Live Twitter Feed Makes Attendees Part of the Act
Upwards of 25,000 customers and users, techs and execs, partners and vendors all came together and partied down at the Oracle OpenWorld 2010 Appreciation Event on Treasure Island. Nobody had trouble finding something to do, with entertainment that included a full carnival midway with lots of games and rides, tents and booths serving up food and drinks, a diverse lineup of musical acts, and a stunning full moon that rose over the San Francisco Bay Bridge.
On the main stage, Berlin opened with their hits from the 80s plus some modern-sounding new releases. Midway through their set, tiny Terri Nunn hopped onto a roadie's shoulders and took a tour of the audience, happily greeting fans and leading a sing-along.
"Can you believe this?" she asked the crowd. "What a company party ...!"
Next up, the Black Eyed Peas stormed the stage in full hip-hop regalia with dancers, props, and neon exoskeletons. They played a full set and left the crowd dancing and calling for more. Steve Miller closed things down with a long set that concluded with Terri Nunn back on stage for a duet.
On the indoor stage, the English Beat, Montgomery Gentry, and Don Henley kept their half of the crowd cheering and dancing to three genres--and three generations--of great music. Henley closed his set with the Eagles' Grammy-winning hit "Hotel California."
Between sets, two giant video screens scrolled through tweets that used the conference and Appreciation Event hashtags. There were tweets like these:
RT@mandiho426 Does your DB security provider hire Steve Miller band for you? #oow10ti Yea Oracle!
RT@briancharrison Black Eyed Peas were great at #oow10, but Montgomery Gentry is what American country is all about. Wish I had my hat and boots.
Hello Larry, I am a Java developer, and right now I like you quite a lot! #oow10ti
RT@larrywake Updating presentations to include new Oracle tagline "Hardware and Software Engineered to be Fergalicious." #oow10 #solaris
And the somewhat less fortunate:
RT@ghrd Huge queue at Moscone for party buses. From experience I strongly suggest taking a bus from a hotel #oow10
RT@binoy1 Can we apply some cache fusion to the food queues at #OOW10
RT@ddelmoli Where are the Oracle snuggies? It's cold out here #oow10
RT@rootwyrm Well, #oow10 has officially destroyed any hope of making deadline with their awesome music. Whoops!