Today we’re announcing the launch of the Premier Data Provider Program—a new initiative that recognizes the industry’s leading data companies. These data providers all feature unique, accurate, and relevant data that allows marketers to drive positive business outcomes. The program aims to identify top companies who are considered thought leaders in the space and are invested in moving our industry forward with innovative data strategies.
The initial 18 companies recognized as Premier Data Providers include:
Jeff Teng, VP, Business Development at Oracle Data Cloud explains how the Premier Data Provider Program comes at an important time for the digital advertising industry.
“In today’s crowded data marketplace, the swirl of hype and confusion has made it very difficult for marketers to determine which assets will best meet their needs and help them achieve their business objectives,” says Mr. Teng. “Oracle Data Cloud created the program to help cut through the noise and recognize the industry’s leaders. These companies have demonstrated a mutual interest in strong collaboration and close alignment with Oracle Data Cloud. They set the gold standard for high-quality data, and we are delighted to work with them.”
The complete list of data providers is regularly updated and available here.