Wednesday Nov 30, 2011

One Year Oracle SocialChat - The Movie

You’ve just watched – hopefully – my first short movie. Thank you! Here is a bit of the back stage story.

About 6 weeks ago colleagues from SNBC (Social Network and Business Collaboration) announced a Social Use Case Competition. It was expected to submit a video of 2 to 5 minutes duration on the Social Enterprise (our internal phrase for Enterprise 2.0). Hmm – I had a few vague ideas, but no script – no actors – no experience in film making. Really the best conditions to try something!

I chose our weekly SocialChats as my main topic. But if you don’t do Danish Dogma cinema, you still need a script. Hence I played around with the SocialChat’s archive, and all of a sudden a script and even the actors appeared in front of me. The words that you have just seen are weekly topics. Slightly abridged and rearranged to form a story.

Exciting, next phase. How to get it on digital celluloid? I have to confess I am still impressed by epic. (Keep in mind, epic was done in 2004.) And my actors – words – call for a typographic style already. The main part was done over a weekend with Apple Keynote. And I even found a wonderful matching soundtrack among my albums: Didge Goes World by Delago. I picked parts of Second Day and Seventh Day. Literally, the rhythm was set, and I "just" had to complete the movie. Tools used – apart from trial and error: Keynote, Pixelmator, GarageBand, iMovie.

Finally I want to mention that I am extremely thankful to BSC Music for granting permissions to use the tracks for this short film! Without this sound it would have been just an ordinary slide show.

Monday Oct 11, 2010

SocialChat on Infoglut

How to deal with Infoglut? This was the question in our internal weekly microblogging chat a couple of weeks ago. Here are my tweets. Hope they make some sense without revealing the other parties. I fliped the order, so please read top down:

  • compared to 30yrs ago the border between information media and communication media went away. That makes it so difficult and pressing to keep on top of the wave.
  • You also have to distinguish between push and pull info channels. A library is 'pull' for example. You decide what you want to find, and you set the pace.
  • e-mail is 'push'. It is easy to get flooded by the steady stream of incoming mails. There you need special habits to keep up with it
  • My RSS reader stopped counting at 30.000 unread items. Now I feel better. But the situation is ridiculous.
  • Top 8.5 reasons why the new Google News sucks
  • I have 5 twitter accounts. Both for sending other kinds of messages and following other kinds of people.
  • Pros for twitter. 1) It is a pull-medium. It does not make you feel guilty if you miss something.
  • Pros for Twitter 2) It is a communication medium, i.e. there is almost always a social story between you and the sender that adds relevance to the tweet.
  • Cons of Twitter: there is not space to really describe a thought and reasoning. Everything is chunked by the silly technical limitation of 140 chars.
  • I am interested if anybody has a clear notion of data, information, and knowledge?
  • Good catch. So to rephrase your definition: You need knowledge to create information out of data. Is then Twitter (or any other medium) an info medium or data medium?
  • I don’t know HootSuite, but in order to agree with you it must be a tool to capture and apply your knowledge to get the info out of Twitter’s data.
  • First the question is how easy it is to find the right info wells...
  • If you search for some real info it is easy to be flooded with data. It is quite time consuming to find the needle in the haystack.
  • And one for the road: I would say Neil Postman’s statement "we are overnewsed by underinformed" turned into "we are overinformed but underknowledgeable".     cheers, bye-bye -Matthias

Friday Aug 13, 2010

SocialChat on Apple

I was asked why I retweet my SocialChats en suite. It clutters the Twitter stream. Well, microblogging imposes a special style on text that cannot be represented properly otherwise. It is a medium of its own with a unique set of rules. Maybe I break expectations as I am not sending haikus every half an hour. Tweets are very condensed statements. Some are poetry. Some are fun. Some are hard facts and bear deeper insights. I try to ignore the rest.

Microblogging is also a special form of hypertext that comes close to (one aspect!) of Doug Engelbart's NLS/Augment, i.e. each sentence can be referenced. In Twitter each tweet gets an URL and you can quote and retweet it easily. This is not possible with any other widely adopted hypertext system. What's missing though, are display clients, that merge and revert the order of tweets that come in flocks. Then the reader does not have to twist her head around to read in sequence.

But hey, instead of talking about hypertext and the good old times, I wanted to post my OraTweets from today’s SocialChat on Apple’s hegemony. Read bottom up:

  • And one for the road: Google & Apple Common Brand Values at slideshare
  • Today you have social media getting more momentum every day. There you have to touch and move other people, to create an avalanche.
  • Apple got the press with the desktop publishing revolution. Hence, most of the news was positive news for Apple. That scales.
  • I guess you have to be "viral" by any means. Otherwise you do not get a big share of the cake.
  • Maybe Apple takes the mobile web. I don’t know. The battle is in full swing.
  • Apple is not web, is not search, is not enterprise computing, database, … what else? What else matters or will matter?
  • And Apple is of course desktop publishing. At least it ruled the 80s.
  • Let’s see. We had personal computing, personal information management, music, phone, video, TV, (it is getting weaker here)…
  • Yes, Apple is a fashion company and a design house.
  • But after that it is a fashion statement to own an iPad for instance.
  • Don’t get me wrong. The technology must be working and well designed. Very well designed!
  • Apple is a fashion company nowadays.
  • Maybe you can target areas where Apple products are not so strong yet.
  • Apple has so many loyal customers and fans. That's the difficult part to get the attention and awareness of the current customer base.
  • Technology must be working, useful and usable. But it is really a matter of brand perception.
  • I guess the question is how to develop such a strong brand like Apple, Google, Coca Cola, Levis, Starbucks, .etc.
  • I am on Apple since 1983; Apple //e, later the Mac. iTunes and iPod of course, but neither an iPhone nor an iPad yet.
  • Some of my SocialChat contributions on today’s subject: Apple…

(image source)

Thursday Aug 12, 2010

SocialChat on Video Conferencing

Social Chat #8 last week was on video conferencing. Whether they are or can be useful, or just nice to have. Read some of my contributions bottom up:
  • Find everything covered from today's chat in Starfire, a concept video by Sun (1994)
  • My parting remarks for today:
  • Cisco pushes video conferencing to increase the need for bandwidth, in order to sell more routers.
  • The shared working space is more important than watching people sitting around two tables – one real, the other virtual.
  • Do professional video conferencing systems support shared whiteboards? Two or more teams in different cities working with additional media?
  • Training and testing and learning is important to facilitate useful remote meetings.
  • most of the people do not know how to conduct a proper video conference.
  • You have a telly in the corner, too small to be useful.
  • In addition, many conference rooms with state of the art video conferencing systems are not really suited for such.
  • You spend too much time in preparing and fighting system errors instead of focussing on the content of the meeting.
  • Most of the time the technology is too complicated to use with ease.
  • … they can extend the time between real live meetings. To that extend they are saving real money.
  • In my opinion video conferencing cannot replace meetings in RL. But…
  • But I suppose you do net get a real sense for it without trying it yourself for several times.
  • It is either expensive, and you do not want to waste you company's resources. Or it is obtrusive, disturbing, and distracting.
  • Video conferencing as presented in the video feels artificial to me.
  • CBS feature on video conferencing
  • Some of my OraTweets from the SocialChat # 8 on Video Conferencing - Nice to have or needed?

Wednesday Aug 11, 2010

SocialChat: Don't stop making waves

SocialChat topic this time was on building professional networks, and how to promote yourself. Read my share bottom up:

  • And don't stop making waves, where ever you are!
  • Cons: Poor authoring tools in general. It is even worse to edit hyperlinks. And that should be key in the web!
  • I have basically 8 blogs - Pros: others can easily pick up the content. And the simple chronological navigation.
  • … so I'm not flattered very much when a headhunter approaches me and just says, "I find your profile on XYZ interesting..."
  • I am quite visible on the net, …
  • This is how you build trust and reputation over time.
  • Slideshare is even better b/c you contribute something substantial to the community.
  • I favor Xing because of the groups. They persist a little longer than the pages of twitter or facebook.
  • You collect contacts as two generations before collected stamps. So where is the point if there is no increasing value?
  • The problem with most of the social sites is: You do not aggregate a personal value. There are lots of casual chats.
  • Some of my OraTweets from the SocialChat #7 on professional networking, tools, and self-promotion…


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