Can You See What’s Missing from Howard Street?

It’s big and made of canvas. Or in this case, not.

By Tom Caldecott 

If you’re attending Oracle OpenWorld and have gone between Moscone South and North on Howard Street this year, you’ve noticed a difference from years past. No huge tent vaulting across the street. In its place is an open plaza of stages, monitors, couches, chairs, tables, water stations, and people—relaxing and enjoying themselves. 

Why no tent? In the words of one of the Oracle conference managers, we want to: 

· Give attendees a better experience, taking advantage of the nice weather in San Francisco this time of year and not being restricted to the footprint of a tent (good thing the huge rainstorm we just had was on Saturday and not during the conference itself!).
· Create a more comfortable experience for attendees while they’re watching the keynotes. We're broadcasting the keynotes in the plaza. So for those who do not want to spend an hour and a half or so in the dark in the keynote hall, they can be outdoors, sitting on a comfortable couch or chair, sipping a drink and learning about the latest innovations.
· Improve the utilization of the grounds. The open space can accommodate a wide variety of activities throughout the conference—not just lunch.

The reaction from attendees?
 “Much better!”
“I like the open area.”
 “It’s nice to be outside.”
“The tent was too hot.”
“Great weather for San Francisco.”
“Is it always sunny here?” 

Come explore Oracle Plaza @ Howard Street—uncovered. 


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