By Natalia Rachelson, Vice President, Cloud Applications, Oracle
At Oracle OpenWorld 2017 earlier this month, the future was fully on display. In fact, I would say that the future has already arrived.
We’ve all heard Oracle executives predict that the future is in the cloud—and so it is. Oracle has successfully crossed the chasm in the software as a service (SaaS) space. In his general session, Oracle's executive vice president of applications development, Steve Miranda, reported on the progress of our cloud apps and the bright outlook ahead.
But it was our customers from around the world who drove the point home with their testimonials. They trust that their companies’ futures are in good hands with Oracle and are proving it by quickly adding new solutions to their existing Oracle Cloud Applications footprints.
Nicole Oeser, senior director at Vanderbilt University, echoed the notion of a SaaS suite by saying: “We have Oracle HCM, ERP, and EPM Cloud—including lots of PPM [project portfolio management] within ERP—it’s a really large footprint. We’re very excited that instead of logging into 15 different web applications, we log in to our one Oracle portal to find the things we need to do our jobs.”
Customers who found themselves on the earlier side of the SaaS adoption curve are now realizing that it is not just about cost savings and agility. Rather, the main driver to move to the cloud is innovation. It's all about immediate access to whatever the latest technology can offer.
Being in the cloud means customers can quickly take advantage of Oracle’s latest innovations—a cool artificial intelligence app, or the next, state-of-the-art Internet of Things app, or an ingenious blockchain enhancement to ERP cloud, or even an RPA (robotic process automation) enhancement for customer service—and leapfrog the competition.
Running a business on Oracle Cloud Applications means being ready for the next disruption, be it a business model disruption, a technological disruption, a security-based disruption, or even a natural disaster. The wide array of new technologies, coupled with Oracle’s unparalleled investments in security through all layers of the stack, make Oracle Cloud stand out in the crowded SaaS market.
As Blair Frank of Venture Beat pointed out, “Oracle delivered a heaping scoop of updates for customers of its software-as-a-service (SaaS) products today, unveiling new features for its human capital management (HCM), customer experience (CX), and enterprise resource planning (ERP) suites aimed at supporting a wide variety of needs. All of these updates are designed to help Oracle better compete in the rough-and-tumble SaaS market, where it faces challenges from Microsoft, Salesforce, Workday, and many others. SaaS has long been the crown jewel of Oracle’s cloud business, and an arena in which the company focused the lion’s share of its efforts early on.”
And, Phil Wainewright of Diginomica echoed Frank’s sentiment, stating: “Oracle’s cloud applications have now converged around a platform that allows them to share the benefit of underlying innovations and to release new functions and capabilities several times a year. The products can now advance at cloud speed, and customers can therefore have confidence that they’ll keep pace with their rapidly changing needs.”
So, don’t wait on the sidelines! Join the “future is now” revolution and reap the benefits.