overview TUES 10/23 @ 12:45 pm | WED 10/24 @ 10:30 am Session Catalog   You'll gain insight into how Oracle is empowering partners to become effective marketers by providing you the creative content, digital tools, customizable campaigns and tips you need to drive a successful Oracle marketing plan. While you're there, stop by and introduce yourself to our Zift Colleagues. Plan to join us in the OPN Lounge at the Connection Table #02 (Ask for the Zift Meeting) Tuesday, October 23 from 3:30-4:30 pm Wednesday, October 24 11:30-12:30 pm   Join us and learn all about the: _________________________________________________________________________________________________ Note: OPN InFocus Sessions are held in Foothill D Conference Room. 2nd Level at the Marriott Marquis San Francisco (780 MIssion St.). OPN Lounge and Connection tables are located next door in the SOMA Room.

Interested in learning more about the amazing marketing tools and resources available to you as an Oracle partner? Then join us for our marketing related OPN InFocus sessions this year at Oracle...

Oracle Test Fest at Oracle OpenWorld - Registration is Now Open!

Take an Oracle certification exam for FREE at the Oracle OpenWorld Test Fest.   Register Here   Select from over 90 exams* including most current exams from Oracle Cloud, Oracle Cloud Infrastructure, Oracle Database, Java, PeopleSoft, and Oracle E-Business Suite. There are 9 test sessions available over the course of 4 days, conveniently located at the Marriott Marquis, San Francisco. Open to Partners and Conference Attendees.    *See this list of the 90 Exams Offered.  Confirm your desired exam is eligible from this list below.  Then view your exam and what you will be tested on here  Java:  Java SE 8 Programmer I | 1Z0-808, Java SE 8 Programmer II | 1Z0-809, Upgrade Java SE 7 to Java SE 8 OCP Programmer | 1Z0-810, Java EE 7 Application Developer | 1Z0-900 Database:  Upgrade to Oracle Database 12c | 1Z0-060, Oracle Database 12c Administration | 1Z0-062, Oracle Database 12c: Advanced Administration | 1Z0-063, Oracle Database 12c: Performance Management and Tuning | 1Z0-064, Oracle Database 12c: Data Guard Administration | 1Z0-066, Upgrade Oracle9i/10g/11g OCA to Oracle Database 12c OCP | 1Z0-067, Oracle Database 12c: RAC and Grid Infrastructure Administration | 1Z0-068, Oracle Database 12cR2 Administration | 1Z0-072, Oracle Database SQL | 1Z0-071, Oracle Database Advanced PL/SQL | 1Z0-148, MySQL 5.7 Database Administrator Applications: PeopleSoft 9.2 Human Resources Essentials | 1Z0-416, PeopleSoft PeopleTools 8.5x Implementation Essentials | 1Z0-632, PeopleSoft 9.2 Financials Implementation Essentials | 1Z0-631, PeopleSoft Campus Solutions 9 Student Enrollment Implementation Essentials | 1Z0-494, Oracle E-Business Suite 12 Financial Management Certified Implementation Specialist: Oracle General Ledger, Oracle E-Business Suite 12 Financial Management Certified Implementation Specialist: Oracle Payables, Oracle E-Business Suite 12 Financial Management Certified Implementation Specialist: Oracle Receivables, Oracle E-Business Suite R12 Human Capital Management Certified Implementation Specialist, Oracle E-Business Suite 12 Supply Chain Certified Implementation Specialist: Oracle Inventory, Oracle E-Business Suite 12 Supply Chain Certified Implementation Specialist: Oracle Order Management, Oracle E-Business Suite 12 Supply Chain Certified Implementation Specialist: Oracle Purchasing, Oracle E-Business Suite R12 Project Certified Implementation Specialist, Oracle E-Business Suite R12 Advanced Supply Chain Planning Consultant Certified Expert, Oracle E-Business Suite R12 Applications Database Administrator Certified Professional, Upgrade to Oracle E-Business Suite R12 Applications DBA OCP SaaS – Customer Experience CX Sales Cloud: Oracle Sales Cloud 2017 Implementation Essentials, Oracle Partner Relationship Management Cloud Service 2017 Implementation Essentials, Oracle Customer Data Management Cloud Service 2017 Implementation Essentials, Oracle Sales Performance Management Cloud Service 2017 Implementation Essentials, Oracle Incentive Compensation Cloud 2017 Implementation Essentials, Oracle Engagement Cloud 2018 Implementation Essentials SaaS – CPQ Cloud   Oracle CPQ Cloud Service 2017 Implementation Specialist SaaS – Service Cloud: Oracle Policy Automation Cloud Service 2017 Implementation Essentials, Oracle Knowledge Management Cloud 2017 Implementation Essentials, Oracle Cross-Channel Contact Center Cloud 2017 Implementation Essentials, Oracle RightNow Cloud Service 2016 Implementation Essentials, Oracle Field Service Cloud Service 2017 Implementation Essentials SaaS – Social Cloud   Oracle Social Relationship Management Cloud Service 2014 Implementation Essentials SaaS – Marketing Cloud : Oracle Data Management Platform 2017 Cloud Implementation Essentials, Oracle Eloqua Marketing Cloud Service 2017 Implementation Essentials, Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials SaaS – HCM Cloud Global Human Resources   Oracle Global Human Resources Cloud 2017 Implementation Essentials   SaaS – HCM Cloud Workforce Rewards: Oracle Benefit Cloud 2017 Implementation Essentials, Oracle Workforce Compensation Cloud 2017 Implementation Essentials, Oracle Payroll Cloud 2017 Implementation Essentials   SaaS – HCM Cloud Workforce Management: Oracle Absence Management Cloud 2017 Implementation Essentials, Oracle Time and Labor Cloud 2017 Implementation Essentials SaaS – HCM Cloud Talent Management: Oracle Talent Management Cloud 2017 Implementation Essentials, Oracle Talent Acquisition Cloud 2016 Implementation Essentials, Oracle Learning Cloud 2018 Implementation Essentials SaaS – ERP Financials Cloud: Oracle Financials Cloud: General Ledger 2017 Implementation Essentials, Oracle Financials Cloud: Payables 2017 Implementation Essentials, Oracle Financials Cloud: Receivables 2017 Implementation Essentials, Oracle Revenue Management Cloud Service 2017 Implementation Essentials, Oracle Accounting Hub Cloud Service 2017 Implementation Essentials SaaS – ERP Risk Management Cloud   Oracle Financial Reporting Compliance Cloud 2017 Implementation Essentials SaaS – ERP Project Portfolio Management Cloud   Oracle Project Portfolio Management Cloud 2017 Implementation Essentials SaaS – EPM Enterprise Planning and Budgeting Cloud   Oracle Enterprise Planning and Budgeting Cloud Service 2017 Implementation Essentials SaaS – EPM Financial Consolidation and Close Cloud   Oracle Financial Consolidation and Close Cloud Service 2017 Implementation Essentials SaaS – EPM Profitability and Cost Management Cloud   Oracle Profitability and Cost Management Cloud Service 2017 Implementation Essentials SaaS – EPM Enterprise Performance Reporting Cloud   Oracle Enterprise Performance Reporting Cloud Service 2017 Implementation Essentials SaaS – SCM Procurement   Oracle Procurement Cloud 2017 Implementation Essentials SaaS – SCM Inventory Management : Oracle Inventory Cloud 2017 Implementation Essentials, Oracle Cost Management Cloud 2017 Implementation Essentials SaaS – SCM Order Management : Oracle Configurator Cloud 2017 Implementation Essentials, Oracle Pricing Cloud 2017 Implementation Essentials, Oracle Order Management Cloud 2017 Implementation Essentials SaaS – SCM Manufacturing   Oracle Manufacturing Cloud 2017 Implementation Essentials SaaS – SCM Supply Chain Planning   Oracle Planning Central Cloud 2017 Implementation Essentials SaaS – SCM Logistics: Oracle Transportation Management Cloud Service 2017 Implementation Essentials, Oracle Warehouse Management Cloud Service 2018 Implementation Essentials SaaS – SCM Product Lifecycle Management: Oracle Innovation Management Cloud 2017 Implementation Essentials, Oracle Product Hub Cloud 2017 Implementation Essentials    PaaS – Data Management Big Data   Oracle Cloud Platform Big Data Management 2018 Associate PaaS – Data Management Oracle Cloud Platform Data Management Cloud Service 2018 Associate PaaS – Data Management MySQL   MySQL Cloud Service 2018 Implementation Essentials PaaS – Data Management Database Cloud Oracle Database Cloud Service PaaS – App Dev Application Development Oracle Cloud Platform Application Development 2018 Associate    PaaS – App Dev Mobile Oracle Cloud Platform Enterprise Mobile 2018 Associate Developer PaaS – App Dev Java Oracle Java Cloud Service Certified Associate PaaS – Analytics Business Analytics Oracle Cloud Platform Enterprise Analytics 2018 Associate PaaS – Integration Application Integration Oracle Cloud Platform Application Integration 2018 Associate PaaS – Integration Data Integration Oracle Cloud Platform Data Integration 2018 Associate PaaS – Security Oracle Cloud Platform Identity and Security Management 2018 Associate PaaS – Management Oracle Cloud Platform Systems Management 2018 Associate PaaS – Content Experience Oracle Cloud Platform Content and Experience 2018 Associate IaaS – OCI Oracle Cloud Infrastructure; Oracle Cloud Infrastructure 2018 Architect Associate, Oracle Cloud Infrastructure Classic 2018 Architect Associate   See all the sessions, locations, and activities that Oracle University is hosting at education.oracle.com/oow.  

Take an Oracle certification exam for FREE at the Oracle OpenWorld Test Fest.   Register Here   Select from over 90 exams* including most current exams from Oracle Cloud, Oracle Cloud...

Why Digital Learning Must Be a Priority for Oracle PartnerNetwork Consultants

No other industry undergoes change as quickly and as often as IT - nor has as much impact on our personal and professional lives. While progressions in other support functions such as finance and HR can offer greater efficiencies for businesses, advances in IT can change the very nature of business itself and, indeed, our lifestyles. AI, big data, cloud computing, blockchain, database automation; innovations in IT are coming thick and fast, and all across the technology stack. How can you - as today’s IT professionals - keep pace with an industry in a state of perpetual evolution? The time for IT learning is always now Not only are there now more technologies to learn, more quickly, but in today’s fast-paced and always-on business world it is increasingly difficult to find the necessary time to keep skills up-to-date. Developing and maintaining existing systems, managing new projects, IT planning, implementations, upgrades, optimizations - not to mention all the day-to-day tasks in between - combine to overwhelm today’s IT workers and keep them from engaging in dedicated learning time. Yet each day that you are not learning about the latest technologies is a day when your knowledge and skills become more obsolete. Your market value and business career prospects are inextricably linked to your ability to keep up with the latest technologies. Whatever you are working on right now, make sure you’re working on your knowledge development. The classroom no longer cuts it for IT Traditional classroom-based training has many benefits, but it is not suited for a paradigm of continual learning or for the busy working schedules of today’s IT employees. Classroom learning sometimes needs to be scheduled months in advance depending on course availability and employee working priorities. Also, group training sessions run at a set pace which is unlikely to be the optimum learning speed for Oracle PartnerNetwork consultants. Many parts of the course may not even be relevant to the specific job roles that you have when supporting your customers. With business and IT needs rapidly changing, can you be sure that you will use your classroom training immediately after the course delivery? Will you need to refresh some learning in the near future - for example, immediately before implementations and upgrades or when solving an emerging business issue? The limitations of one-off group classroom learning make it highly impractical for many IT professionals today. Digital learning for the digital age Digital training is rapidly gaining in popularity as it is ideally suited to meeting the continual learning needs of time-pressed IT staff. It allows you to learn: only what you need, when you need it - without having to sit through an entire course or spend time travelling offsite to do so at your own pace – segments can be paused and repeated as often as needed to your own schedule - training can be taken in chunks and spread over several days or weeks as work calendars allow An increasingly significant advantage of digital learning is its location flexibility. You can learn from the comfort of your business or home office. Perhaps you are frequently on the move, travelling between business locations or client project sites? Wherever you are, the opportunity for digital learning is right there with you Subscribing to the new paradigm To help you on your journey to excellence, Oracle University’s Learning Subscriptions offer the latest in digital training to meet all your learning requirements. Providing year-round access to high quality content delivered by Oracle experts, the subscription format is an extremely cost-efficient way for you to learn whenever and wherever you need. With structured programs designed for your specific job role or IT function, Oracle Learning Subscriptions are continually updated as the technologies evolve, ensuring you are always among the first to learn and apply the latest Oracle features and functionality. Furthermore, the always-available, highly-searchable HD videos are an ideal solution when you need that quick refresher or to dip into learning content to solve an immediate business problem. Take a closer look at Oracle University’s: Technology Learning Subscriptions for Partners for the latest range of product, solution and industry training Cloud Learning Subscriptions for Partners for all things Oracle SaaS, PaaS, and IaaS Remember: Your Oracle PartnerNetwork discount is applied to standard list prices shown on Oracle University web pages. There is also a Cloud Excellence Implement Program for Partners. The speed and breadth of IT innovation are only set to increase. Digital learning offers the only practical way for IT pros to stay on top of emerging technologies. Treat yourself to a continual education with Oracle Learning Subscriptions.    

No other industry undergoes change as quickly and as often as IT - nor has as much impact on our personal and professional lives. While progressions in other support functions such as finance and HR...

NEW on Sales Central: Digital Seller’s Essentials and Interactive News Feed

Today, we’re pleased to share two new Sales Central features to help you find and advance sales opportunities with Oracle solutions. NEW Seller’s Essentials, Digital Edition You’ve asked for interactive assets to help you navigate to critical information fast, in the heat of your sales battle. You now have access to “Seller’s Essentials, digital edition”, designed to support whatever way you work—desktop, tablet or mobile. The new Seller’s Essentials provide a smoother user experience, and power faster navigation without having to download an asset. You get compelling conversation starters, carefully crafted responses to common objections, persuasive power statements, meaningful benefits, and inspiring customer references.  Look at the new interface in the Oracle HCM Cloud Suite example above, and check out the full live version by going to this link. NEW Interactive News Feed The modernized news feed provides a consolidated, go-to destination to find targeted information and daily news. The Share section of the news feed has valuable social selling content, which you can share with your customers via your social network, or by email, with a simple click. The Learn section will highlight information to help improve your knowledge and selling skills, including newly published Customer Presentations, Battle Cards, thought leadership articles, blogs, videos, demos, product and partner marketing updates, press releases and much more. See what’s new today at the Sales Central News Feed.  Haven’t bookmarked Sales Central yet?   Go to salescentral.oracle.com and use your OPN credentials to log-in. Don’t have OPN credentials? Register at partnerstore.oracle.com.   

Today, we’re pleased to share two new Sales Central features to help you find and advance sales opportunities with Oracle solutions. NEW Seller’s Essentials, Digital Edition You’ve asked for interactive...

Events

At the Top of the Lineup: OPN InFocus Dedicated Marketing Sessions @ OOW18

Yep! The Lineup has been posted, and we want to make sure you don't miss our OPN InFocus marketing sessions this year! Join us for these impactful marketing sessions listed below and gain insight into how Oracle is empowering partners to become effective marketers by providing you the tools, tips, creative content and campaigns you need to drive a successful Oracle marketing plan:   Digital Marketing Made Easy [THT6630] Do you want to capture your customer’s attention and improve results while strengthening your brand? Join this session to learn how the Oracle Channel Marketing Automation Service - powered by Zift Solutions makes digital marketing easier than ever before. This modern marketing platform, exclusively for Oracle PartnerNetwork community, is designed to enhance your Oracle go-to-market strategy while boosting awareness and generating leads. See highlights of the current FY19 digital marketing services, including the NEW fully integrated digital marketing campaigns; NEW Retargeting Ad Campaigns; NEW compelling standalone social media campaigns; and dynamic website and social content syndication capabilities—all created by Oracle and customizable by you. Tuesday, Oct 23, 1:15 p.m. - 1:40 p.m. | Marriott Marquis (Atrium Level) - Foothill D Wednesday, Oct 24, 11:00 a.m. - 11:25 a.m. | Marriott Marquis (Atrium Level) - Foothill D Also, feel free to stop by and introduce yourself to our Zift Colleagues, who will be joining us in the OPN Lounge, at the Connection Table #02 (ask for the Zift Meeting). Tuesday, Oct. 23, 3:30 p.m. - 4:30 p.m. Wednesday, Oct. 24. 11:30 a.m. - 12:30 pm Marketing Tools and Resources: An Overview [THT6631] Oracle PartnerNetwork (OPN) provides a number of marketing and sales resources as part of the program membership benefits to help partners grow their business and get results from their investment with Oracle. This session offers a high-level overview of the marketing resources available to you as partners, including marketing kits, program logos, product images, and advertising. It also covers opportunities for partners to promote their offerings through resources such as the OPN Solutions Catalog, publication services, demand generation opportunities, and many more. Tuesday, Oct 23, 12:45 p.m. - 1:10 p.m. | Marriott Marquis (Atrium Level) - Foothill D Wednesday, Oct 24, 10:30 a.m. - 10:55 a.m. | Marriott Marquis (Atrium Level) - Foothill D Visit the 2018 OpenWorld Session Catalog for a full list of this year’s InFocus session topics. All OPN InFocus sessions will be held at the Marriott Marquis, San Francisco (780 Mission St. (4th & Mission)), Foothill D Conference Room, 2nd Level (Atrium Level).   See you there!

Yep! The Lineup has been posted, and we want to make sure you don't miss our OPN InFocus marketing sessions this year! Join us for these impactful marketing sessions listed below and gain insight into...

The Lineup is Here! Don’t Miss OPN InFocus Partner Sessions

Take advantage of all Oracle OpenWorld has to offer by attending OPN InFocus partner sessions – impactful, informative content designed exclusively for our partner audience. Whatever your business model, there is an InFocus session (or two, or three, or four) for you!   This year, our partner session offerings fall into three categories:    priority Oracle products and the partner opportunity, such as Autonomous, ERP/EPM, and Engineered Systems (NEW!); go-to-market opportunities for building, selling, implementing, and managing Oracle Cloud;   and valuable OPN Program, marketing, and enablement resources. We know you’re busy at OpenWorld trying to fit in all there is to see, hear and do. With this in mind, we’ve worked the InFocus schedule around the OpenWorld keynotes so you won’t miss any big announcements. The vast majority of our partner sessions are jam-packed into 25 minutes, so you can arm yourself with the important information you need and be back on your way. And all InFocus sessions will be held in the centrally-located Marriott Marquis in room Foothill D (2nd floor/atrium level), right next door to the famed OPN Lounge (in the Soma Room) and just one block away from the heart of Moscone. Visit the 2018 OpenWorld Session Catalog for a full list of this year’s InFocus session topics, abstracts, speakers, and dates/times. You can use the Schedule Builder tool to add any sessions of interest to your calendar. Simply sign in from the Session Catalog with the email you used to register for OpenWorld. As a reminder, using Schedule Builder does NOT guarantee you a seat in a session; we operate on a first-come, first-served basis. While you’re in planning mode, don’t forget to check out the rest of our Partner Experience at OpenWorld offerings too. We can’t wait to see you in just a few short weeks! - The Oracle PartnerNetwork Team

Take advantage of all Oracle OpenWorld has to offer by attending OPN InFocus partner sessions – impactful, informative content designed exclusively for our partner audience. Whatever your business...

San Francisco is Turning Red - Oracle OpenWorld 2018 is Almost Here!

The Partner Experience at Oracle OpenWorld San Francisco, keynotes, product launches, Moscone, reception décor, CloudFest…these are just some of the buzzwords around the Oracle offices these days. Which can only mean one thing. It’s OpenWorld season! With less than a month to go before the conference on October 22-25, the worker bees on the Oracle PartnerNetwork team are in the thick of planning another fantastic event this year. To kick things off, we’d like to introduce you to The Partner Experience at Oracle OpenWorld, our newly minted OPN programming onsite at the conference. This must-attend collection of sessions and activities is being designed exclusively with you – our valued OPN community – in mind. Here’s some of our key offerings: Meet, connect, network and recharge in the OPN Lounge, a dedicated space for our partners Attend partner-only InFocus Sessions featuring priority products, GTM opportunities, and more to learn how partners are growing their modern business with Oracle Take selected Oracle certification exams at Oracle Test Fest – for FREE Access to all of The Partner Experience programming is included with your OpenWorld or Oracle Code One conference badge. That’s right, it’s at no extra cost to you! Additional targeted go-to-market and regional activities will also be available by invitation only, so make sure to keep an eye on your inbox.  Don’t forget to register ASAP so we know you’re coming. If you really want to make an impact and take advantage of your time in San Francisco, check out the benefits of becoming an exhibitor or, better yet, a sponsor at the conference. We’ve also created customizable HTML invitations for you to share with your customers; bring them along to experience the magic of OpenWorld for themselves.   Make sure to bookmark the Partner Experience website and check back frequently for the latest info. And to get even more pumped up for October, check out what other OPN partners have to say about the OpenWorld experience in this video. Thanks for letting us share our excitement about the biggest Oracle event of the year. We can’t wait to paint San Francisco red with you soon! - The Oracle PartnerNetwork Team

The Partner Experience at Oracle OpenWorld San Francisco, keynotes, product launches, Moscone, reception décor, CloudFest…these are just some of the buzzwords around the Oracle offices these days....

Easily Find MySQL Enterprise Edition Opportunities and Double Your Deal Size

With competition for new customers high, and the time and effort to build new relationships and trust hard to come by, customer acquisition in today’s IT landscape is a top challenge for partners. This is why we encourage you to simply look no further than your current customer base. Besides, who knows them better than you? The probability of selling to an existing customer is 60-70%, while the probability of selling to a new prospect is 5-20%. – invesp Increasing sales through adding value for existing customers is generally more cost-effective than acquiring new customers. Plus, it helps build better relationships and gain trust with those buyers. It’s a win-win for all. Let’s take a look at some of our best practices for growing MySQL opportunities within your customer base and increasing your MySQL Enterprise Edition (MySQL EE) deal sizes through strategic positioning. MySQL Enterprise Edition – The Best TCO for Your Customers Digital transformation is a top priority for many organizations, but with up to 75% of the IT budget spent on maintenance, integration, and routine tasks it leaves too little funds for actual innovation. MySQL EE allows your customers to make the most of their remaining IT budget and empowers them to create new, innovative applications.  In fact, MySQL EE can help your customers realize up to 90% in total cost of ownership (TCO) savings versus competing databases. When you calculate the TCO savings using our free, customizable TCO Savings Calculator, you can offer proof of how to reduce database costs and free up more money for innovation. Prime & Sales Opportunities With low TCO top of mind, we recommend introducing MySQL EE to the following buyers by utilizing these strategies: Strategy 1: Positioning to MySQL Community Edition Users As you may know, MySQL Community Edition is a freely available open source product and used by millions. In fact, about 70% of Oracle database users already have it in their environment. So why not leverage this amazing opportunity by positioning MySQL EE to MySQL Community Edition users who are already in your customer base? By offering MySQL EE you can easily demonstrate an improved level of protection, productivity, and support which is key when it comes to building customer satisfaction, value, retention, and most importantly TRUST! FACT: Did you know that MySQL powers some of the largest and most successful companies today including Twitter, Facebook, Uber, and more? Strategy 2: Ensuring Proper Licensing Coverage to MySQL EE Customers MySQL EE opens opportunities to grow your business – while simultaneously offering the added benefits of increased support, protection, scalability, security, reliability, and uptime for your customers. Ensuring proper licensing coverage through additional servers means you can provide great customer service, while increasing your deal sizes and growing new revenue. For example, rarely will one server license cover all of your customers’ database needs. All installations of MySQL EE must be licensed under an appropriate commercial agreement with Oracle, including deployments for production, development, testing, backup, and disaster recovery. This not only ensures compliance with Oracle’s licensing policies, but also provides the highest levels of performance and support. Production servers are usually the main environment your customers license, and it’s important to demonstrate the value of acquiring additional licenses for test, quality assurance, and disaster recovery servers, as well. For new sales or renewals, these conversations around licenses generate excellent opportunities for partners. Below are helpful questions to ask if your customer only requests one MySQL EE server license: Are you going to run an integral database environment on only one server? How is your solution architected on only one server? What is the use case of this application? Is it mission or business critical? What are your plans for test/dev/QA/DR environments? What is your strategy to prevent downtime? Would you like to have access to 24/7 support on all of your MySQL servers? These questions will give you a deeper understanding of how MySQL EE can best benefit your customers in both the short term and the long run. For more information, contact your Oracle/MySQL Distributor or MySQL Channel Manager to obtain a helpful sales battle card. Locating Sales Opportunities When it comes to selling within your customer base, look for those who have already downloaded MySQL Community Edition multiple times, or who have licensed MySQL EE for only one server. There is a high likelihood that they will need more licenses. If you’re not sure where to find this information, ask your MySQL Channel Manager for help. What’s Next? We encourage you to attend our informative webcast focused on growing your MySQL deals. In this webcast, we’ll cover the most common configurations and environments that require a MySQL EE license, how to position MySQL EE for multiple servers, and the added features included with MySQL EE. This will ensure all your customers' servers running a MySQL application are licensed in order to provide proper performance, support levels, and compliance while also making you MORE money.   Join the upcoming webcast in your region! October 2, 2018: US/Latin America October 3, 2018: EMEA  

With competition for new customers high, and the time and effort to build new relationships and trust hard to come by, customer acquisition in today’s IT landscape is a top challenge for partners....

Applications

Several new & updated Oracle Cloud Specializations have been recently launched!

Now more than ever is the time to showcase your expertise and differentiate yourself in the market by achieving one or more Oracle Cloud Specializations. The following Cloud Specializations are designed to help you develop, sell and implement customer solutions built on the Oracle Cloud portfolio. Get started now! Oracle Cloud Infrastructure – New Specializations: Oracle Cloud Infrastructure Specialization Cloud services covered in this Specialization include: Compute, Storage, Network, Container, Ravello, Bare Metal and Cloud Machine. Oracle Data Management Cloud Platform Specialization Cloud services covered in this Specialization include: Database Cloud, Database Backup, MySQL. Oracle Big Data Cloud Platform Specialization Cloud services covered in this Specialization include: Big Data, Big Data Compute Edition, Event Hub, NoSQL Database.   Oracle Cloud Platform – New Specializations: Business Analytics Cloud Platform Cloud services covered in this Specialization include: Analytics Cloud, Business Intelligence, Data Visualization, Essbase. Content and Experience Cloud Platform Cloud services covered in this Specialization include: Content and Experience, WebCenter Portal Cloud, DIVA Cloud. Data Integration Cloud Platform Cloud services covered in this Specialization include: Data Integrator and GoldenGate. Oracle Cloud Applications – New Specializations: Oracle Enterprise Performance Reporting Cloud Service Oracle Planning Cloud Service Oracle Warehouse Management Cloud Service Oracle Cloud Applications – Updated Specializations: CPQ Cloud Service Oracle Eloqua Marketing Cloud Service Oracle Responsys Marketing Platform Cloud Service Oracle Sales Cloud Service Oracle Service Cloud Oracle Field Service Cloud Oracle Policy Automation Cloud Service Oracle Global Human Resources Cloud Service Oracle Talent Management Cloud Service Oracle Workforce Rewards Cloud Service Oracle Workforce Management Cloud Service Oracle Financials Cloud Service Oracle Project Portfolio Management Cloud Service Oracle Procurement Cloud Service Oracle Supply Chain Management Cloud Service For additional Specializations please reference the Product Resource Knowledge Zones. The OPN Cloud Business Builder is a single-source to build your cloud business with Oracle and monetize your Oracle PartnerNetwork membership.

Now more than ever is the time to showcase your expertise and differentiate yourself in the market by achieving one or more Oracle Cloud Specializations. The following Cloud Specializations are...

Applications

Partner Webcast – Oracle New Platforms for APIs and Integration on Cloud - Oct 4, 2018

APIs are at the center of the digital economy and new business models are associated with them. They have become a foundational technology for the development of scalable enterprise applications and the connectivity surfaces at the heart of micro-services architecture. Join us and find out how to start easy, how to pick the most promising projects and structure for maximum reuse? What are the best practices? How to: avoid project-based mentality, ensure involvement of business and assembly of cross-departmental team and focus on building quick prototypes. Agenda: Oracle new platforms for APIs and Integration What is the value for Oracle Partner Network Businesses of APIs and best practices on managing APIs Setting up successful API program, API strategy and API teams System integrators ISVs and ISV application Oracle Application Integration Cloud Platform Partner Specialization Summary – Q&A   Presenter:  Milomir Vojvodic – EMEA Senior Director DIS: Product Management & Business Development Demo: New Oracle API Platform Cloud Service tied with Oracle Integration Cloud - Oracle Integration Cloud New Features Date: Thursday, October 04th  , 10 am CEST (9am BST/11am EEST) Learn more Register Now

APIs are at the center of the digital economy and new business models are associated with them. They have become a foundational technology for the development of scalable enterprise applications and...

Applications

The Cloud's New Power Couple

When you hear the term "power couple," who comes to mind? Maybe it conjures up the likes of  'Barack & Michelle,'  'Beyonce & JayZ' or maybe even 'Lois Lane & Superman.'  Here at Oracle,  it makes us think about the Cloud's new power couple: Oracle Unified Finance and HR. While this relationship may not seem as glamorous as some - your customers will appreciate this partnership! In a recent survey by MIT, it was reported that 35% of companies plan to create a shared Finance and HR function within the next year. And that sounds reasonable since there are at least 34 touch points between Finance and HR today. However, considering how best to nurture this union will mean your customers must strategically consider how best to proceed to deliver a smooth, productive integration of these job functions. EDUCATE YOUR CUSTOMERS  To help you help your customer with this cultural and cloud transformation, we are announcing a fully integrated digital marketing campaign - Unified Finance and HR: The Cloud's New Power Partnership - available via the Oracle Channel Marketing Automation Service - powered by Zift Solutions.  This new campaign will give you the tools and resources you need to drive awareness and to educate your customer on how best to anticipate, prepare and proceed with their unified Finance and HR power partnership. Integrated campaigns cater to the buyer's journey and are designed to touch the customer throughout their digital journey with a logical flow and compelling story - geared towards prompting them to take action. This specific campaign, consisting of multiple emails, social posts and landing pads, filled with compelling assets, will engage and educate your customers on the business benefits of cloud collaboration of HR and Finance teams. And at the same time, it will position your business as an industry leader when it comes to cloud migration and digital transformation. Learn More: Questions: Contact Zift directly Oracle Channel Marketing Automation Overview  

When you hear the term "power couple," who comes to mind? Maybe it conjures up the likes of  'Barack & Michelle,'  'Beyonce & JayZ' or maybe even 'Lois Lane & Superman.'  Here at Oracle,  it makes us...

Boost Your Career Opportunities as a Java Developer

Today's guest post comes from Kate Farrow, Senior Marketing Manager at Oracle. From its beginnings more than 22 years ago Java has gone from strength to strength, and today it still occupies the most popular and also most in-demand position for programming languages. Widely viewed by the developer community as the most reliable language, Java enables you to create software that is compatible with different operating systems. In addition, its stability, depth of features, predictability and strong community have made it a business favourite the world over. There are currently estimated to be more than 9 million Java developers in the world, with its popularity and usage continuing to grow – providing strong indications of Java’s importance in the years ahead and the need for highly trained Java programmers at both our Oracle Partners and our joint customers to support the future business world.   Java’s flexibility to span industries Compared to other languages, Java is not only easy to learn, but also easy to use, write, compile, and debug. Its simplicity has helped increase its global prevalence. Java is currently leading the pack in both the Android mobile application development market and the enterprise back-end market. Career opportunities in Java span a wide variety of roles and industries. All of the 500 companies on the Fortune 500 list use Java to a great extent: building application servers, web applications, unit tests, mobile applications, desktop applications and enterprise applications. Yet this doesn’t begin to cover the incredible range of things you can do with Java. Due to its compatibility, Java often figures into cross-language development, meaning that your Java experience can be extremely useful even if you’re not writing pure Java applications. Java is now so popular and widespread that there is no shortage of ways for you to find fun and fascinating work.   Upskilling for personal and professional success While people who code in Java invariably find jobs almost immediately, the more education and certifications you have, the more appealing you appear to your company. This not only means higher salary prospects for you, but a wider choice of positions and customers to support. Oracle University’s Java curriculum has a variety of training formats to suit the needs and preferred learning method of any Java developer. Get trained by an instructor and interact with fellow developers in a classroom or via Internet in a virtual classroom. Or if you prefer self-study, the Java Programming Learning Subscription will give you year-round access to hours of high-quality learning content that is constantly updated. Remember: Your Oracle PartnerNetwork discount is applied to standard list prices shown on Oracle University web pages. You can also validate your skills through Oracle with Java certification, further increasing your job and career prospects. The time is ripe to up-skill, and take full advantage of the Java career opportunities that await you.

Today's guest post comes from Kate Farrow, Senior Marketing Manager at Oracle. From its beginnings more than 22 years ago Java has gone from strength to strength, and today it still occupies the most...

Events

FY19 Global Partner Virtual Summit - September 5, 2018

Mark your calendars for September 5, 2018, for the FY19 Global Partner Virtual Summit, hosted by Oracle Construction and Engineering GBU. The Oracle Construction and Engineering Global Business Unit will host a global webinar to deliver the current CEGBU message to the Partner community. The purpose of the webinar is to bring Partners the latest and most up to date information on the CEGBU’s strategic direction, the Alliances & Channels focus, as well as Product Strategy initiatives. Please accept this invitation to hear from Mike Sicilia, Mark Webster, our Alliance & Channels Leadership team, and Product Marketing on the most partner-relevant topics:  Why we will be more successful than ever before?  How does it all fit together? Strategy for increasing avenues of communication & enablement, an overview of the Aconex and Oracle Partner Network Integration timeline. How to win in FY19? Which solutions and when? We will be hosting 2 sessions to try to accommodate most time zones. Register for one event via the links below. Please note that you only need to attend 1 of the sessions Session 1: EMEA / AMERICAS - Register Here Global Partner Virtual Summit – Wednesday, September 5th 3:00 pm UK / 10:00 am EDT / 4:00pm CEST / 7am PDT / 10pm HKT Session 2: JAPAC / AMERICAS - Register Here Global Partner Virtual Summit – Wednesday, September 5th 5:00 pm PDT / 8:00 pm EDT Thursday 6th September: 8:00 am HKT / 1:00 am UK / 2:00am CEST / Please be aware that in some cases, the date will be Thursday 6th September due to time differences. Please ensure you check when registering. Both sessions will be recorded and shared after the call. There will be a live Q and A section at the end of the presentation and Partners can post their questions to the A&C Leadership team during the session via the Q and A widget on the webinar.

Mark your calendars for September 5, 2018, for the FY19 Global Partner Virtual Summit, hosted by Oracle Construction and Engineering GBU.The Oracle Construction and Engineering Global Business Unit...

Enablement

Oracle Industries Specializations to be Retired

On February 28, 2019, the following Oracle Industries specializations will be retired: Oracle Chemicals Oracle Engineering and Construction Industry Oracle Financial Services Industry Healthcare Industry Life Sciences Industry Oracle Media and Entertainment Industry Oracle Natural Resources Industry Oracle Oil and Gas Industry Oracle Travel and Transportation Industry Oracle Wholesale Distribution Industry You will be informed when new versions of these specializations will be launched. The following Learning Paths are associated with this change and will also be retiring along with their respective specializations programs: Chemicals Industry Specialist Engineering & Construction Industry Specialist Financial Services Industry Specialist Healthcare Industry Specialist Life Sciences Industry Specialist Media & Entertainment Industry Specialist Natural Resources Industry Specialist Oil and Gas Industry Specialist Travel & Transportation Industry Specialist Wholesale Distribution Industry Specialist What Is The Impact for You? The retired specializations will no longer count towards the OPN program benefits. For example, if your company is using any of these specializations as one of the five specializations required to reach or maintain Platinum level OPN membership, your company needs to start working on replacing these specializations with another one that is active. All partners who are already specialized can keep their respective Industry specialization logo. All specialized individuals can keep their respective Industry specialist status.

On February 28, 2019, the following Oracle Industries specializations will be retired: Oracle Chemicals Oracle Engineering and Construction Industry Oracle Financial Services Industry Healthcare Industry Li...

Cloud: How to Move Your Customers from Commodity to Value Add

Today, companies want to leverage the cloud to achieve competitive advantage, and partners are perfectly positioned to help them achieve their goals.   The cloud is no longer a novelty. It’s no longer a platform for use only when security isn’t that big of a deal. It’s no longer just for big companies—or, for that matter, just for small companies. The cloud is no longer the exception. Indeed, you could say that the cloud has reached a state of critical mass. Now, companies are looking to do more than just save money and optimize resources with the cloud; they want to leverage the cloud to achieve competitive advantage, and partners are perfectly positioned to help them achieve their goals. But, even if the cloud as a platform is—dare we say it—ubiquitous, not every cloud service will enable a move to “phase 2” of the cloud. Moving beyond commodity toward value-add requires: Intelligent Integration Sure, companies can say they are taking advantage of the cloud by using a SaaS app here and an online storage service there, but true cloud exploitation requires an integrated approach—across applications, platforms, and infrastructure. This provides organizations with the ability to build up and out as needed—and as needs inevitably (and quickly) change. With a cloud platform that integrates all layers—from IaaS to PaaS to SaaS to DaaS—organizations will spend less time on IT maintenance and more time on innovation. Intelligent Business Applications Software as a service frees up IT and provides freedom from hardware restraints, but in today’s business climate SaaS has to do more. A cloud platform that positions SaaS applications as a means to an innovation end will help companies meet the challenges of the digital age through the use of built-in analytics, a focus on collaboration and transparency, and the ability to provide a holistic view of the organization. An Eye Toward the Future The best of cloud platforms will only remain the best if it supports companies in strategizing for the future. Now, for example, companies that want to retain (or attain) competitive edge must be doing more than just thinking about technologies including artificial intelligence, blockchain and the internet of things; they must be actively working with and collaborating on the technologies. This requires a cloud platform that enables them to build, run, extend and experiment in a safe and business-relevant way. Automation Partners have always been an important resource for helping customers effectively work in the cloud, but their insight and experience is even more critical as customers look to achieve an advantage in specific areas such as geography and industry. Partners, therefore, can’t be distracted by the mechanics of the cloud; they need to leverage a platform that provides services that are self-driving, self-securing and self-repairing, delivering performance, security at scale. Oracle’s Cloud Platform provides the opportunity for partners to transform and accelerate their—and their customers’ business as the next phase of the cloud unfolds. For more information, click here.   

Today, companies want to leverage the cloud to achieve competitive advantage, and partners are perfectly positioned to help them achieve their goals.   The cloud is no longer a novelty. It’s no longer...

OPN Program

Convert Your Visitors with Retargeting Campaigns

We’ve all heard the ole cliché that “you never get a second chance to make a first impression.” However, one could argue that with Retargeting digital ads, you actually do get a second chance. As a matter of fact, you might even get a third or fourth! Retargeting is an online form of advertising that allows you to keep your brand in front of visitors after they have left your website. With approximately only 2% of B2B web visitors converting to a lead on the first visit to a website, what do you do about the other 98%? Forget about them? Of course not. You want to be top of mind and front and center with your prospects on a regular basis. Luckily, new and exciting ways to capture attention online in the world of marketing today are making this possible. Retargeting provides a low-cost, specific kind of digital advertising to give you multiple chances for impressions. It has also proven to be effective because you are targeting people who have already expressed interests in your brand by visiting your site prior. That’s why Oracle is excited to announce that partners can now order done-for-you Retargeting Campaigns available via the Oracle Channel Marketing Automation Service - powered by Zift. Essentially, those prospects who have visited your site before will see your personalized, done-for-you banner ads—and will more likely become your customer. Retargeting provides you the opportunity to: Turn “bounced” website visitors into leads Increase brand recall, repeat visitor rates and engagement Generate more leads! Increase return on investment (ROI) Increase the effectiveness of the other marketing initiatives you have currently active (multi-channel marketing is far superior to single channel campaigns) Ready to get started? It’s easy! First, register for the Oracle Channel Marketing Automation Service. Once approved, simply access your my.zift123.com portal and browse the Retargeting Campaigns. Learn More: Questions: Contact Zift directly Oracle Channel Marketing Automation Overview        

We’ve all heard the ole cliché that “you never get a second chance to make a first impression.” However, one could argue that with Retargeting digital ads, you actually do get a second chance. As a...

Database

Increasing DBA Value Through Automation and Training

Today's guest post comes from Kate Farrow, Senior Marketing Manager at Oracle. The efficient management and flow of business information to, from, and within your customer’s data warehouses are becoming increasingly critical in the data-driven economy. From strategic business decision making to operational sales, marketing, customer service, finance, and HR reporting, data underpins the very core of everything a modern business thinks and does.   Indeed for many companies, especially in the service industry, data is often the only real asset they have. How managers and analysts use that data can be a matter of business survival. Companies that are first to spot potential business opportunities and that can respond to even slight changes in the market the fastest, are those most likely to succeed.   So given the extreme value placed on data, and in a world of exponentially increasing data volumes and sources, what value does the DBA consultant have who is implementing such solutions for customers?   Too many hats, not enough heads While the DBA consultant is surely one of most influential roles in any Partner organization, it is also one of the most challenging. To deliver the best business value, DBA consultants need to focus on strategic, business-oriented tasks, such as data modelling, optimizing access, and generally seeking out ways to get more value from their customer’s company data.   The challenge is finding time to do that while the more generic infrastructure responsibilities tend to take precedence – creating storage indexes, provisioning, patching, upgrades, backups, security, scaling, server processor utilization; the list seems endless.   The performance and operational management of the data warehouse are certainly important – when it slows down or goes down, it won’t take long for managers to come asking why their operational dashboards and reports are not up-to-date or not available. But when DBA consultants spend too much time and resources on generic tasks, business innovation, agility, and competitiveness can suffer as a result.   Wanted: Database Administrator Consultants (no juggling skills required) Innovations such as the Oracle Autonomous Data Warehouse Cloud are set to radically enhance the role of the DBA consultant. As a fully-managed service, it makes data warehousing fast, easy, and extremely elastic, giving you everything you need to rapidly and efficiently design, load and analyze your customer’s data in the cloud.   Gone are the worries about performance and operational management. Configuration, tuning, provisioning, backups, patching, failover, upgrades – these are all automated from now on. There is compute or storage scaling on demand. And storage indexes are generated automatically based on inbound queries. No manual tuning or intervention is required.   Freed from the burden of having to manage multiple, labor-intensive chores, DBA consultants can focus on the more interesting, valuable, business-specific tasks like integrating new data sources, application tuning, and data lifecycle management.   The future of DBA consultants is less juggling, more focus: fewer tasks, much higher value.   Excelling in a world of database automation No matter how data warehouses evolve over the years to simplify administration, there is one hat that DBA consultants will always need to be wearing: your learning hat. DBA consultants who stay current with the latest trends and technologies will always be able to add the most business value and hence be the most in demand.   Oracle University creates a New Features course for each major release of the Oracle Database to help you stay ahead. The course, traditionally delivered through Classroom Training, Live Virtual Classes, and Training on Demand, is now available as a Learning Subscription – giving you year-round access to dozens of hours of high-quality learning content which is constantly updated.   The Oracle Database New Features Learning Subscription is the most efficient and effective way for DBA consultants of staying up to speed with all the latest Oracle Database releases.   As the importance, volume, and type of data continue to grow – against a backdrop of increasing automation – differentiate yourself from your colleagues. Keep your skills white hot, and your value sky high, and get started with Oracle Database New Features Learning Subscription today! Remember: Your Oracle PartnerNetwork discount is applied to standard list prices shown on Oracle University web pages.

Today's guest post comes from Kate Farrow, Senior Marketing Manager at Oracle. The efficient management and flow of business information to, from, and within your customer’s data warehouses are...

Oracle

Integrated Cloud Applications & Platform Services