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Communications Reimagined.

Oracle Emphasizes Focus on Monetization in Subscription Economy

Susana Schwartz
Communications Content Specialist

As companies shift from physical products to digital services, they will need to rapidly design and monetize of offerings across cloud, IoT, and future 5G services. They will have to differentiate their services and convert customers with attractive price points and compelling discounts and offers. That will require sophisticated billing, revenue management, customer lifecycle management, pricing, sales, and support.

Oracle Communications has continued to invest in each of those areas, even winning recognition recently for being “uniquely positioned” in a post-Oracle Industry Connect report by IDC that evaluated Oracle Communications’ strategy around monetization of new business models. In particular, IDC noted our triumvirate of solutions: Oracle Monetization Cloud, Billing and Revenue Management and Network Charging and Control —a monetization suite that complements greater Oracle’s ERP applications and pre-integrated, easily provisioned SaaS options.

Soon after the report, Oracle Communications announced major new enhancements to its Billing and Revenue Management, including new operational user experience features, enhanced security capabilities and updated technology platform support. Of particular importance to digital communications services would be the complete revenue management capabilities that are built to accommodate high-volume, low-latency, and convergent-usage processing. The Elastic Charging Engine will support advanced charging models for mobile, fixed and cable digital services as well as lay a foundation for IoT and future 5G services.

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