Tuesday Aug 14, 2007

A new way (for some folks) to keep up with Java and the related technologies

The answer is simple. Just subscribe to a blog's RSS (Really Simple Syndication, basically a computer-readable summary of the content of a web page) feed. Here is how and what should be on your radar:

There are several ways to subscribe and read feeds. I found this article quite useful. On the other hand I use Apple mail to read the RSS feeds.

Tuesday Apr 17, 2007

Search matters

You build the bits, you create content to support the engineering effort, you market the product/technology, etc. Nowadays, most of the people use google.com to search for their areas on interest, so one of the issues that is key is how you represent your product on the web. One can take some simple steps to make their content (web pages) easier to find and more relevant. Here is some tips on how to implement the Search Engine Optimization

  • Add ALT tags to images
  • Page title improvements
    • Uniques
    • Add contextual relevance
      • Branding
      • Version/release number

Most users focus on the TITLE of the search result. An example of good search result has a TITLE that has actionable user goals, such as how to build, migrate, buy, download; a TITLE that tells the user what the page is about, contains product version, and most importantly is UNIQUE across you web properties.

Most of the above info was taken from a preso (one of the better ones I've attended lately) by Anne Bluntschli at a forum that has funny name: "Square Pants".

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